Laura Webb
Head Of Marketing at Leeds Hospitals Charity- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
French -
Topline Score
Bio
Rob Woods
I've worked with Laura in a couple of ways, firstly when she attend my training Programme (in Corporate Partnerships fundraising) and secondly when she has inspired me (and she's in due course helped me to teach and inspire my audience of fundraisers) by sharing her own successful fundraising strategies and tactics. Across the six months of the Programme Laura was always very committed to the learning process, to trying out new ideas and to helping and sharing with other people on the course. She was very curious and open-minded to ask questions and test new ideas. Given these traits, I don't believe its a coincidence she has become a very effective and innovative fundraiser who is able to solve problems and get results. One particularly successful initiative was the Sponsor the Sparkle campaign at Leeds Teaching Hospitals. Not only was it very successful, she was generous to share the ideas and tactics with my audience on the Fundraising Bright Spots podcast. I've had feedback from several fundraisers who were inspired by Laura's ideas in this episode to implement their version of her approach. If you're looking for a brave, clear-thinking, creative and generous fundraiser, I recommend you talk to Laura.
Mark Irwin
Laura was my key contact and go-to person at Carat. Having recently started at my company and looking at performance improvements across a range of marketing activities, it was reassuring to have someone as capable as Laura in our agency team. She has great client management skills, was always on top of the details, and able to manage and direct the people in her team in just the right way. She was always looking for additional ways to help drive our business forward outside the obvious routes. And when any issues ever arose, she was quick and adept in finding solutions so them. She helped make the agency a core, trusted partner to our business.
Rob Woods
I've worked with Laura in a couple of ways, firstly when she attend my training Programme (in Corporate Partnerships fundraising) and secondly when she has inspired me (and she's in due course helped me to teach and inspire my audience of fundraisers) by sharing her own successful fundraising strategies and tactics. Across the six months of the Programme Laura was always very committed to the learning process, to trying out new ideas and to helping and sharing with other people on the course. She was very curious and open-minded to ask questions and test new ideas. Given these traits, I don't believe its a coincidence she has become a very effective and innovative fundraiser who is able to solve problems and get results. One particularly successful initiative was the Sponsor the Sparkle campaign at Leeds Teaching Hospitals. Not only was it very successful, she was generous to share the ideas and tactics with my audience on the Fundraising Bright Spots podcast. I've had feedback from several fundraisers who were inspired by Laura's ideas in this episode to implement their version of her approach. If you're looking for a brave, clear-thinking, creative and generous fundraiser, I recommend you talk to Laura.
Mark Irwin
Laura was my key contact and go-to person at Carat. Having recently started at my company and looking at performance improvements across a range of marketing activities, it was reassuring to have someone as capable as Laura in our agency team. She has great client management skills, was always on top of the details, and able to manage and direct the people in her team in just the right way. She was always looking for additional ways to help drive our business forward outside the obvious routes. And when any issues ever arose, she was quick and adept in finding solutions so them. She helped make the agency a core, trusted partner to our business.
Rob Woods
I've worked with Laura in a couple of ways, firstly when she attend my training Programme (in Corporate Partnerships fundraising) and secondly when she has inspired me (and she's in due course helped me to teach and inspire my audience of fundraisers) by sharing her own successful fundraising strategies and tactics. Across the six months of the Programme Laura was always very committed to the learning process, to trying out new ideas and to helping and sharing with other people on the course. She was very curious and open-minded to ask questions and test new ideas. Given these traits, I don't believe its a coincidence she has become a very effective and innovative fundraiser who is able to solve problems and get results. One particularly successful initiative was the Sponsor the Sparkle campaign at Leeds Teaching Hospitals. Not only was it very successful, she was generous to share the ideas and tactics with my audience on the Fundraising Bright Spots podcast. I've had feedback from several fundraisers who were inspired by Laura's ideas in this episode to implement their version of her approach. If you're looking for a brave, clear-thinking, creative and generous fundraiser, I recommend you talk to Laura.
Mark Irwin
Laura was my key contact and go-to person at Carat. Having recently started at my company and looking at performance improvements across a range of marketing activities, it was reassuring to have someone as capable as Laura in our agency team. She has great client management skills, was always on top of the details, and able to manage and direct the people in her team in just the right way. She was always looking for additional ways to help drive our business forward outside the obvious routes. And when any issues ever arose, she was quick and adept in finding solutions so them. She helped make the agency a core, trusted partner to our business.
Rob Woods
I've worked with Laura in a couple of ways, firstly when she attend my training Programme (in Corporate Partnerships fundraising) and secondly when she has inspired me (and she's in due course helped me to teach and inspire my audience of fundraisers) by sharing her own successful fundraising strategies and tactics. Across the six months of the Programme Laura was always very committed to the learning process, to trying out new ideas and to helping and sharing with other people on the course. She was very curious and open-minded to ask questions and test new ideas. Given these traits, I don't believe its a coincidence she has become a very effective and innovative fundraiser who is able to solve problems and get results. One particularly successful initiative was the Sponsor the Sparkle campaign at Leeds Teaching Hospitals. Not only was it very successful, she was generous to share the ideas and tactics with my audience on the Fundraising Bright Spots podcast. I've had feedback from several fundraisers who were inspired by Laura's ideas in this episode to implement their version of her approach. If you're looking for a brave, clear-thinking, creative and generous fundraiser, I recommend you talk to Laura.
Mark Irwin
Laura was my key contact and go-to person at Carat. Having recently started at my company and looking at performance improvements across a range of marketing activities, it was reassuring to have someone as capable as Laura in our agency team. She has great client management skills, was always on top of the details, and able to manage and direct the people in her team in just the right way. She was always looking for additional ways to help drive our business forward outside the obvious routes. And when any issues ever arose, she was quick and adept in finding solutions so them. She helped make the agency a core, trusted partner to our business.
Credentials
-
Corporate Mastery Programme
Bright SpotJul, 2020- Nov, 2024 -
ABPI Diploma Level 3
The Association of the British Pharmaceutical Industry (ABPI)Jan, 2018- Nov, 2024 -
PRINCE2 Practioner
PRINCE2.comJan, 2005- Nov, 2024
Experience
-
Leeds Hospitals Charity
-
United Kingdom
-
Hospitals and Health Care
-
1 - 100 Employee
-
Head Of Marketing
-
Jan 2022 - Present
-
-
Capital Appeals Manager
-
Feb 2021 - Dec 2021
Managing team who are running a major fundraising appeal to support Leeds Teaching Hospitals’ vision to build a dedicated new children's hospital in the heart of the Leeds.My fundraising experience includes managing high-value volunteer boards, Major gift development, tax efficiency, building innovative corporate partnerships, digital fundraising, project management, licensing & events and Grants & Foundations.
-
-
Interim Head of Corporate Partnerships
-
Oct 2019 - Jan 2021
I lead a team who help local businesses make a huge difference for both their hospitals, patients and their staff. I help corporate partners to improve customer loyalty, engage and retain staff and increase their sales by creating mutually beneficial partnerships. I have introduced new campaigns this year: Sponsor the Sparkle, #Thankful Thursdays, and the charity's first Corporate golf day.Among a number of exciting new projects and initiatives, is the once in a lifetime regeneration project to create two new hospitals in the heart of Leeds, to support the health of the city and The North. Show less
-
-
-
dentsu
-
Japan
-
Advertising Services
-
700 & Above Employee
-
Associate Planning Director
-
2017 - 2019
Strategic planning role within Investment team, managing portfolio of customers. Key stakeholder engagement, successfully delivering challenging targets (billings, growth, profit, margin), organic growth in exisiting key accounts, new business generation and team management all key responsibilities.Specialties: Strategic planning, Account Management, Sales growth, Implementation, Commercial negotiation, Stakeholder engagement, Team development & training, Prioritisation, Trusted business advisor, project management, Integrity, IT literate, Show less
-
-
Head of TV
-
2014 - 2017
Delivering strategic communication recommendations to all clients across AV media. Multiple new business wins, and organic income growth.Negotiated UK’s first commercial product placement deal within Coronation Street.
-
-
Account Director
-
2013 - 2014
Account Director in Carat, part of Dentsu Aegis Network, working across all Broad range of customers in the agency, specialising in TV planning and buying strategy and implementation. Proven success in delivering significant ROI for customers, and over delivering sales and growth targets.
-
-
-
All Response Media
-
United Kingdom
-
Advertising Services
-
100 - 200 Employee
-
Account Director
-
2011 - 2013
Specialist in customer acquisition clients - driven by data, direct response and digital. Head of Leeds offline team, I am responsible for all strategic planning across TV, radio, sponsorship, VOD, print and inserts for our clients, and integration with digital activity. Specialist in customer acquisition clients - driven by data, direct response and digital. Head of Leeds offline team, I am responsible for all strategic planning across TV, radio, sponsorship, VOD, print and inserts for our clients, and integration with digital activity.
-
-
-
Brilliant Media
-
United Kingdom
-
Advertising Services
-
1 - 100 Employee
-
Account Manager
-
2006 - 2011
Working at the UK's leading Independent Media Agency across a large customer base, delivering value for money business solutions. Working at the UK's leading Independent Media Agency across a large customer base, delivering value for money business solutions.
-
-
-
DLA Piper
-
United Kingdom
-
Law Practice
-
700 & Above Employee
-
Procurement Consultant
-
2004 - 2006
PRINCE2 Practitioner - worked as part of the Procurement Consultancy Team, involved in large scale projects alongside DLA's legal team - including Lorry Road User Charge scheme, Birmingham City Council projects. PRINCE2 Practitioner - worked as part of the Procurement Consultancy Team, involved in large scale projects alongside DLA's legal team - including Lorry Road User Charge scheme, Birmingham City Council projects.
-
-
-
Carat
-
United Kingdom
-
Advertising Services
-
700 & Above Employee
-
Broadcast Manager
-
2000 - 2004
Joined as a graduate and rose to Manager level, primarily focused on TV, radio and sponsorship media. Worked on a range of blue-chip clients including Diaego, Asda, Biersdorf, Debenhams and EMI/Virgin Music. Joined as a graduate and rose to Manager level, primarily focused on TV, radio and sponsorship media. Worked on a range of blue-chip clients including Diaego, Asda, Biersdorf, Debenhams and EMI/Virgin Music.
-
-
Education
-
University of Leeds
BA (Hons), Economics & Management
Community
