Laura Jones
Country Manager, North America at Tourism and Events Queensland- Claim this Profile
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Bio
Ward Reid
I've worked with Laura on sales and marketing initiatives in partnership between our respective companies. I find her to be a consummate profession, meshing enthusiasm and diligence to the task efficiently and with thoroughness.
Carmel Beattie
Laura managed the Cook Islands Tourism account in North America and despite the lack of budget always delivered on her innovative and professional marketing plans. Personally, Laura is charming, well spoken and a warm, kind individual with great personal integrity. I miss working with her and would thoroughly recommend her for any senior marketing role.
Ward Reid
I've worked with Laura on sales and marketing initiatives in partnership between our respective companies. I find her to be a consummate profession, meshing enthusiasm and diligence to the task efficiently and with thoroughness.
Carmel Beattie
Laura managed the Cook Islands Tourism account in North America and despite the lack of budget always delivered on her innovative and professional marketing plans. Personally, Laura is charming, well spoken and a warm, kind individual with great personal integrity. I miss working with her and would thoroughly recommend her for any senior marketing role.
Ward Reid
I've worked with Laura on sales and marketing initiatives in partnership between our respective companies. I find her to be a consummate profession, meshing enthusiasm and diligence to the task efficiently and with thoroughness.
Carmel Beattie
Laura managed the Cook Islands Tourism account in North America and despite the lack of budget always delivered on her innovative and professional marketing plans. Personally, Laura is charming, well spoken and a warm, kind individual with great personal integrity. I miss working with her and would thoroughly recommend her for any senior marketing role.
Ward Reid
I've worked with Laura on sales and marketing initiatives in partnership between our respective companies. I find her to be a consummate profession, meshing enthusiasm and diligence to the task efficiently and with thoroughness.
Carmel Beattie
Laura managed the Cook Islands Tourism account in North America and despite the lack of budget always delivered on her innovative and professional marketing plans. Personally, Laura is charming, well spoken and a warm, kind individual with great personal integrity. I miss working with her and would thoroughly recommend her for any senior marketing role.
Experience
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Tourism and Events Queensland
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Australia
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Marketing Services
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100 - 200 Employee
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Country Manager, North America
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Apr 2022 - Present
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MMGY Global
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United States
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Advertising Services
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200 - 300 Employee
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Director of Marketing Services
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Mar 2015 - Present
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Myriad International Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Senior Account Manager
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Dec 2012 - Mar 2015
Client specific titles include:• Marketing Communications Manager – Tourism Northern Territory• Marketing Manager – Papua New Guinea Tourism Marketing• Design & implementation of successful marketing campaigns• Management of partnerships outside the tourism vertical• Reporting & presenting on campaign effectiveness• Planning & purchase of online & print media• Planning & purchase of native advertising programs• Production management between creative teams & advertising partners• Management of Search campaigns across Google, Bing & Yahoo• Proficient use of Google AnalyticsPublic Relations• Planning & delivery of media events in San Francisco, Los Angeles & New York• Media pitching• Maintenance of Social Networking outlets• Selection & leading Press to client destinations• Proficient use of Cision PR Database • Experience with BurrellesLuce media monitoring serviceManagement• Simultaneous management of multiple tourist board clients• Management of destination teams including sales, public relations & marketing staff• Management of financial deliverables to client• Website & content management for multiple tourist board clients
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Account Manager
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Dec 2008 - Dec 2012
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Reservations Agent
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2006 - 2008
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Education
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2003 - 2005
University of Tasmania
Bachelor of Arts (B.A.), Tourism Marketing -
2003 - 2005
University of Tasmania
Batchelor of Tourism, Marketing, Human Resources, Policy & Planning
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