Experience

Propel Digital

• India
• Advertising Services

• Founder

  • May 2018 - Present

  After over 7 years of marketing industry experience with big brands, I could see that small, local businesses were getting swallowed up in the white noise of the online world. So, after making a tree change from the big smoke of Melbourne to regional North East Victoria, I set my sights on trying to make a difference in this space. Enter Propel Digital. I started Propel Digital because I've always been one for an underdog story of success. Nothing gives me more joy than seeing the small-medium sized businesses I work with excel in their digital business goals.



Campbells Rutherglen Wines

• Australia
• Wine and Spirits
• 1 - 100 Employee

• Marketing Coordinator

  • May 2017 - Dec 2019



Tiger Pistol

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Account Manager (Creativity & Innovation)

  • Aug 2016 - May 2017

• Account Manager

  • Oct 2014 - Aug 2016

• Account Executive

  • Jul 2014 - Oct 2014



Get Glossy

• Australia
• Book and Periodical Publishing

• Senior Account Manager

  • Jan 2014 - Jul 2014

• Account Manager

  • Jan 2013 - Jan 2014

• Social Media Intern

  • Oct 2012 - Jan 2013



Viparo PTY LTD

• South Africa
• Mining
• 1 - 100 Employee

• Social Media Intern

  • Jun 2012 - Dec 2012



The Locavore Edition

• Research and Editorial Intern

  • Apr 2012 - Dec 2012

  As a part of The Locavore Edition editorial team, I work alongside editorial staff, experienced editors and art directors to help map and communicate what’s happening within the independent food production sector in NSW. The project produces a much needed series of online and print publications that aim to better connect food production and consumption, celebrate the people who grow our food and provide a new voice for small Australian food producers. Within the team, I update the organisations website, as well as create informative and inspiring content.



LUNA magazine

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Writer

  • Nov 2011 - Dec 2012

  In my role as music journalist for LUNA magazine, I conduct interviews, write features, gig reviews, albums reviews and music news stories. I am required to met deadlines and ensure my breaking news posts or relevant to the minute of their publication. In my role as music journalist for LUNA magazine, I conduct interviews, write features, gig reviews, albums reviews and music news stories. I am required to met deadlines and ensure my breaking news posts or relevant to the minute of their publication.



Behind The Talent

• United States
• Media Production

• Social Media Manager

  • Jul 2012 - Sep 2012

  Behind The Talent is an emerging multi-platform entertainment show based in Melbourne. In colse interaction with the show's creator, I help to enhance the organisations online presence through: - Monitoring multiple social media outlets - Creating e-newsletters - Creating inspiring content. - Creating marketing campaigns Behind The Talent is an emerging multi-platform entertainment show based in Melbourne. In colse interaction with the show's creator, I help to enhance the organisations online presence through: - Monitoring multiple social media outlets - Creating e-newsletters - Creating inspiring content. - Creating marketing campaigns



Low Tone Media

• Australia
• Music

• Writer

  • Jan 2012 - Jun 2012



The 59th Sound

• Musicians

• Writer

  • Jan 2012 - Mar 2012

  In my role as music journalist for The 59th Sound, I review albums for the rising music news and reviews website. In my role as music journalist for The 59th Sound, I review albums for the rising music news and reviews website.



Channel 31 (Tone Control)

• Production Assistant

  • Aug 2011 - Oct 2011

  I worked with the Melbourne community television channel, Channel 31, in which I worked as the production assistant for the program ‘Tone Control’. This role in particular involved honing my organisational and talent liaising skills. I worked with the Melbourne community television channel, Channel 31, in which I worked as the production assistant for the program ‘Tone Control’. This role in particular involved honing my organisational and talent liaising skills.