Laura Provencher

VP of Product Development at Legendary
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  • English -

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • VP of Product Development
      • Jun 2019 - Present
    • United States
    • Retail
    • 1 - 100 Employee
    • Marketplace Merchant
      • Feb 2017 - Jun 2019

      Managed all aspects of strategy, channel development, assortments and product content for $20M third-party marketplace channels (Amazon & Wal-Mart) for $50M e-commerce company. Managed all aspects of strategy, channel development, assortments and product content for $20M third-party marketplace channels (Amazon & Wal-Mart) for $50M e-commerce company.

    • Uganda
    • International Trade and Development
    • 1 - 100 Employee
    • Retail Consultant
      • May 2003 - Feb 2017
    • United States
    • Alternative Medicine
    • Business Manager
      • Nov 2003 - May 2014
    • United States
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Product Manager
      • 2000 - 2003

      Directed and Managed a cross-functional team through all aspects of assortment planning, product development, merchandising, and go-to-market strategy for $20M business of 300+ apparel and hardgoods items annually. Directed and Managed a cross-functional team through all aspects of assortment planning, product development, merchandising, and go-to-market strategy for $20M business of 300+ apparel and hardgoods items annually.

    • United States
    • 1 - 100 Employee
    • Assistant Buyer
      • 1997 - 2000

      Managed and controlled seasonal open-to-buy plans by negotiating with vendors and reacting to sales trends to achieve all financial targets for the largest category volume in the company. Managed and controlled seasonal open-to-buy plans by negotiating with vendors and reacting to sales trends to achieve all financial targets for the largest category volume in the company.

    • Mexico
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Merchandise Analyst
      • 1996 - 1997

      Key contributor of the buying team who managed inventory flow, store allocations, in-stock levels, and open-to-buy dollars through automatic replenishment and seasonal set and flow strategies Key contributor of the buying team who managed inventory flow, store allocations, in-stock levels, and open-to-buy dollars through automatic replenishment and seasonal set and flow strategies

    • Architecture and Planning
    • 1 - 100 Employee
    • Marketing/Proposal Coordinator
      • 1995 - 1996

Education

  • University of Northern Iowa
    Bachelor of Arts (B.A.), Management
    1991 - 1995
  • Indianola High School
    1988 - 1991

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