Laura Orsten

Talent Acquisition & Branding Specialist at Life-Science Innovations
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency

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Credentials

  • B2B Marketing Foundations
    LinkedIn
    Apr, 2021
    - Nov, 2024
  • Brand and Marketing Integration
    LinkedIn
    Apr, 2021
    - Nov, 2024

Experience

    • United States
    • Executive Offices
    • 1 - 100 Employee
    • Talent Acquisition & Branding Specialist
      • Dec 2021 - Present

    • Marketing Specialist
      • May 2020 - Dec 2021

    • United States
    • Retail Office Equipment
    • 1 - 100 Employee
    • Communications and Marketing Specialist
      • Jul 2019 - May 2020

    • United States
    • Restaurants
    • 700 & Above Employee
    • Assistant Marketing Director
      • Sep 2018 - May 2019

      • Coordinated fundraising events as the main point of contact for all local organizations. • Managed all social media platforms, increasing following by 15% over 5 months. • Developed daily and weekly email campaigns to reach over 5,000 customers. • Assisted in creating intense year-end marketing strategy to increase overall sales by 18%. • Provided high quality customer service to internal customers and external customers. • Coordinated fundraising events as the main point of contact for all local organizations. • Managed all social media platforms, increasing following by 15% over 5 months. • Developed daily and weekly email campaigns to reach over 5,000 customers. • Assisted in creating intense year-end marketing strategy to increase overall sales by 18%. • Provided high quality customer service to internal customers and external customers.

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Marketing Intern
      • May 2018 - May 2019

      • Increased overall sales by 67% during the year 2018 through all marketing initiatives. • Managed all social media platforms, increasing overall following by 19% over 8 months. • Created complex LinkedIn campaign, resulting in multiple $10,000+ business accounts. • Developed a CRM platform for the purpose of targeting over 3,000 contacts by email. • Managed promotional campaigns including radio ads, magazine articles and influencers. • Increased overall sales by 67% during the year 2018 through all marketing initiatives. • Managed all social media platforms, increasing overall following by 19% over 8 months. • Created complex LinkedIn campaign, resulting in multiple $10,000+ business accounts. • Developed a CRM platform for the purpose of targeting over 3,000 contacts by email. • Managed promotional campaigns including radio ads, magazine articles and influencers.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Student Intern
      • Sep 2015 - May 2018

      • Assist with coordinating meetings and special events as well as other duties. • Professionally place outgoing calls, answer phones, transfer calls, and record messages. • Coordinate and collaborate in the use of communications forums including emails, reports and web-based resources. • Responsible for handling discreet and confidential information. • Providing high quality customer service to internal customers and external customers. • Assist with coordinating meetings and special events as well as other duties. • Professionally place outgoing calls, answer phones, transfer calls, and record messages. • Coordinate and collaborate in the use of communications forums including emails, reports and web-based resources. • Responsible for handling discreet and confidential information. • Providing high quality customer service to internal customers and external customers.

    • South Africa
    • Airlines and Aviation
    • 700 & Above Employee
    • Marketing Intern
      • Jan 2017 - Apr 2017

      • Assisted in the creation of all advertisements for magazines, sales and brochures. • Gained experience in managing and collaborating with contracted PR firm. • Communicated with companies such as National Geographic for print advertisements. • Analyzed weekly trade reports and reviewed all marketing and communication pieces. • Conducted initial research and led the team on a new marketing campaign. • Assisted in the creation of all advertisements for magazines, sales and brochures. • Gained experience in managing and collaborating with contracted PR firm. • Communicated with companies such as National Geographic for print advertisements. • Analyzed weekly trade reports and reviewed all marketing and communication pieces. • Conducted initial research and led the team on a new marketing campaign.

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • State Fair Waitress
      • Aug 2016 - Aug 2016

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Summer Marketing Intern
      • May 2016 - Aug 2016

      • Created an inventory and check out system for more than one thousand samples. • Created and managed all social media sites as well as making promotional videos. • Attended meetings with various promotional companies showcasing new products. • Accompanied coworkers on sales calls and followed the process from start to finish. • Gained knowledge on bookkeeping and pricing out sales based on net cost. • Created an inventory and check out system for more than one thousand samples. • Created and managed all social media sites as well as making promotional videos. • Attended meetings with various promotional companies showcasing new products. • Accompanied coworkers on sales calls and followed the process from start to finish. • Gained knowledge on bookkeeping and pricing out sales based on net cost.

    • United States
    • Executive Offices
    • 1 - 100 Employee
    • Administration Intern
      • May 2012 - Aug 2015

      • Systematized multitudes of legal documents into a newly-developed filing system. • Directed various phone calls to many employees and departments within the company. • Gained extensive knowledge about the metadata filing system and trained corporate. • Assisted upper management in projects and arranged meeting locations and times. • Systematized multitudes of legal documents into a newly-developed filing system. • Directed various phone calls to many employees and departments within the company. • Gained extensive knowledge about the metadata filing system and trained corporate. • Assisted upper management in projects and arranged meeting locations and times.

Education

  • Bethel University
    Bachelor’s Degree, Business, Management, Marketing, and Related Support Services
    2015 - 2019

Community

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