Experience

Focus Mental Wellness | A WELL Health Company

• Canada
• Mental Health Care
• 1 - 100 Employee

• Senior Digital Marketing Specialist

  • Aug 2022 - Present



WELL Health Technologies Corp. (TSX: WELL)

• Canada
• Medical Practices
• 100 - 200 Employee

• Senior Digital Marketing Strategist

  • Jan 2020 - Aug 2022

  Key responsibilities:- Research, plan, implement, manage, and optimize SEM and social ads campaigns. - Develop and manage digital marketing dashboards to track, monitor, and report on key metrics within the business.- Manage and track digital marketing budgets.- Audit new business websites and marketing to develop strategic plans for future growth through paid and organic channels. - Create content and UI strategies for key business websites and work with design & web development team to build websites. - Implement conversion tracking and analytics across multiple domains using industry standard tools like Google Analytics, tag manager, social channels, etc. - Research and develop content strategies to boost SEO for multiple websites. - Create content for paid and organic channels, including ads, social media posts, blogs, and website content.



The Film Industry

• Professional Makeup Artist

  • 2014 - Aug 2022

  As a Professional Makeup Artist I: - Work as an independent contractor for film productions in Vancouver and the Lower Mainland - Contract out my services for weddings, parties and events - Offer beauty, airbrush, full body, customized and special effects makeup - Specialize in Special Effects makeup such as prosthetics From being involved in the film industry, I've learned to: - Pay attention to detail, both with my makeup work and the people I'm working with - Create a comfortable and welcoming atmosphere for others - Work as a team and keep positive attitudes in assisting others - Be flexible and prepared for anything - Make strong positive connections with the people I work with - Take criticism constructively and constantly improve my own work



Modern Dog Magazine

• Canada
• Book and Periodical Publishing
• 1 - 100 Employee

• Affiliate Development and Marketing Strategist

  • Aug 2018 - Jan 2020



Langara College

• Canada
• Higher Education
• 700 & Above Employee

• Marketing Student

  • 2015 - Jan 2020

  During my time at Langara, I have been: - Working with various teams to design marketing campaigns and operations assessments for presenting to peers and clients. - Working with Langara College as a Sexual Assault Ambassador to launch a sexual assault prevention campaign in 2018 for the school. - Actively learning and applying marketing knowledge such as digital marketing on Google Adwords and Analytics. During my time at Langara, I have been: - Working with various teams to design marketing campaigns and operations assessments for presenting to peers and clients. - Working with Langara College as a Sexual Assault Ambassador to launch a sexual assault prevention campaign in 2018 for the school. - Actively learning and applying marketing knowledge such as digital marketing on Google Adwords and Analytics.



Shaw Communications

• Canada
• Telecommunications
• 700 & Above Employee

• Sales Consultant

  • 2014 - 2016

  While working at Shaw Communications I: - Assisted customers in finding the best fit communications packages as part of an inbound sales team - Managed personal sales goals and KPI's to fit with team's overall goals - Aided and assisted customers in minor technical support- Worked within the team to improve sales and communication skills - Consistently met and exceeded set sales goals From working at Shaw I've learned to: - Work under strict KPI measures and adapt to meet them - Communicate and sell to various types of people over the phone - Gain confidence in my communication abilities - Relate to others more easily and not be assuming based off of first impressions - See a corporation as a whole and discover how various management systems operate within a large scale company



Two Rivers Art Gallery

• Customer Service Representative

  • 2012 - 2012

  At the Two Rivers Art Gallery I:- Led guided tours for school groups through the art galleries- Created custom brochures for art exhibitions - Participated in community events and Kid's Art Days - Kept track of gallery bookings and meetings - Managed cash ins and outs for the Gallery Shop and Gallery visitors At the Two Rivers Art Gallery I:- Led guided tours for school groups through the art galleries- Created custom brochures for art exhibitions - Participated in community events and Kid's Art Days - Kept track of gallery bookings and meetings - Managed cash ins and outs for the Gallery Shop and Gallery visitors