Experience

SoDA: The Digital Society

• United States
• Advertising Services
• 1 - 100 Employee

• Executive Director

  • Sep 2016 - Present

  SoDA is a global network of digital agency founders, creative leaders and technology innovators. With more than 90 agencies in 20 countries, our members help the world's leading brands imagine and create the future of digital experiences. SoDA is a global network of digital agency founders, creative leaders and technology innovators. With more than 90 agencies in 20 countries, our members help the world's leading brands imagine and create the future of digital experiences.



Perficient

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Agency Managing Director

  • Dec 2015 - Jun 2016

  Perficient acquired Enlighten in December 2015. I helped lead post-acquisition integration and launch a new agency brand (Perficient Digital) focused on customer experience innovation and digital transformation.

• President

  • May 2007 - Dec 2015

  As President of Enlighten, I led one of the nation’s leading independent digital media, technology and design agencies. On the management side, I focused on growth strategy and played an active role in expanding the agency's partner and relationship network. I also oversaw agency operations and worked closely with the management team on leadership, culture and innovation.In 2015, I worked closely with the agency founder and M&A partner to successfully package and prepare the agency for an acquisition. Enlighten was sold in December of 2015 to Perficient - a large IT consulting and technology services company seeking a foundational acquisition upon which to build a new digital agency brand.While at Enlighten, key client relationships included brands such as: Hunter Douglas, Jimmy John's, AAA Life Insurance, Janus Capital Group, illy caffe, OhioHealth, Presbyterian Healthcare Services, Johnson & Johnson, Giant Eagle, Biore, The Wall Street Journal, The Henry Ford and more. Show less

• Vice President, Corporate Development

  • Nov 2005 - May 2007

  I led growth strategy with an emphasis on the maturation and extension of agency services and capabilities.

• Marketing Director

  • Nov 2000 - Nov 2005

  Responsible for agency brand communications, thought leadership and media relations with heavy focus on growth and new client acquisition.



MLive.com

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Marketing

  • Jan 1999 - Nov 2000

  Led all marketing, advertising and brand communications for the leading digital media, news and content hub in Michigan. Part of a large, privately-held publishing conglomerate responsible for digital strategy, innovation and development of multi-platform news and information products. Led all marketing, advertising and brand communications for the leading digital media, news and content hub in Michigan. Part of a large, privately-held publishing conglomerate responsible for digital strategy, innovation and development of multi-platform news and information products.



Stein Roe and Farnham, Inc.

• Financial Services

• Marketing

  • Oct 1995 - Aug 1998

  Part of an internal agency team supporting all marketing, content, advertising, direct marketing and public relations for this large asset manager with investment products sold through direct retail, institutional, broker/dealer and private wealth management channels. Part of an internal agency team supporting all marketing, content, advertising, direct marketing and public relations for this large asset manager with investment products sold through direct retail, institutional, broker/dealer and private wealth management channels.