Laura Orsten
Talent Acquisition & Branding Specialist at Life-Science Innovations- Claim this Profile
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English Native or bilingual proficiency
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Spanish Limited working proficiency
Topline Score
Bio
Credentials
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B2B Marketing Foundations
LinkedInApr, 2021- Nov, 2024 -
Brand and Marketing Integration
LinkedInApr, 2021- Nov, 2024
Experience
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Life-Science Innovations
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United States
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Executive Offices
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1 - 100 Employee
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Talent Acquisition & Branding Specialist
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Dec 2021 - Present
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Marketing Specialist
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May 2020 - Dec 2021
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PALS USA
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United States
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Retail Office Equipment
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1 - 100 Employee
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Communications and Marketing Specialist
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Jul 2019 - May 2020
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Chick-fil-A Restaurants
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United States
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Restaurants
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700 & Above Employee
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Assistant Marketing Director
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Sep 2018 - May 2019
• Coordinated fundraising events as the main point of contact for all local organizations. • Managed all social media platforms, increasing following by 15% over 5 months. • Developed daily and weekly email campaigns to reach over 5,000 customers. • Assisted in creating intense year-end marketing strategy to increase overall sales by 18%. • Provided high quality customer service to internal customers and external customers. • Coordinated fundraising events as the main point of contact for all local organizations. • Managed all social media platforms, increasing following by 15% over 5 months. • Developed daily and weekly email campaigns to reach over 5,000 customers. • Assisted in creating intense year-end marketing strategy to increase overall sales by 18%. • Provided high quality customer service to internal customers and external customers.
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Mr. B's Chocolates
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United States
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Food and Beverage Services
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1 - 100 Employee
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Marketing Intern
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May 2018 - May 2019
• Increased overall sales by 67% during the year 2018 through all marketing initiatives. • Managed all social media platforms, increasing overall following by 19% over 8 months. • Created complex LinkedIn campaign, resulting in multiple $10,000+ business accounts. • Developed a CRM platform for the purpose of targeting over 3,000 contacts by email. • Managed promotional campaigns including radio ads, magazine articles and influencers. • Increased overall sales by 67% during the year 2018 through all marketing initiatives. • Managed all social media platforms, increasing overall following by 19% over 8 months. • Created complex LinkedIn campaign, resulting in multiple $10,000+ business accounts. • Developed a CRM platform for the purpose of targeting over 3,000 contacts by email. • Managed promotional campaigns including radio ads, magazine articles and influencers.
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Bethel University
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United States
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Higher Education
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700 & Above Employee
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Student Intern
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Sep 2015 - May 2018
• Assist with coordinating meetings and special events as well as other duties. • Professionally place outgoing calls, answer phones, transfer calls, and record messages. • Coordinate and collaborate in the use of communications forums including emails, reports and web-based resources. • Responsible for handling discreet and confidential information. • Providing high quality customer service to internal customers and external customers. • Assist with coordinating meetings and special events as well as other duties. • Professionally place outgoing calls, answer phones, transfer calls, and record messages. • Coordinate and collaborate in the use of communications forums including emails, reports and web-based resources. • Responsible for handling discreet and confidential information. • Providing high quality customer service to internal customers and external customers.
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South African Airways
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South Africa
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Airlines and Aviation
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700 & Above Employee
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Marketing Intern
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Jan 2017 - Apr 2017
• Assisted in the creation of all advertisements for magazines, sales and brochures. • Gained experience in managing and collaborating with contracted PR firm. • Communicated with companies such as National Geographic for print advertisements. • Analyzed weekly trade reports and reviewed all marketing and communication pieces. • Conducted initial research and led the team on a new marketing campaign. • Assisted in the creation of all advertisements for magazines, sales and brochures. • Gained experience in managing and collaborating with contracted PR firm. • Communicated with companies such as National Geographic for print advertisements. • Analyzed weekly trade reports and reviewed all marketing and communication pieces. • Conducted initial research and led the team on a new marketing campaign.
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Sweet Martha's Cookie Jar
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United States
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Food and Beverage Services
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1 - 100 Employee
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State Fair Waitress
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Aug 2016 - Aug 2016
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Hansen Advertising
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United States
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Advertising Services
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1 - 100 Employee
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Summer Marketing Intern
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May 2016 - Aug 2016
• Created an inventory and check out system for more than one thousand samples. • Created and managed all social media sites as well as making promotional videos. • Attended meetings with various promotional companies showcasing new products. • Accompanied coworkers on sales calls and followed the process from start to finish. • Gained knowledge on bookkeeping and pricing out sales based on net cost. • Created an inventory and check out system for more than one thousand samples. • Created and managed all social media sites as well as making promotional videos. • Attended meetings with various promotional companies showcasing new products. • Accompanied coworkers on sales calls and followed the process from start to finish. • Gained knowledge on bookkeeping and pricing out sales based on net cost.
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Life-Science Innovations
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United States
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Executive Offices
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1 - 100 Employee
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Administration Intern
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May 2012 - Aug 2015
• Systematized multitudes of legal documents into a newly-developed filing system. • Directed various phone calls to many employees and departments within the company. • Gained extensive knowledge about the metadata filing system and trained corporate. • Assisted upper management in projects and arranged meeting locations and times. • Systematized multitudes of legal documents into a newly-developed filing system. • Directed various phone calls to many employees and departments within the company. • Gained extensive knowledge about the metadata filing system and trained corporate. • Assisted upper management in projects and arranged meeting locations and times.
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Education
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Bethel University
Bachelor’s Degree, Business, Management, Marketing, and Related Support Services