Laura Rotschafer
National Account Director at Blue Sky The Color of Imagination- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
Blue Sky The Color of Imagination
-
United States
-
Consumer Goods
-
1 - 100 Employee
-
National Account Director
-
Oct 2019 - Present
Orange County, California Area Helping people plan to do more of what they love!
-
-
-
The RealReal
-
United States
-
Retail Apparel and Fashion
-
700 & Above Employee
-
Luxury Sales Associate
-
Jan 2020 - Present
Greater Minneapolis-St. Paul Area Providing clients in home white glove service and wardrobe edits to better maximize their luxury consignment investments.
-
-
-
Portu Sunberg
-
United States
-
Manufacturing
-
1 - 100 Employee
-
Sales Manager
-
Mar 2013 - Feb 2019
Passion for building profitable business opportunities with manufacturer partners that aligned with retailer strategies and consumer interest. Proven track record crossed over 20+ categories with a national retailer. Most recently in School/Office and Seasonal/Holiday driving business goals utilizing insights, research, sales performance, partnerships, and creative marketing solutions. • Delivered consistent business growth totaling over 250% in the span of five years with a single… Show more Passion for building profitable business opportunities with manufacturer partners that aligned with retailer strategies and consumer interest. Proven track record crossed over 20+ categories with a national retailer. Most recently in School/Office and Seasonal/Holiday driving business goals utilizing insights, research, sales performance, partnerships, and creative marketing solutions. • Delivered consistent business growth totaling over 250% in the span of five years with a single partner • Brokered multi-year business contracts to benefit both manufacturer and retailer building long-term partnerships • Identified white space opportunities and trends to drive additional sales for both manufacturing partners and retailers. This extends to licensing partnerships, product development, and design trend ideation • Negotiated vendor cost increases due to raw material sourcing outside of contract terms • Partnered with Owned Brand Sourcing Teams to introduce manufacturers into new departments / brands / capabilities to extend and expand efficiencies and grow business • Created and delivered major presentations for multiple retailer divisions helping to craft future strategy and growth opportunities. • Supported and developed team utilizing business knowledge, interests, and opportunities to be a cohesive unit
-
-
Account Manager
-
Jun 2007 - Feb 2013
Managed execution of business strategy for Vendor Partners. Utilized learnings and insights across categories to build efficiencies and tools for entire company. • Proactively recognized sales trends and identified new opportunities for Vendor Partners • Analyzed sales data on a weekly basis reporting highlights/concerns/trends • Collaborated on forecasting, budgeting, and analyzing new items, TPC’s or special events • Organized and led weekly/monthly meetings with Buyers /… Show more Managed execution of business strategy for Vendor Partners. Utilized learnings and insights across categories to build efficiencies and tools for entire company. • Proactively recognized sales trends and identified new opportunities for Vendor Partners • Analyzed sales data on a weekly basis reporting highlights/concerns/trends • Collaborated on forecasting, budgeting, and analyzing new items, TPC’s or special events • Organized and led weekly/monthly meetings with Buyers / Inventory Analysts to discuss opportunities and concerns • Provided meeting recaps to Vendor Partners and Target team outlining action plans for all topics discussed in meetings • Managed Owned Brand process including packaging, sourcing, and product safety and quality
-
-
Marketing Specialist
-
Aug 2006 - May 2007
Partnered with Sales and Account Managers to directly support business strategy within Sporting Goods, Seasonal, Candy, and Disposable Tabletop. • Executed daily business operations to ensure accurate sales delivery, meeting preparation, item set ups, and owned brand processes • Streamlined purchase order review, change, and tracking process • Managed all manufacturer samples with receipt, tracking, delivery, packaging application, and repairs if needed
-
-
Education
-
University of Kansas
Bachelor of Science (BS), Marketing & Business Administration -
Eden Prairie High School