Laurel Swiderski

Account Executive at Levy Public Relations & Events
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Contact Information
us****@****om
(386) 825-5501
Location
Fort Lauderdale, Florida, United States, US

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Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Executive
      • Sep 2022 - Present

      -Pitch to local, trade, and national publications weekly -Draft pitches, press releases, and other client-facing materials as needed -Facilitate day-to-day client communications -Assist in the drafting of award nominations for clients -Assist in training Junior Account Executives on daily tasks

    • Junior Account Executive
      • May 2021 - Sep 2022

      -Pitched to local and trade media weekly -Drafted and submitted award nominations for clients -Helped draft press releases and other client-based messaging as needed -Updated weekly meeting activity reports and agendas -Curated media lists

    • United States
    • Events Services
    • Communications Intern
      • May 2019 - Jun 2021

      -Provided input on the management of the business' social media platforms. -Wrote the business' blog posts. -Helped with day-of-wedding event set up and communications between event vendors, location staff, families, and the wedding coordinator. -Provided input on the management of the business' social media platforms. -Wrote the business' blog posts. -Helped with day-of-wedding event set up and communications between event vendors, location staff, families, and the wedding coordinator.

    • United States
    • Biotechnology Research
    • 200 - 300 Employee
    • Corporate Communications Intern
      • Sep 2019 - Aug 2020

      -Helped alongside a team of two other interns manage the updating and transition of the company intranet from one platform to the other. This included acting as a liaison of information between the intern group and our supervisor, as well as the company's senior leadership team and other departments. -Produced weekly story and spotlight content about happenings around the company. -Created graphics for internal and external company posts. -Edited company sales podcasts. -Provided… Show more -Helped alongside a team of two other interns manage the updating and transition of the company intranet from one platform to the other. This included acting as a liaison of information between the intern group and our supervisor, as well as the company's senior leadership team and other departments. -Produced weekly story and spotlight content about happenings around the company. -Created graphics for internal and external company posts. -Edited company sales podcasts. -Provided input on monthly content calendars. Show less -Helped alongside a team of two other interns manage the updating and transition of the company intranet from one platform to the other. This included acting as a liaison of information between the intern group and our supervisor, as well as the company's senior leadership team and other departments. -Produced weekly story and spotlight content about happenings around the company. -Created graphics for internal and external company posts. -Edited company sales podcasts. -Provided… Show more -Helped alongside a team of two other interns manage the updating and transition of the company intranet from one platform to the other. This included acting as a liaison of information between the intern group and our supervisor, as well as the company's senior leadership team and other departments. -Produced weekly story and spotlight content about happenings around the company. -Created graphics for internal and external company posts. -Edited company sales podcasts. -Provided input on monthly content calendars. Show less

    • United States
    • Entertainment
    • Public Relations Coordinator
      • Sep 2018 - Apr 2019

      -Ran the event's social media pages before, during, and after the convention. -Worked alongside the board to handle promotional dealings and external communications to the public both at UF and beyond. -Handled any occurring crisis communication efforts. -Ran the event's social media pages before, during, and after the convention. -Worked alongside the board to handle promotional dealings and external communications to the public both at UF and beyond. -Handled any occurring crisis communication efforts.

    • Public Relations and Communications Services
    • Public Relations Intern
      • Apr 2018 - Sep 2018

      -Handled pre-event drafting of press releases, media lists, pitches, and advertorial copy -Successfully conducted media outreach to local South Florida publications -Organized large quantities of contact data. -Handled pre-event drafting of press releases, media lists, pitches, and advertorial copy -Successfully conducted media outreach to local South Florida publications -Organized large quantities of contact data.

    • Communications Intern
      • Jan 2018 - Apr 2018

      -Drafted copy for promotional videos and blog posts -Drafted copy for promotional videos and blog posts

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Communications Intern
      • Jan 2017 - Dec 2017

      -Handled social media efforts before, during, and after the 2017 Taste of Greater Gainesville event. -Handled social media efforts for 2017 Fierce Awards. -Managed social media accounts for Business of Greater Gainesville and Advantage Publishing Inc. -Updated company websites with content weekly. -Handled VIP event coverage. -Constructed e-mail blasts. -Uploaded and updated contacts to Constant Contact for e-mail blasts. -Handled social media efforts before, during, and after the 2017 Taste of Greater Gainesville event. -Handled social media efforts for 2017 Fierce Awards. -Managed social media accounts for Business of Greater Gainesville and Advantage Publishing Inc. -Updated company websites with content weekly. -Handled VIP event coverage. -Constructed e-mail blasts. -Uploaded and updated contacts to Constant Contact for e-mail blasts.

Education

  • University of Florida
    Master of Arts - MA, Social Media Management
    2020 - 2022
  • University of Florida
    Bachelor of Science - BS, Public Relations/Image Management
    2016 - 2020

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