Experience

The Atlanta 100
• Advertising Services
• 1 - 100 Employee
• Managing Editor/Contributing Writer

  • Feb 2018 - Present


360 Media, Inc.

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Director of Operations

  • Nov 2007 - Present

  • Responsible for day-to-day operation of Entertainment, Lifestyle & Hospitality Public Relations firm. • Ensure staff members have resources needed to fulfill job duties including ordering office supplies, business cards and maintaining subscriptions to needed resources. Work closely with vendors including designers, IT services, couriers, accountant, insurance agents and more. • Draft contracts for new and returning clients and ensure all are signed in a timely manner. Oversee accounts receivables and payables in Quickbooks including generating client invoices, reconciling multiple accounts, etc. • Work closely with accountant to ensure all monthly, quarterly and annual tax paperwork and payments are filed correctly and on time. • Manage wrap-up books at the end of each project including creating the design and determining relevant content to be included. • Assist President with scheduling of meetings and travel arrangements. • Oversee interviews and securing of intern candidates each semester as well as coordinate and oversee their schedules and work load. Also involved in new employee hiring process from start to finish, including reviewing resumes, conducting initial phone interviews, taking part in formal interviews with President and provide feedback to President about potential candidates. • Maintain all HR documents as well as coordinate employee time off requests, new hire paperwork and conduct weekly staff meetings. • Responsible for maintaining company website including addition of press releases, company and client news, creating and updating individual client information pages. Assist with additional client PR-related tasks as needed. Show less



Weber Shandwick Worldwide

• Freelance Publicist

  • Apr 2007 - Nov 2007

  • Assisted with day-to-day PR initiatives including writing press releases, compiling media lists and pitching national media outlets for campaigns such as the 2007 Durex Sexual Wellbeing Global Survey, Chili’s Grill & Bar Fired Up Favorites menu, Chili’s sponsorship of St. Jude Children’s Research Hospital, and Cox Teen Summit on Internet Safety. • Assisted with day-to-day PR initiatives including writing press releases, compiling media lists and pitching national media outlets for campaigns such as the 2007 Durex Sexual Wellbeing Global Survey, Chili’s Grill & Bar Fired Up Favorites menu, Chili’s sponsorship of St. Jude Children’s Research Hospital, and Cox Teen Summit on Internet Safety.



Manning, Selvage & Lee

• Freelance Publicist

  • Jan 2007 - Apr 2007

  • Assisted with day-to-day PR initiatives for projects on behalf of The Coca-Cola Company including Enviga National Launch campaign, Triple Play Parents Game Plan launch and Make Every Drop Count campaign. Responsibilities included compiling media lists, preparing and shipping press kits, securing magazine and newspaper reprint rights, daily monitoring of coverage, media outreach to regional outlets as well as coordinating media analysis of campaign ensuring client needs were met. • Assisted with day-to-day PR initiatives for projects on behalf of The Coca-Cola Company including Enviga National Launch campaign, Triple Play Parents Game Plan launch and Make Every Drop Count campaign. Responsibilities included compiling media lists, preparing and shipping press kits, securing magazine and newspaper reprint rights, daily monitoring of coverage, media outreach to regional outlets as well as coordinating media analysis of campaign ensuring client needs were met.

• Senior Account Manager

  • Jun 2002 - Oct 2006

  • Managed day-to-day PR initiatives and coordination of special events for clients such as Atlanta Dogwood Festival, Atlanta Jazz Festival, Paste Rock ‘n’ Reel Festival (Atlanta, GA), Voodoo Music Experience (New Orleans, LA), Dancin’ in the District (Nashville, TN), Vanderbilt Rites of Spring Music Festival (Nashville, TN), Atlantis Music Conference (Atlanta, GA), Rock Fore! Dough (Augusta, GA), Peach Drop New Year’s Eve Celebration (Atlanta, GA), The Rock Boat, Telluride Blues & Brews Festival (Telluride, CO) and Taste of Atlanta. Served as on-site media liaison for client events, coordinated print and television media credential request. • Supervised team in securing regional pre and post-event media coverage for several large event accounts including those listed above. • Supervised staff of full-time employees and interns to ensure general day-to-day client and account needs are met, including writing/editing of press releases and client reports detailing status of publicity initiatives. Oversaw client mailings, maintained media lists, researched and maintained client media clippings and press kit materials. • Responsible for maintaining company website including addition of press releases, company and client news, creating and updating individual client information pages. Supervised re-design of client area of website. • Responsible for tour press efforts including preparation of press kit materials, media lists, media pitches and follow-up calls for artists including national acts Sister Hazel and Dexter Freebish as well as emerging acts 7 Sharp 9, Angie Aparo, Clay Cook and Jonasay. Worked closely with media outlets and artist management/tour manager to coordinate interviews and live TV performances. Show less



Atlanta Press Club

• United States
• Non-profit Organizations

• Assistant Director

  • Jan 2000 - Jan 2002

  • Responsible for day-to-day operation of largest local press club in U.S. including supervision of interns and volunteers. • Coordinated monthly programs and five special events each year including black-tie gala, televised political debate series, monthly membership mixers and managed complete re-design of the APC website. • Produced marketing and publicity materials including press releases, media advisories, flyers and broadcast emails as well as annual membership directory and monthly newsletters including design, layout and supervision of all content. Show less