Laura Woolford

Fractional Chief People Officer at AcornOak
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Contact Information
us****@****om
(386) 825-5501
Location
Austin

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5.0

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Christine Redd

I had the incredible pleasure of reporting to Laura during my time at AlertMedia. Laura is an amazing, empathetic People leader who knows how to align the people strategy to the overall business strategy. She is calm and thoughtful and knows how to run an amazing People team! I learned so much from her during her time here. She remains to be an amazing mentor who is positive yet challenging. You cannot go wrong by hiring her & her company to assist your HR needs!

Jerry Gallegos

Laura and I worked together during my time at GoDaddy and she was a fantastic business partner. Laura's vast background and experiences are second to none, and it allows her to provide valuable knowledge and insights into business situations that arise. Laura is strategic, but also tactical, and is someone that can be relied upon, along with her team. I enjoyed every interaction I had while working with Laura, and would highly recommend her and work with her again, without hesitation!

Charissa Stowers

I had the privilege of reporting to Laura in her role as CPO at AlertMedia. Laura is such a force! She can navigate board and executive conversations while leading a team that has ambitious goals and also is accessible to anyone who may need support. Laura has a deep understanding of business strategy, and I have always been impressed by how she is able to bring best practices into play, while respecting the unique nature of a team or business. Laura is a human-centered leader, and is skilled at rallying a team behind her that crushes goals and asks "what if..." in order to excel beyond the status quo. Laura is so unbelievably smart, engaging, and inspiring, and created a team at AlertMedia that was incredibly high-performing and devoted to the vision! Any company or team would be so lucky to have her expertise.

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Experience

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Fractional Chief People Officer
      • Sep 2023 - Present

      AcornOak offers a selection of talented chief executive officers, chief operating officers, chief marketing officers, chief financial officers, and chief people officers ready to fill your talent gap and propel your business forward. Adapt to the future of work by working with affordable and highly qualified leaders who can transfer their knowledge to your team before they leave. AcornOak offers a selection of talented chief executive officers, chief operating officers, chief marketing officers, chief financial officers, and chief people officers ready to fill your talent gap and propel your business forward. Adapt to the future of work by working with affordable and highly qualified leaders who can transfer their knowledge to your team before they leave.

  • Wisdom HR Group
    • Austin, Texas Metropolitan Area
    • Founder and Executive Consultant
      • Feb 2023 - Present

    • United States
    • Think Tanks
    • 700 & Above Employee
    • Member of Chief
      • Sep 2022 - Oct 2023

    • United States
    • Technology, Information and Internet
    • 300 - 400 Employee
    • Chief People Officer
      • Jun 2021 - Feb 2023

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • VP of Human Resources
      • Jun 2019 - May 2021

      At GoDaddy we are helping the everyday entrepreneur make their own way, live their dreams and shape the future. As the strategic HR partner to the President of Care & Services and their executive leadership team, I had the honor of leading a team of 13 HR professionals, including HRBPs, Employee Relations Partners and Engagement leaders, to support over 3,000 employees who interact and provide sage guidance to our customers around the world. During my time we were able to accomplish so… Show more At GoDaddy we are helping the everyday entrepreneur make their own way, live their dreams and shape the future. As the strategic HR partner to the President of Care & Services and their executive leadership team, I had the honor of leading a team of 13 HR professionals, including HRBPs, Employee Relations Partners and Engagement leaders, to support over 3,000 employees who interact and provide sage guidance to our customers around the world. During my time we were able to accomplish so much that has benefited the business. We rebuilt the HR & ER teams through strategic hiring, aggressive talent management and promoting top talent. As a team, we partnered with senior leaders to redesign and align the Care & Services organization structure to support GoDaddy’s new go-to-market customer focused strategy. I have also had the pleasure to lead 2 cross functional teams to deliver global job leveling for the Care organization as well as GoDaddy’s first Career Development strategy and portal. In 2020, we provided leadership for COVID-19 response actions and accommodation strategy. Show less At GoDaddy we are helping the everyday entrepreneur make their own way, live their dreams and shape the future. As the strategic HR partner to the President of Care & Services and their executive leadership team, I had the honor of leading a team of 13 HR professionals, including HRBPs, Employee Relations Partners and Engagement leaders, to support over 3,000 employees who interact and provide sage guidance to our customers around the world. During my time we were able to accomplish so… Show more At GoDaddy we are helping the everyday entrepreneur make their own way, live their dreams and shape the future. As the strategic HR partner to the President of Care & Services and their executive leadership team, I had the honor of leading a team of 13 HR professionals, including HRBPs, Employee Relations Partners and Engagement leaders, to support over 3,000 employees who interact and provide sage guidance to our customers around the world. During my time we were able to accomplish so much that has benefited the business. We rebuilt the HR & ER teams through strategic hiring, aggressive talent management and promoting top talent. As a team, we partnered with senior leaders to redesign and align the Care & Services organization structure to support GoDaddy’s new go-to-market customer focused strategy. I have also had the pleasure to lead 2 cross functional teams to deliver global job leveling for the Care organization as well as GoDaddy’s first Career Development strategy and portal. In 2020, we provided leadership for COVID-19 response actions and accommodation strategy. Show less

    • United States
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Senior Director HR
      • Aug 2017 - May 2019

      Supported Chief Technology Officer and all of U.S. Manufacturing which included Gigafactory 1, Gigafactory 2 and Fremont. During my time I had the opportunity build and lead an amazing team of 20 HR professionals that focused on delivering HR operational excellence and driving culture change. We were able to grow Gigafactory 1 from 2,000 employees to over 8,000 in less than 2 years. Creating an integrated talent strategy for our client groups, including succession planning, performance… Show more Supported Chief Technology Officer and all of U.S. Manufacturing which included Gigafactory 1, Gigafactory 2 and Fremont. During my time I had the opportunity build and lead an amazing team of 20 HR professionals that focused on delivering HR operational excellence and driving culture change. We were able to grow Gigafactory 1 from 2,000 employees to over 8,000 in less than 2 years. Creating an integrated talent strategy for our client groups, including succession planning, performance development and organization design was a great accomplishment we were also able to deliver. Show less Supported Chief Technology Officer and all of U.S. Manufacturing which included Gigafactory 1, Gigafactory 2 and Fremont. During my time I had the opportunity build and lead an amazing team of 20 HR professionals that focused on delivering HR operational excellence and driving culture change. We were able to grow Gigafactory 1 from 2,000 employees to over 8,000 in less than 2 years. Creating an integrated talent strategy for our client groups, including succession planning, performance… Show more Supported Chief Technology Officer and all of U.S. Manufacturing which included Gigafactory 1, Gigafactory 2 and Fremont. During my time I had the opportunity build and lead an amazing team of 20 HR professionals that focused on delivering HR operational excellence and driving culture change. We were able to grow Gigafactory 1 from 2,000 employees to over 8,000 in less than 2 years. Creating an integrated talent strategy for our client groups, including succession planning, performance development and organization design was a great accomplishment we were also able to deliver. Show less

    • United States
    • Truck Transportation
    • 700 & Above Employee
    • Executive HR Business Partner
      • May 2015 - Aug 2017

      At GE Transportation, we move the world. We are a global digital industrial leader and supplier to the rail, mining, marine, stationary power and drilling industries. Our solutions help customers deliver goods and services with greater speed and greater savings using our advanced manufacturing techniques, industry expertise and connected machines. As the executive HR business partner of our North American Evolution Locomotive Supply Chain Leader, I ensure that all of our people… Show more At GE Transportation, we move the world. We are a global digital industrial leader and supplier to the rail, mining, marine, stationary power and drilling industries. Our solutions help customers deliver goods and services with greater speed and greater savings using our advanced manufacturing techniques, industry expertise and connected machines. As the executive HR business partner of our North American Evolution Locomotive Supply Chain Leader, I ensure that all of our people strategies help support our business delivering on our customer and operational commitments. Whether it is ensuring my HR team is connected to the broader business strategy, helping senior leaders focus on developing the next generation of talent or bringing a diverse group of employees together from all levels to define what our culture should be, I strive to always provide a balanced view and be a true business partner while also being a strong employee advocate. Show less At GE Transportation, we move the world. We are a global digital industrial leader and supplier to the rail, mining, marine, stationary power and drilling industries. Our solutions help customers deliver goods and services with greater speed and greater savings using our advanced manufacturing techniques, industry expertise and connected machines. As the executive HR business partner of our North American Evolution Locomotive Supply Chain Leader, I ensure that all of our people… Show more At GE Transportation, we move the world. We are a global digital industrial leader and supplier to the rail, mining, marine, stationary power and drilling industries. Our solutions help customers deliver goods and services with greater speed and greater savings using our advanced manufacturing techniques, industry expertise and connected machines. As the executive HR business partner of our North American Evolution Locomotive Supply Chain Leader, I ensure that all of our people strategies help support our business delivering on our customer and operational commitments. Whether it is ensuring my HR team is connected to the broader business strategy, helping senior leaders focus on developing the next generation of talent or bringing a diverse group of employees together from all levels to define what our culture should be, I strive to always provide a balanced view and be a true business partner while also being a strong employee advocate. Show less

    • United States
    • Aviation and Aerospace Component Manufacturing
    • 700 & Above Employee
    • Global Organization & Talent Development Leader, Engineering Division
      • Aug 2010 - May 2015

      Ownership of Engineering organization & talent development strategy for 9,000+ employee engineering division; leadership for Talent Acquisition Manager & 12 contract recruiting resources. Senior HR manager for 300+ engineers. - Spearheaded global workforce planning, focused on defining critical disciplines, technical competency model development and workforce analytics to support new product development - Conceptualized global talent acquisition strategy, resulting in 3,000+ external… Show more Ownership of Engineering organization & talent development strategy for 9,000+ employee engineering division; leadership for Talent Acquisition Manager & 12 contract recruiting resources. Senior HR manager for 300+ engineers. - Spearheaded global workforce planning, focused on defining critical disciplines, technical competency model development and workforce analytics to support new product development - Conceptualized global talent acquisition strategy, resulting in 3,000+ external hires in 3 years - Developed strategic succession planning model, focused on identifying not only key talent but key experiences and competencies needed to grow our talent pipeline - Contemporized engineering technical career path, focused on accelerating growth of high potential talent - Developed Leadership Engagement & Development forums, focused on enhancing leadership skills globally

    • Personnel Relations Leader
      • Jun 2008 - Aug 2010

      Responsible for driving positive employee relations across 39 domestic non-represented sites through partnering with local site leadership to maintain union free status - Created Front Line Leadership Skills course, focusing on communication, motivation and conflict management skills training for front line leaders; training is being utilized globally across GE - Successfully instituted new organizing vulnerability site assessment process across all domestic locations - Established… Show more Responsible for driving positive employee relations across 39 domestic non-represented sites through partnering with local site leadership to maintain union free status - Created Front Line Leadership Skills course, focusing on communication, motivation and conflict management skills training for front line leaders; training is being utilized globally across GE - Successfully instituted new organizing vulnerability site assessment process across all domestic locations - Established robust communication rhythm with all sites, including monthly calls to share corporate & legislative updates, as well as best practices across the business

    • Plant HR Leader
      • Dec 2006 - Jun 2008

      HR Leader for 850 employee non-union manufacturing facility in Hooksett, NH, delivering significant output and direct labor productivity gains, while maintaining union-free status during a time of significant leadership transition. Directly managed HR & medical staff personnel - Proactively turned over significant number of site leadership via internal promotions & recruiting strong talent from other sites - Transformed Employee Engagement Plan for Hooksett, encompassing management… Show more HR Leader for 850 employee non-union manufacturing facility in Hooksett, NH, delivering significant output and direct labor productivity gains, while maintaining union-free status during a time of significant leadership transition. Directly managed HR & medical staff personnel - Proactively turned over significant number of site leadership via internal promotions & recruiting strong talent from other sites - Transformed Employee Engagement Plan for Hooksett, encompassing management skip levels, community service events, all employee meetings, health fairs and engagement events; championed Employee Activities Committee, responsible for $35K budget & delivering plant wide activities - Implemented site Safety Council, made up of 8-10 hourly team members, drove hourly engagement & ownership for safety initiatives on the shop floor and driving site recordability rate down year over year

    • United States
    • Financial Services
    • 700 & Above Employee
    • HR Manager
      • Oct 2003 - Dec 2006

      HR Leader and business partner for $1.8B P&L, supporting 300+ geographically dispersed sales & operations employees. Provided direction for HR Leadership Program personnel assigned to site. - Restructured sales incentive compensation plans to drive profitability of the business by focusing compensating on gross margin attainment - Executed significant reorganization projects resulting in right sized organizations, realigned territory models offering better span of control & increased… Show more HR Leader and business partner for $1.8B P&L, supporting 300+ geographically dispersed sales & operations employees. Provided direction for HR Leadership Program personnel assigned to site. - Restructured sales incentive compensation plans to drive profitability of the business by focusing compensating on gross margin attainment - Executed significant reorganization projects resulting in right sized organizations, realigned territory models offering better span of control & increased customer touch - Collaborated with fellow HRMs to develop & deliver 8 part Career Management Workshop Series to all Vendor Finance employees Show less HR Leader and business partner for $1.8B P&L, supporting 300+ geographically dispersed sales & operations employees. Provided direction for HR Leadership Program personnel assigned to site. - Restructured sales incentive compensation plans to drive profitability of the business by focusing compensating on gross margin attainment - Executed significant reorganization projects resulting in right sized organizations, realigned territory models offering better span of control & increased… Show more HR Leader and business partner for $1.8B P&L, supporting 300+ geographically dispersed sales & operations employees. Provided direction for HR Leadership Program personnel assigned to site. - Restructured sales incentive compensation plans to drive profitability of the business by focusing compensating on gross margin attainment - Executed significant reorganization projects resulting in right sized organizations, realigned territory models offering better span of control & increased customer touch - Collaborated with fellow HRMs to develop & deliver 8 part Career Management Workshop Series to all Vendor Finance employees Show less

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • HR Manager
      • Aug 2000 - Oct 2003

      HR business partner to Engineering and Six Sigma functions (400+ employees in 7 U.S. locations across 2 P&L’s). Provided day-to-day direction of contracted staffing resource. - Collaborated with executive teams to align HR programs with strategic business goals and objectives; Reorganized 2 Engineering organizations to align with execution of new product and business imperatives within each P&L - HR Integration Manager on 180+ employee acquisition - Agressive workforce planning… Show more HR business partner to Engineering and Six Sigma functions (400+ employees in 7 U.S. locations across 2 P&L’s). Provided day-to-day direction of contracted staffing resource. - Collaborated with executive teams to align HR programs with strategic business goals and objectives; Reorganized 2 Engineering organizations to align with execution of new product and business imperatives within each P&L - HR Integration Manager on 180+ employee acquisition - Agressive workforce planning, including staffing and rigorous performance management process to drive headcount management efforts Show less HR business partner to Engineering and Six Sigma functions (400+ employees in 7 U.S. locations across 2 P&L’s). Provided day-to-day direction of contracted staffing resource. - Collaborated with executive teams to align HR programs with strategic business goals and objectives; Reorganized 2 Engineering organizations to align with execution of new product and business imperatives within each P&L - HR Integration Manager on 180+ employee acquisition - Agressive workforce planning… Show more HR business partner to Engineering and Six Sigma functions (400+ employees in 7 U.S. locations across 2 P&L’s). Provided day-to-day direction of contracted staffing resource. - Collaborated with executive teams to align HR programs with strategic business goals and objectives; Reorganized 2 Engineering organizations to align with execution of new product and business imperatives within each P&L - HR Integration Manager on 180+ employee acquisition - Agressive workforce planning, including staffing and rigorous performance management process to drive headcount management efforts Show less

    • United States
    • Glass, Ceramics and Concrete Manufacturing
    • 700 & Above Employee
    • HR Consultant (aka Generalist)
      • Jun 1999 - Aug 2000

      HR Generalist for over 300 exempt & non-exempt production, facilities & quality employees in the world’s largest manufacturing plant of optical fiber. HR Generalist for over 300 exempt & non-exempt production, facilities & quality employees in the world’s largest manufacturing plant of optical fiber.

    • United Kingdom
    • Oil and Gas
    • 700 & Above Employee
    • HR Analyst
      • 1998 - 1999

      HR Specialist supporting the Learning & Organizational Development and Compensation processes. HR Specialist supporting the Learning & Organizational Development and Compensation processes.

    • United States
    • Utilities
    • 700 & Above Employee
    • HR Intern
      • 1997 - 1997

Education

  • Michigan State University
    Masters, Labor & Industrial Relations & Human Resource Management
    1996 - 1998
  • Purdue University
    BA, Sociology & History
    1991 - 1995

Community

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