Laura Graham
Head of Marketing - UK at Emmi Group- Claim this Profile
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Topline Score
Bio
Tania Sierra Measures
Laura is an experienced marketer. She is self- motivated and has a can do attitude to pursuing goals. She manages her internal team as well as working collaboratively cross functionally with the sales, planning and European teams. She also has a great sense of humour. I would recommend Laura without hesitation!
Chris Jones
I had the pleasure of working with Laura at Onken where her innovative marketing ideas and knowledge powered our products to being the first choice for any discerning yoghurt and mousse lover. With Onken now being owned by Emmi, I am delighted that the marketing of Onken Big Pots is now back in such capable hands.
Tania Sierra Measures
Laura is an experienced marketer. She is self- motivated and has a can do attitude to pursuing goals. She manages her internal team as well as working collaboratively cross functionally with the sales, planning and European teams. She also has a great sense of humour. I would recommend Laura without hesitation!
Chris Jones
I had the pleasure of working with Laura at Onken where her innovative marketing ideas and knowledge powered our products to being the first choice for any discerning yoghurt and mousse lover. With Onken now being owned by Emmi, I am delighted that the marketing of Onken Big Pots is now back in such capable hands.
Tania Sierra Measures
Laura is an experienced marketer. She is self- motivated and has a can do attitude to pursuing goals. She manages her internal team as well as working collaboratively cross functionally with the sales, planning and European teams. She also has a great sense of humour. I would recommend Laura without hesitation!
Chris Jones
I had the pleasure of working with Laura at Onken where her innovative marketing ideas and knowledge powered our products to being the first choice for any discerning yoghurt and mousse lover. With Onken now being owned by Emmi, I am delighted that the marketing of Onken Big Pots is now back in such capable hands.
Tania Sierra Measures
Laura is an experienced marketer. She is self- motivated and has a can do attitude to pursuing goals. She manages her internal team as well as working collaboratively cross functionally with the sales, planning and European teams. She also has a great sense of humour. I would recommend Laura without hesitation!
Chris Jones
I had the pleasure of working with Laura at Onken where her innovative marketing ideas and knowledge powered our products to being the first choice for any discerning yoghurt and mousse lover. With Onken now being owned by Emmi, I am delighted that the marketing of Onken Big Pots is now back in such capable hands.
Experience
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Emmi Group
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Switzerland
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Dairy Product Manufacturing
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700 & Above Employee
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Head of Marketing - UK
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Jan 2014 - Present
Managing a team of 5 fantastic brand marketers with responsibility for the UK's No. 1 Flavoured Big Pot Yogurt brand; Onken & the UK’s No. 2 barista quality Emmi CAFFE LATTE RTD iced coffee brand: the first ever coffee partner of Love Island Series 8 2022
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Marketing Manager - UK
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Mar 2011 - Jan 2014
I managed and delivered the integration of the Onken brand into the Emmi UK business; new brand positioning, packaging redesign, new ATL brand awareness campaign “Just Real Tasty” 20 second TVC, press and social. Launched NPD and portfolio reformulation to bring recipes in line with consumer demands for health.
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Tate & Lyle Sugars
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United Kingdom
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Food and Beverage Manufacturing
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200 - 300 Employee
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Marketing Manager
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Jul 2009 - Mar 2011
Managing team of 3 staff, looking after the much loved British heritage brands; Lyle's Golden Syrup brand and Tate & Lyle Sugar.
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Brand Manager
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Jun 2008 - Jul 2009
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Emmi Group
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Switzerland
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Dairy Product Manufacturing
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700 & Above Employee
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Brand Manager - UK
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Nov 2006 - Jun 2008
Joining a team of 5, I was the sole marketeer working on managing the Emmi CAFFE LATTE brand as well as launching a range for premium Swiss yogurts & muesli yogurts into Waitrose, Sainsbury’s and Tesco. Joining a team of 5, I was the sole marketeer working on managing the Emmi CAFFE LATTE brand as well as launching a range for premium Swiss yogurts & muesli yogurts into Waitrose, Sainsbury’s and Tesco.
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GSK
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United Kingdom
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Pharmaceutical Manufacturing
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700 & Above Employee
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ABM for Horlicks
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Apr 2006 - Nov 2006
I worked as part of the Nutritionals Divison alongside an SBM and Commerical Director for Horlicks, the No. 1 Hot Milky Drinks in the UK at the time. In this time I launched NPD and worked on a ATL campaign I worked as part of the Nutritionals Divison alongside an SBM and Commerical Director for Horlicks, the No. 1 Hot Milky Drinks in the UK at the time. In this time I launched NPD and worked on a ATL campaign
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Education
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2020 - 2020
Marketing Week Mini MBA with Mark Ritson
Mini MBA, Marketing -
2003 - 2004
Royal Holloway, U. of London
MA, Media and Culture -
1999 - 2002
The Manchester Metropolitan University
BA, English
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