Experience

The Episcopal Collegiate School

• United States
• Education Administration Programs
• 1 - 100 Employee

• Director of Marketing & Community Outreach

  • May 2020 - Present



Stone Ward

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Brand Manager

  • Mar 2017 - May 2020



The Sells Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Account Executive: Marketing, Special Projects, and Business Development

  • Oct 2013 - Dec 2016

  • Acted as the primary account executive for Sells Agency as a whole. Responsible for the direct communication between Sells Agency’s owner/CEO, internal Sells Agency departments (creative, account services, media, public relations, digital, HR/accounting), agency clients, and prospects.• Managed new business development strategies and tactics. Responsibilities included overseeing all new business inquiries and prospecting. Tasks also entailed aligning Sells Agency’s marketing materials to ensure company’s message was conveyed properly to potential clients while acting as primary point of contact. • Maintenance of digital and social media platforms. Editing, content creation, and updating of all Sells Agency’s digital channels. (i.e. website, social media, blog etc.)• Created content calendars for Sells Agency’s public relations efforts and social media.• Administered all timelines, organization, and completion follow-through for all special projects at the Sells Agency.• Created and maintained vendor relationships within Sells Agency’s target industries. • Crafted and presented agency presentations for various meetings such as new business prospects, vendors, or internal teams. • Worked with creative team to ensure all deliverables were implemented on time and within the strategic vision borders.• Acted as temporary account executive for specified accounts when needed--in addition to acting as the agency’s primary manager. • Constructed proposals for Sells Agency.• Determined and secured sponsorship placement, article contribution, conference hosting for engagements, events, and speaking opportunities.• Managed and assigned Sells Agency advertisement placement and ad production process.• Worked consistently with Sells Agency’s public relations team to ensure Sells Agency is top of mind in specified areas/industries. • Event coordination.



Ziff Davis

• United States
• Software Development
• 500 - 600 Employee

• Sales Development Manager

  • Nov 2012 - Sep 2013

  • Worked with Ziff’s marketing staff, sales representatives, outside vendors, and clients to generate compelling custom advertising programs and marketing platforms. • Collaborated with internal and external parties to design and develop custom creative units, destinations, and more used for digital and social media platforms. • Created collateral sales and marketing materials such as core pitches, write-ups, client specific decks, and presentations along with any other relevant items needed. • Priced opportunities, programs, and packages.• Identified and understood market trends within key industries in order to properly expand/maintain Ziff’s image, goals, and over-all vision. • Conducted research analysis through multiple programs, databases, and tools; manage original surveys. • Communicated with internal groups within the company such as editorial, tech development, ad-ops, and finance in order to deliver thorough custom packages. • Organized events that ran in correlation to a clients’ overall goal.



Disney Interactive Media Group

• Sales Coord/Media Planner/Marketing & Business Dev for Disney Interactive Media Group, Babble Media

  • Sep 2011 - Nov 2012

  -Assisted in the creation of daily media plans for advertising campaigns. This consisted of product placement, audience targeting, and the selection of media time and space that is strategically crafted in order to accomplish marketing objectives.- Created innovative concepts for each individual advertising campaign package, in which drove brand awareness, encouraged audience participation, and integrated new discussion platforms. This involved communication between Disney sellers, Babble’s edit, ad operations, and design teams, the client, and myself. - Priced opportunities, programs, and packages.- Managed the creation of RFP's, mocks, decks, presentations, write-ups, and client run-throughs with each campaign.- Acted as a liaison on behalf of Disney's acquired property, Babble, to upper management and other team members through out various Disney properties within the Disney Entertainment division.



Cece Feinberg PR

• Intern & Publicist

  • Jun 2011 - Sep 2011

  • Participated in the creation and execution of seven shows during the Mercedes Benz Fashion Week-Miami. This consisted of the regulating of press and media outlets, event coordinating, check in/out, detailed meetings with designers, employees of IMG World Wide, and many others, as well as the general oversight of the entire production. • Formed, edited, and critiqued press releases.• Partook in the brand management process, which guided Cece Feinberg PR’s clients to uphold the standards and direction that they envisioned their product reaching. • Created pitches sent to editors, producers, stylists, etc. for product placement. This put our clients’ names in magazine editorials, TV shows, newspapers, and much more. • Produced new marketing strategies that allowed our clients to target new areas in which they wouldn’t have thought to address before.



J.B. Hunt Transport Services, Inc.

• United States
• Truck Transportation
• 700 & Above Employee

• Carrier Sales Coordinator

  • 2010 - 2011

  • Marketed, serviced, and promoted J.B. Hunt’s transportation products and services.• Developed new accounts and secured an established customer base. • Built strategic business plans to reach margin and volume goals as outlined in the branch budget.• Assisted in setting a monthly revenue record that had never been accomplished solely by one branch in ICS at J.B. Hunt corporate.• Increased J.B. Hunt’s overall brand awareness by coordinating events with other organizations such as charities, large corporation platforms, as well as traveling to maintain face-to-face relationships with J.B. Hunt’s employees.



Make a Wish Foundation

• Intern

  • 2005 - 2007

  • Collaborated with several individuals in the marketing aspects of the Make a Wish Foundation.• Participated in the recruitment of individuals and businesses to donate their products, services, and time to the Make a Wish Foundation cause.• Acted as a liaison between all parties involved in the Make a Wish foundation, from doctors, CEO’s of large corporations, to the Make a Wish foundation’s cancer participants so that the task at hand was completed in a timely and efficient fashion. • Collaborated with several individuals in the marketing aspects of the Make a Wish Foundation.• Participated in the recruitment of individuals and businesses to donate their products, services, and time to the Make a Wish Foundation cause.• Acted as a liaison between all parties involved in the Make a Wish foundation, from doctors, CEO’s of large corporations, to the Make a Wish foundation’s cancer participants so that the task at hand was completed in a timely and efficient fashion.



Arkansas State Senate

• Senate Page

  • 2005 - 2005

  • Appointed by Senator Higginbothom.• Delivered correspondence and legislative material within the congressional complex.• Prepared the chamber for Senate sessions, while carrying bills and amendments to the senator's desks.• Completed classes to ensure knowledge of governmental issues and proper understanding of Arkansas government. • Appointed by Senator Higginbothom.• Delivered correspondence and legislative material within the congressional complex.• Prepared the chamber for Senate sessions, while carrying bills and amendments to the senator's desks.• Completed classes to ensure knowledge of governmental issues and proper understanding of Arkansas government.