Experience

Aramex Australia

• Australia
• Freight and Package Transportation
• 1 - 100 Employee

• Marketing Manager - Products and Campaigns

  • Feb 2020 - Present



Fastway Couriers

• Australia
• Freight and Package Transportation
• 400 - 500 Employee

• Brand Manager

  • Jun 2017 - Feb 2020



ingogo

• Australia
• Truck Transportation
• 1 - 100 Employee

• Marketing Executive

  • Jul 2015 - Jun 2017

  I'm responsible for the planning and implementation of marketing and communications strategy for ingogo across all B2B and B2C marketing. This includes managing marketing automation systems, in-app, web, social and eDM content and strategies for each brand and all consumer and trade communications including complete life cycle management of all segments. I'm responsible for the planning and implementation of marketing and communications strategy for ingogo across all B2B and B2C marketing. This includes managing marketing automation systems, in-app, web, social and eDM content and strategies for each brand and all consumer and trade communications including complete life cycle management of all segments.



Insight Vacations

• United Kingdom
• Travel Arrangements
• 1 - 100 Employee

• Marketing Executive

  • May 2014 - Jul 2015

  In this role I was responsible for the execution of the marketing and communications strategy for Insight Vacations across all B2B and B2C marketing. This involved implementing innovative consumer marketing campaigns across multiple channels to drive awareness, consumer engagement and sales through offline, digital and DM initiatives.I also worked closely with the National Sales Team to refine local area marketing activity and streamline processes and ensured effective trade marketing strategies to support and seek integrated opportunities with travel agent consortia and tourism bodies.



AAT Kings

• Australia
• Travel Arrangements
• 100 - 200 Employee

• Marketing Coordinator

  • Nov 2012 - May 2014

  In this role I executed consumer and trade marketing campaigns for AAT Kings and Inspiring Journeys. I managed agency relationships including PR, creative and media as well as trade partner relationships with the travel agent network and state and national tourism bodies.I was engaged specifically to support the recently launched day tours division of AAT Kings’ product suite and transition the brand from B2B to include B2C. This included managing the delivery of innovative consumer and trade marketing to position AAT Kings as category leaders and develop integrated marketing campaigns with retail, industry and agency partners while working cross-functionally with the web, design and brochure teams to create engaging content and advertising.



I.A.G Marketing Solutions (Canada)

• Marketing Representative

  • Jun 2011 - Nov 2011



Hoyts

• Australia
• Entertainment Providers

• Marketing Coordinator

  • Oct 2008 - Mar 2011

  In this role I was responsible for the efficient day-to-day control of all cinema activities including ensuring audience satisfaction, safety, staff training, human resources and budgeting, cash handling and stock control. This role also included marketing initiatives to ensure retention and drive growth and managing relationships with local press and websites to handle media enquiries and to promote film premieres and private screenings. In this role I was responsible for the efficient day-to-day control of all cinema activities including ensuring audience satisfaction, safety, staff training, human resources and budgeting, cash handling and stock control. This role also included marketing initiatives to ensure retention and drive growth and managing relationships with local press and websites to handle media enquiries and to promote film premieres and private screenings.