Experience

Big Brothers Big Sisters of Colorado

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Marketing Director

  • May 2017 - Sep 2018

  Englewood, CO • Created and managed the social media calendar and related posting in addition to designing and creating all content for the monthly newsletter and creating content for the company’s blog. • Designed highly effective collateral for both corporate and individual donor presentations. • Produced all event-related marketing collateral including the organization’s sponsorship brochures. • Wrote agency press releases while building strong media relationships that improved the chances for… Show more • Created and managed the social media calendar and related posting in addition to designing and creating all content for the monthly newsletter and creating content for the company’s blog. • Designed highly effective collateral for both corporate and individual donor presentations. • Produced all event-related marketing collateral including the organization’s sponsorship brochures. • Wrote agency press releases while building strong media relationships that improved the chances for placement. Notable achievements while in the position have included: - Selected as the Chair of the Centennial Marketing Committee, executing a highly effective 100-year celebration strategy.

• Director of Philanthropy

  • Jan 2016 - Apr 2017

  Englewood, CO • Led in the identification, cultivation, solicitation, and stewardship of individual donors, developing and driving strategy around creating a comprehensive, integrated plan for acquiring and upgrading donors to meet donor revenue goals. • Spearheaded a Women’s Committee to build meaningful relationships between both donors and supports that included quarterly events. • Built and managed a broad base of individual donors from various donor levels and sources and worked in collaboration… Show more • Led in the identification, cultivation, solicitation, and stewardship of individual donors, developing and driving strategy around creating a comprehensive, integrated plan for acquiring and upgrading donors to meet donor revenue goals. • Spearheaded a Women’s Committee to build meaningful relationships between both donors and supports that included quarterly events. • Built and managed a broad base of individual donors from various donor levels and sources and worked in collaboration with strategic partners to host individual donor events for top agency donors. • Created and executed an annual donor stewardship plan that included monthly touchpoints to maintain open lines of communication. • Oversaw the design and managed an end-of-year campaign along with additional appeals throughout the fiscal year. • Managed a Marketing Coordinator and led the marketing and publications strategy for the agency. • Served as a leader for agency events, working to elevate events and secure quality auction items through touchpoints for attendees. • Delivered recommendations to logging data within the donor database to increase the CRM system’s effectiveness.



Cuvée

• United States
• Hospitality
• 1 - 100 Employee

• Director of Sales, Events and Strategic Partnerships

  • Jul 2011 - Oct 2015

  Larimer Square - Denver, CO • Led in a manner that ensured that the organization's brand identity and business strategies were reinforced and appropriately portrayed in communications at all levels. • Created and executed strategic marketing plans designed to increase both awareness and property rentals. • Implemented a focus on building relationships with local and national media partners and represented the company’s brand at all community events. • Wrote and leveraged press releases featuring newsworthy… Show more • Led in a manner that ensured that the organization's brand identity and business strategies were reinforced and appropriately portrayed in communications at all levels. • Created and executed strategic marketing plans designed to increase both awareness and property rentals. • Implemented a focus on building relationships with local and national media partners and represented the company’s brand at all community events. • Wrote and leveraged press releases featuring newsworthy topics to both local and national media outlets and pitched story ideas. • Worked in collaboration with charitable organizations to successfully secure sponsorship and to leverage the brand. • Planned, coordinated, and executed all marketing objectives includine managing the design and content for the company's website. • Created all marketing and sales-related collateral including the creation and publishing of Ventures Magazine: http:// online.publicationprinters.com/launch.aspx?eid=36cafdb6-548a-4d5e-8312-3eab9695fba1. • Implemented and maintained a focus on relationship building with the community, investors, and rental clients. • Created and delivered weekly e-blasts to increase awareness, leads, and the revenue generated using Mail Chimp. • Managed social media calendar and created content for all channels including blogs. Notable achievements while in the position included: - Successfully planned and executed 5 Flight to Luxury events, taking the event to an entirely new level https://youtu.be/ltesCcEotTw. - Directed and executed annual company Investor events in Napa, London Olympics, and Los Cabos. Show less



Green Gables Country Club

• Director of Sales and Marketing

  • Sep 2004 - Aug 2011

  Denver, CO • Created and executed highly effective strategic marketing plans to support the objective of increasing both awareness of the organization and membership sales. • Produced all marketing and sales collateral copy for the organization used in brochures and other marketing tools. • Worked in collaboration with charitable organizations to secure sponsorship while serving as the liaison between the country club and the community. • Designed, edited, and implemented effective… Show more • Created and executed highly effective strategic marketing plans to support the objective of increasing both awareness of the organization and membership sales. • Produced all marketing and sales collateral copy for the organization used in brochures and other marketing tools. • Worked in collaboration with charitable organizations to secure sponsorship while serving as the liaison between the country club and the community. • Designed, edited, and implemented effective communications for both internal and external audiences and the monthly newsletter in addition to managing the club’s website. • Ensured that the club’s brand standards were continually reinforced in communications at all levels. • Continually assessed potential member’s needs in order to conduct the sales process in the most effective manner. • Generated an events schedule for monthly club events and led in planned member functions. • Formed trusted, long-term relationships with the current membership to build on the member experience. Notable achievements while in the position included: - Delivered results that generated prospects and drove increases in referrals to fill the membership pipeline which added revenue to the bottom line. - Prepared and delivered electronic presentation to solidify business partnerships with local hotels and athletic clubs. - Serve in a dual role as the Director of Catering and Events from 2014 – 2015 in addition to the roles listed above. Show less