Laura Polimeni

Consultante at agence blue egg
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Contact Information
us****@****om
(386) 825-5501
Location
France, FR
Languages
  • Français Native or bilingual proficiency
  • Anglais Full professional proficiency

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Experience

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Consultante
      • Jun 2022 - Present

      Yelloh! Village, L’Arbre Vert, Allopneus, La Méridionale, ESMA, Bastide le confort médical, L’Entreprise Médicale. - Relation clients - Gestion de projet, coordination des équipes créatives, coordination et suivi des productions print, digitales et TV, élaboration des retroplanning, élaboration et suivi des budgets, négociations avec les prestataires. - Recommandations stratégiques et présentations clients, veille concurrentielle et sectorielle - Planification et suivi des campagnes off et online en collaboration avec les agences média - Organisation et participation aux brainstormings Show less

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Project Manager
      • Jun 2021 - Jun 2022

      Premiere Urgence International: print and digital national campaigns - strategic planning, media planning, project coordination Klepierre : 23 shopping malls - Implementation and optimization of appropriate processes for the headquarters and the malls; social media project management of 11 shopping malls Premiere Urgence International: print and digital national campaigns - strategic planning, media planning, project coordination Klepierre : 23 shopping malls - Implementation and optimization of appropriate processes for the headquarters and the malls; social media project management of 11 shopping malls

  • LRT Invest
    • Montréal et Nice
    • Responsable communication
      • Jan 2020 - May 2022

      Communication manager for 3 companies of the group: Bacho Brewery, Escapade d'Azur, Dicsit Alliance. - Brand strategy - Communication and development strategy - Digital strategy, SEO, websites, content creation - Public and press relations Communication manager for 3 companies of the group: Bacho Brewery, Escapade d'Azur, Dicsit Alliance. - Brand strategy - Communication and development strategy - Digital strategy, SEO, websites, content creation - Public and press relations

    • France
    • Events Services
    • 1 - 100 Employee
    • Project Manager / Business Developer
      • Aug 2017 - Oct 2019

      Having been part of the team that completely repositioned the Cristal and developed a new identity, my missions have been varied and evolving: Strategy: - Developed a new brand and communication strategy thanks to interviews of several agencies in France and abroad, and researches about communication, media and advertising sectors - Made the Awards functioning evolve according to the agencies expectations (rules, deliberations, prizes, categories, registrations process...) Project Management: - Coordinated the creation of a new website from scratch and made evolve the awards registrations platform - Coordinated the production of all the new creations for the awards - Developed a new jury selection process around the world - During the events: developed a total new process about the organization of the Awards and coordinated everything : deliberations, prizelists, rankings, Awards Ceremony, publication of the results, and coordination of the team - Made proposition for the program, the speakers and the partners Business Development: - Met the creative, media and digital agencies in France and abroad (including Canada), advised them, interviewed them about their expectations and developed trusting relationships - Developed the agencies network and met the financial goals Show less

    • France
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital marketing officer
      • Jul 2016 - Jul 2017

      - Created communications and digital marketing strategies, launched and managed the campaigns all the year - Analyzed and optimized digital marketing campaigns of several accounts - Audited and advised companies on their communications strategies - Participated in the development of tech-creative events - Created communications and digital marketing strategies, launched and managed the campaigns all the year - Analyzed and optimized digital marketing campaigns of several accounts - Audited and advised companies on their communications strategies - Participated in the development of tech-creative events

    • Advertising Services
    • 1 - 100 Employee
    • Public Relations Manager (intern)
      • Apr 2016 - Sep 2016

      • Developed a public relations strategy for the launch of a luxury restaurant : managed press relations, newsletter, community management, created and developed an influencers network • In collaboration with the New York team of the 1OAK club and the Fairmont Monte-Carlo, communicated for the 1OAK pop-up events at the Fairmont during the 2016 Monaco Grand Prix • Developed a public relations strategy for the launch of a luxury restaurant : managed press relations, newsletter, community management, created and developed an influencers network • In collaboration with the New York team of the 1OAK club and the Fairmont Monte-Carlo, communicated for the 1OAK pop-up events at the Fairmont during the 2016 Monaco Grand Prix

  • Kellogg & Partners
    • Greater New York City Area
    • Public Relations Intern
      • Apr 2015 - Jul 2015

      • Developed a New York fashion brand (CARR): managed the community management, organized the brand anniversary and meetings with influencers and investors • Managed the public relations of several luxury brands to develop them in the United States • Developed a New York fashion brand (CARR): managed the community management, organized the brand anniversary and meetings with influencers and investors • Managed the public relations of several luxury brands to develop them in the United States

    • Canada
    • Media Production
    • 1 - 100 Employee
    • Communications officer (intern)
      • Nov 2013 - Dec 2013

      • Communicated with Quebec universities to attract young filmmakers • Attracted spectators to film broadcasts: created flyers and posters, wrote film descriptions, managed press relations, built loyalty • Communicated with Quebec universities to attract young filmmakers • Attracted spectators to film broadcasts: created flyers and posters, wrote film descriptions, managed press relations, built loyalty

    • Monaco
    • Events Services
    • 1 - 100 Employee
    • Public relations officer (intern)
      • May 2013 - Jul 2013

      • Member of the TV festival journal team: created documentary, interviews and wrote press articles • Participated in the management of press relations and various events • Created documentaries and articles for the Grimaldi Forum’s environmental magazine (Monaco Act Green) • Member of the TV festival journal team: created documentary, interviews and wrote press articles • Participated in the management of press relations and various events • Created documentaries and articles for the Grimaldi Forum’s environmental magazine (Monaco Act Green)

    • Monaco
    • Civic and Social Organizations
    • 1 - 100 Employee
    • communications and event planning assistant (intern)
      • Jan 2013 - Feb 2013

      - Assisted in the organization of events for the members (reception and relations) - Organized weekends for club members - Created a newsletter - Assisted in the organization of events for the members (reception and relations) - Organized weekends for club members - Created a newsletter

Education

  • ECS
    Master 2, Communication 360
    2016 - 2017
  • ISCOM
    Master 1, Communications
    2014 - 2016
  • SUP'DE COM
    BTS communication
    2012 - 2014
  • Ecole de Condé
    MANAA - Mise à Niveau en Arts Appliqués
    2011 - 2012

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