Experience

Dine Brands Global

• United States
• Restaurants
• 400 - 500 Employee

• Sr. Product Manager, Martech

  • Sep 2021 - Present

  Pasadena, California, United States Oversee the strategy, planning, development, implementation, and management of the Marketing Technology stack supporting Dine Brands, Applebee's, and IHOP.



American Honda Motor Company, Inc.

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Team Manager - Marketing Technology - Campaign & Asset Management

  • Jan 2020 - Sep 2021

  Torrance, CA Managed the Campaign & Asset Management team. Responsible for the implementation of Salesforce Marketing Cloud.



City National Bank

• United States
• Banking
• 700 & Above Employee

• VP, Marketing Technology Manager

  • Sep 2017 - Jan 2020

  Greater Los Angeles Area Strategy, innovation, and implementation of marketing technologies for City National Bank

• VP, Web Technology Manager, Interactive Marketing

  • Sep 2003 - 2020

  Los Angeles, CA Responsible for all things digital, my role at the bank takes on many forms, spanning across all of the various aspects of Interactive Marketing. Major responsibilities: - Corporate web site - Full site and Mobile site - Company affiliated microsites - Corporate intranet - Campaigns, Events, landing pages and other lead-generation channels - Social Media Channels - Internal web applications that support marketing initiatives - Email Marketing Areas of… Show more Responsible for all things digital, my role at the bank takes on many forms, spanning across all of the various aspects of Interactive Marketing. Major responsibilities: - Corporate web site - Full site and Mobile site - Company affiliated microsites - Corporate intranet - Campaigns, Events, landing pages and other lead-generation channels - Social Media Channels - Internal web applications that support marketing initiatives - Email Marketing Areas of experience: - Design, develop and produce web sites and web applications - managing the full life-cycle of web development projects for marketing (Solution planning, information architecture, usability, development, analytics) - Social Media strategy and implementation - Technical research and development - programming, databases, digital signage - Multimedia services - Graphic, audio and video editing and conversion, web integration of multimedia - Web analytics - Data collection and reporting, A/B testing, behavioral targeting - Advertising - SEM, digital advertising support - CMS solutions - Wordpress, Sharepoint - Optimization - SEO, segment-based marketing - Integration - Search engines, GoogleMaps, various vendor API integration projects - Web development - HTML, ASP, Javascript, DB, CSS, PHP, Flash, Graphics, Video, Audio



The Goodyear Tire & Rubber Company

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Intern - Application Developer

  • May 2002 - Sep 2002

  Application Developer Intern in the IT (EPDS) Department. - Debugged, designed and implemented solutions to existing issues in the IT software - Added new enhancements to software for functionality, efficiency, usability. - Self-taught and utilized a number of programming languages (TCL, NeuronData)



Case Western Reserve University School of Medicine

• United States
• Higher Education
• 700 & Above Employee

• Web Development Specialist

  • Oct 1998 - May 2002

  Cleveland, Ohio, United States Supported the development and maintenance of the Med School’s website; Supported design, multimedia management, code, and content needs.



CWRU - Department of the Treasurer

• IT Specialist, Webmaster

  • 1999 - 2002

  Cleveland, OH - Designed, developed, and managed the department website. - Technical resource for most IT related issues.



CWRU - Department of Psychology

• IT Specialist, Webmaster, Lab Administrator

  • 1999 - 2001

  Cleveland, OH Designed, developed and managed the department website. Managed the computer lab.