Laurah Maina

Sales and Marketing Coordinator at Sight and Sound {K} Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Kenya, KE

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Credentials

  • Assesment RealPresence Platform level RPEXOS103
    Polycom
    Sep, 2015
    - Nov, 2024
  • Assessment Polycom Voice level 1 PLCMVEX101
    Polycom
    Sep, 2015
    - Nov, 2024
  • Introduction to Real Presence CloudAxis suit RPPAVOS102
    Polycom
    Jul, 2015
    - Nov, 2024
  • Introduction to Video endpoints PLCMOS104
    Polycom
    Jul, 2015
    - Nov, 2024
  • Introduction to Voice &Video Technologies RPPAVOS102
    Polycom
    Jul, 2015
    - Nov, 2024
  • Partnering to Win Certification S100
    Polycom
    Jul, 2015
    - Nov, 2024
  • Positioning Conference Voice RPVOS105
    Polycom
    Jul, 2015
    - Nov, 2024
  • Positioning RealPresence GroupSeries 310 GSOS102
    Polycom
    Jul, 2015
    - Nov, 2024
  • Positioning Recording Streaming & Content Management RPPRSOS101
    Polycom
    Jul, 2015
    - Nov, 2024
  • Positioning desktop voice RPVOS104
    Polycom
    Jul, 2015
    - Nov, 2024
  • RealConnect Sales Overview Training RCSOS101
    Polycomp
    Jul, 2015
    - Nov, 2024
  • CX Devise Sales Overview & Positioning CXS101
    Polycom
    Jun, 2015
    - Nov, 2024
  • Customer Focused Solutions Selling CFSS101
    Polycom
    Jun, 2015
    - Nov, 2024
  • Experience Real Presence Desktop RPED02103
    Polycom
    Jun, 2015
    - Nov, 2024
  • Experience Real Presence Group Series RPEGSOS104
    Polycom
    Jun, 2015
    - Nov, 2024
  • Experience Real Presence Media Manager V6.5 RPEMMOS101
    Polycom
    Jun, 2015
    - Nov, 2024
  • Experience RealPresence Capture station ERPCSOS103
    Polycom
    Jun, 2015
    - Nov, 2024
  • Video Content Management Implementation Track VCMIT200
    Polycom
    Jun, 2015
    - Nov, 2024
  • Video endpoint Sales Certification RPEOS11
    Polycom
    May, 2015
    - Nov, 2024

Experience

  • Sight and Sound Limited Kenya
    • Kenya
    • Telecommunications
    • 1 - 100 Employee
    • Sales and Marketing Coordinator
      • Jan 2016 - Present

      • Create strategies that will promote the company products and services to its target market with an aim of increasing its sales volumes and maintaining a competitive edge over its competitors. • Plan marketing and branding objectives around the corporate pillars • Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback. • Expand product solutions and offerings through preparing marketing strategies alongside other company executives and staff. • Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities. • Lead all areas of content generation and production across all media platforms. • Take calculated risks based on data-driven analytics. • Drive overall CRM and direct marketing. • work with Agency to ensure strategic development of Marketing materials across all media platforms • Oversee creation and delivery of press releases, advertisements, and other marketing materials. • Prepare, justify, and overall Management of the approved Marketing budget to deliver against specified targets and adhere to budget. - Sales of Video Conferencing and Audio Visual Solutions,Wireless Presentation tools,Samsung- Corporate screens. Show less

  • FVC
    • United Arab Emirates
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Marketing Coordinator
      • Apr 2015 - Nov 2015

      · Liaising and networking with a range of stakeholders including partners, vendors and colleagues· Communicating with target audiences and managing customer, vendors and partner relationships;· Sourcing advertising opportunities and placing adverts in the press - local, regional, national and specialist publications· Managing the production of marketing materials, including leaflets, product catalogues, posters, flyers, newsletters, e-newsletters and DVDs;· Liaising with designers and printers;· Arranging the effective distribution of marketing materials across East and West Africa·Maintaining and updating customer databases on Salesforce;· Organizing and attending events such as conferences, trainings seminars, receptions and exhibitions;· Sourcing and securing marketing development funds from vendors·Conducting case studies on successful projects with the help of the marketing·Contributing to, and developing, marketing plans and strategies;·Evaluating marketing campaigns;·Monitoring competitor activity;·Supporting the marketing manager and other colleagues. Show less

    • Administration, HR and Finance Cordinator- East & West Africa
      • Oct 2014 - Mar 2015

      ·Balancing office budgets· Arranging travel and accommodation for colleagues travelling·Conducting orientation programmes for new employees· Locate suitable business premises and negotiate reasonable leasing agreements·Provide and maintain business premises and other facilities, including office equipment both mobile and immobile· Assist with the annual audit· Maintaining accurate records for the issuing and replenishment of petty cash andAssociated monthly return·Keeping track of employee attendance·Filing leave forms and keeping track of leave taken Show less

  • The Joe Foundation
    • Nairobi, Kenya
    • Head of Operations
      • Apr 2014 - Sep 2014

      -Improve the operational systems, processes and policies in support of organizations mission -- specifically, support better management reporting, information flow and management, business process and organizational planning. -Manage and increase the effectiveness and efficiency of Support Services (HR, IT and Finance), through improvements to each function as well as coordination and communication between support and business functions. -Play a significant role in long-term planning, including an initiative geared toward operational excellence. -Oversee overall financial management, planning, systems and controls. -Management of agency budget in coordination with the Executive Director. Development of individual program budgets Coordination and Supervision - Coordinate, manage and monitor the workings of various departments in the organization. -Financial - Review financial statements and data. Utilize financial data to improve profitability. -Prepare and control operational budgets. Control inventory. Plan effective strategies for the financial well being of the company. -Best Practices - Improve processes and policies in support of organizational goals. Formulate and implement departmental and organizational policies and procedures to maximize output. Monitor adherence to rules, regulations and procedures. Show less

  • Trans Business Machines Ltd
    • Kenya
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Technical Consultant
      • Sep 2013 - Mar 2014

      -Develop and maintain installation and configuration procedures. -Contribute to and maintain system standards. - Research and recommend innovative, and where possible automated approaches for system administration tasks. Identify approaches that leverage our resources and provide economies of scale. -Budgeting for equipment and assembly costs -Assembling new systems -Maintaining existing software and hardware and upgrading any that have become obsolete -Working in tandem with IT support personnel -Providing network administration and support -Protects organization's value by keeping information confidential. -Ensure design of system allows all components to work properly together. Show less

  • Kenya Power
    • Utilities
    • 700 & Above Employee
    • I.T Technical Assistant
      • Sep 2009 - Dec 2009

      -Upkeep, configuration and operation of computer systems. -Install and support LANs, WANs, network segments, Internet, and intranet systems. -Install and maintain network hardware and software. -Analyze and isolate issues. -Monitor networks to ensure security and availability to specific users. -Evaluate and modify system's performance. -Identify user needs. -Determine network and system requirements. -Maintain integrity of the network, server deployment, and security. -Ensure network connectivity throughout a company's LAN/WAN infrastructure is on par with technical considerations. -Perform daily system monitoring, verifying the integrity and availability of all hardware, server resources, systems and key processes, reviewing system and application logs, and verifying completion of scheduled jobs such as backups. - Perform regular security monitoring to identify any possible intrusions. -Perform daily backup operations, ensuring all required file systems and system data are successfully backed up to the appropriate media, recovery tapes or disks are created, and media is recycled and sent off site as necessary. Perform regular file archival and purge as necessary. Show less

Education

  • Kenya Methodist University
    Bachelor’s Degree, Computer Science
    2012 - 2014
  • Railways Training Institute
    Diploma in Computer Science, Computer Science
    2008 - 2011
  • St. Maria Goretti Secondary school
    KCSE Certificate
    2004 - 2007

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