Laura Kasal
Senior Lifestyle Counselor at Simpson Meadows- Claim this Profile
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Bio
Kevin Lundin
Laura exemplifies professionalism and empathy for her clients and industry. She is a terrific person who is and has been wonderful to work with
Kevin Lundin
Laura exemplifies professionalism and empathy for her clients and industry. She is a terrific person who is and has been wonderful to work with
Kevin Lundin
Laura exemplifies professionalism and empathy for her clients and industry. She is a terrific person who is and has been wonderful to work with
Kevin Lundin
Laura exemplifies professionalism and empathy for her clients and industry. She is a terrific person who is and has been wonderful to work with
Experience
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Simpson Meadows
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Hospitals and Health Care
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1 - 100 Employee
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Senior Lifestyle Counselor
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Mar 2020 - Present
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Senior Lifestyle Counselor
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Mar 2020 - Present
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Five Star Senior Living
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Hospitals and Health Care
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700 & Above Employee
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Director of Marketing and Community Relations
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Oct 2013 - Mar 2020
Census challenged building. Grew Census from 61 apartments occupied to 87 to date. Collected $28,800 in community fees for one month, first time in communities 15 year history. Marketing, management, admissions. Motivating team members. Creative event planning. Build & maintain great relationships with referral sources and increase awareness of services in a saturated & competitive demographic. Census challenged building. Grew Census from 61 apartments occupied to 87 to date. Collected $28,800 in community fees for one month, first time in communities 15 year history. Marketing, management, admissions. Motivating team members. Creative event planning. Build & maintain great relationships with referral sources and increase awareness of services in a saturated & competitive demographic.
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Emeritus
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United States
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Hospitals and Health Care
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700 & Above Employee
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Community Relations Director
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Mar 2009 - Oct 2013
Marketing, management, admissions, growing the census and maintaining it, constant upward trends, weekly reports and conference calls. Great teamwork, use of internal marketing system, exceeding goals. Maintain relationships with other health care professionals, education in the community, extreme customer service, attend health care networking events regularly. Creativity with community events to draw outsiders in, press releases and organization of internal boards, tours with family members and potential residents. Routinely travel to assist sister communities to grow their census and business. Reached 100% occupancy goal and maintained for the first time since building was built in 1999. Achieved No Loss Revenue Days and exceeded goal of average daily unit by company.
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Odyssey Healthcare
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United States
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Community Education Representative
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Jun 2008 - Mar 2009
Developing and maintaining key relationships with key people in the health care industry. Meeting with families and patients to discuss hospice and provide legal paperwork. Educating the community on our services and attending various community networking events. Keeping on compliance with company standards and excellent team work among a variety of departments. Developing and maintaining key relationships with key people in the health care industry. Meeting with families and patients to discuss hospice and provide legal paperwork. Educating the community on our services and attending various community networking events. Keeping on compliance with company standards and excellent team work among a variety of departments.
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Griswold Special Care
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United States
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Medical Practices
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1 - 100 Employee
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Marketing Manager
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Jul 2007 - Jun 2008
Marketing, growing the business, reaching goals beyond what is set. Develop and maintain relationships with key people in the health industry. Educate people on our services by providing in-services or scheduling appointments. Extreme customer service, learning an all-encompassing vision of the business to reach goal of purchasing the company in a couple of years. Attending MAPS meetings, health fairs, conferences, educating people on Alzheimer's, networking. Being creative with new ideas and campaigns.
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Captain's Deck
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United States
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Medical Practices
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Director of Marketing & Admissions
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Dec 2006 - Jul 2007
Marketing, sales, maintaining a full census, management. Raised Census from 64% to 96%. Increased revenue by $30,000 in one month. Created forms, implemented new procedures, saw through the entire admissions process, payroll, educated in Medicaid policies, assessments, worked closely with Executive Director & Director of Nursing. Attended MAPS meetings, health fairs and conferences throughout the year. Marketing, sales, maintaining a full census, management. Raised Census from 64% to 96%. Increased revenue by $30,000 in one month. Created forms, implemented new procedures, saw through the entire admissions process, payroll, educated in Medicaid policies, assessments, worked closely with Executive Director & Director of Nursing. Attended MAPS meetings, health fairs and conferences throughout the year.
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Care Coordinator
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Jan 2005 - Dec 2006
Responsibilities included scheduling of caregivers to go into clients homes, appropriately matching the caregiver to the client, thoroughly understanding the client's needs and conforming to those needs, extreme customer service, assessment of the client and quarterly reviews. Trained new hires, tracked payments and learned many aspects to the business. References, maintained database, assisted with the recruiting process. Responsibilities included scheduling of caregivers to go into clients homes, appropriately matching the caregiver to the client, thoroughly understanding the client's needs and conforming to those needs, extreme customer service, assessment of the client and quarterly reviews. Trained new hires, tracked payments and learned many aspects to the business. References, maintained database, assisted with the recruiting process.
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Education
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Wilmington University
MSM, Health Care Administration -
University of Delaware