Laura Pennace

Director, Social Media at NYU School of Professional Studies
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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Experience

    • United States
    • Higher Education
    • 200 - 300 Employee
    • Director, Social Media
      • Aug 2022 - Present

  • Pennace Photography
    • New York, New York, United States
    • Photographer
      • 2010 - Present

      * Photography, planning, and coordination of weddings, marriage proposals, engagements, and elopements, as well as maternity shoots, family portraits and professional headshots * Full responsibility for marketing of the brand, including the creation and maintenance of the company website pennacephotography.com; search engine optimization for blog and website, and content creation for all social media accounts across numerous platforms * Supervision of assistant photographers and equipment assistants * Liaison with other vendors, including wedding planners, officiants, videographers and more * Editing of photo shoots in Adobe PhotoShop and Lightroom * Design and delivery of wedding albums, both in print and digital mediums * Attend client meetings and foster ongoing client relationships; maintaining the blog with all original content, including advice columns * Expense tracking and day to day business management Show less

    • Higher Education
    • 700 & Above Employee
    • Director of Operations and Communications
      • Jan 2022 - Jul 2022

      * Direct the Provost’s communications, including drafting sensitive and high-level correspondence, and facilitate resolution of matters requiring the officer's attention* Serve as a liaison with the ULT, Core, and other University leadership and functions within the Office of the Provost to ensure the cultivation of relationships that are necessary to move the strategic direction of the Provost forward* Oversee and manage a broad range of projects and events with high University-wide visibility including VIP events and special projects (including timelines, agendas, spacing needs, deliverables, catering, equipment, decorative and pricing ideas and options); monitor, staff and ensure progress toward Provost-initiated activities Show less

    • Executive Assistant to the Provost
      • Oct 2016 - Dec 2021

      * Full range of administrative & office support for the Chief Academic Officer at New York University* Manage all budgetary and financial planning in regular operations of the Provost’s Office, includingexpense management, expense reimbursements, and oversight of funding for projects & special initiatives* Oversee and manage a broad range of projects and events with high University-wide visibility including VIP events and special projects (including timelines, agendas, spacing needs, deliverables, catering, equipment, decorative and pricing ideas and options); monitor, staff and ensure progress toward Provost-initiated activities* Supervise/counsel other administrative employees, including student workers* Responsible for monitoring office supplies, and ordering new stationery, furniture, appliances andelectronics as needed* Manage complex travel arrangements for the Provost (national and international)* Credit card reconciliation and expense reports* Provide customer service to students, parents, and colleagues who request to see the Provost Show less

    • United States
    • Museums
    • 1 - 100 Employee
    • Visitor Services and Events Associate
      • 2016 - 2017

      * Assisted with public program planning and facilitation * Maintained and expanded social media presence of museum across various platforms * Served as a resource for problem-solving and troubleshooting guest experience issues as they arose * Served as support staff as needed for event rentals * Ensured that patrons were greeted and assisted during their visit; provided museum and site tours for visitors and groups & tracked visitor data * Opened and closed the museum for public hours, & secured the site and safeguarded collections and exhibits Show less

    • Entertainment Providers
    • 700 & Above Employee
    • Executive Assistant, Legal & Compliance Department
      • 2011 - 2012

      * Answered and screened telephone calls; prepared expense reports; Special Event planning (e.g., Annual Compliance Meeting) * Arranged and calendared conference calls and meetings, made travel and lodging arrangements domestic and international) * Created organizational charts and presentations using PowerPoint and Excel spreadsheets * Created and maintained files and records containing confidential information; organized and distributed incoming mail, publications and other correspondence * Provided support to visiting Legal and Compliance colleagues * Monitored and filled office supply orders as needed and coordinated the resolution of IT and Office Equipment maintenance issues Show less

    • United States
    • Education Administration Programs
    • 100 - 200 Employee
    • Executive Assistant To The Dean
      • 2006 - 2011

      * Interacted with the general public as NYU liaison and with University personnel including those at the senior level to resolve issues and problems * Arranged nursing leadership events, assist with Dean’s grants, and maintain conference room calendars for Dean as well as other faculty members * Scheduled meetings, arranged travel (national and international), and maintained complex calendar of Dean, including creating itineraries when necessary as well as confirming all appointments * Customized and composed letters on own initiative or in response to requests for information * Managed travel arrangements and budgets for Dean, as well as reconciling monthly business credit card * Performed general word processing duties utilizing intermediate to advanced-level functions for Dean and faculty members * Provided customer service to students, parents, and colleagues, using discretion when necessary * Assisted with Development and Alumni Affairs offices when needed, including contact and track donors, prepared for events Show less

    • United States
    • Law Practice
    • 700 & Above Employee
    • Legal Secretary
      • 2005 - 2006

      * Delivered a high level of service to attorneys, legal staff, and clients * Edited and proofread documents, arranged conference calls and meetings, handled confidential attorney work product, maintained attorney calendars and files * Managed attorney billable time, created expense reports, check requests, and bluebacks * Coordinated travel for attorneys and partners, created itineraries * Handled personal tasks as requested, including travel for family members, coordinating with staff at partner’s home, completing errands, and other personal tasks as requested * Managed a variety of personalities and challenging situations in a calm and effective manner Show less

    • Advertising Intern
      • 2003 - 2004

    • Office assistant
      • 1999 - 2000

Education

  • NYU School of Professional Studies
    Certificate in Social Media
    2021 - 2021
  • New York University
    Double BA, Journalism & History
    2001 - 2005

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