Lara Hoepner
Director of Special Events at Cal's Angels- Claim this Profile
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Bio
Experience
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Cal's Angels
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United States
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Philanthropic Fundraising Services
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1 - 100 Employee
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Director of Special Events
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May 2011 - Present
Developed a small non-profit charity from 2 events per year to over 5 special events per year. Increased annual event revenue from less than $150k per year to over $1.2M a year in less than 8 years.• Manage complex logistics and comprehensive event management for large-scale events including strategy, budget creation, oversight of marketing and promotional materials, and post-event reconciliation and measurement of outcomes• Maintain external relationships with event-related vendors, with the goal of leveraging relationships for potential sponsorship and in-kind opportunities• Participate in the annual scheduling of events, overall event strategy and measurement of outcomes to determine necessary changes for future events• Identifies new committee members for fundraising committees and Volunteers• Promote a spirit of teamwork and cooperation among staff and volunteers• Collaborate with internal resources in the preparation of special event materials including invitations, programs, creative, and other media/marketing needs• Assist in determining annual fundraising goals to support the evolving strategies for revenue generation• Communicate with funders to keep them informed and engaged in the mission Show less
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Director of Development & Special Events at Cal's Angels
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May 2011 - Dec 2019
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Former Director of Development and Special Events at Cal's Angels
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May 2011 - Dec 2019
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UBS
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Switzerland
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Financial Services
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700 & Above Employee
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Client Service Administrator
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Feb 2021 - May 2023
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Key Account Manager
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May 2007 - Jun 2009
* Managed 15 of the largest On Premise National Chains in Chicagoland including TGI Fridays, Applebee’s, and Chili’s plus the largest local chains. * Developed creative ideas and programs to execute throughout an entire chain, managing brand compliance, executing trainings, working very closely with the sales reps that are responsible for the day-to-day activities. * Established key relationships with Director of Operations or key buyer for each chain. * Manage over 1.75M worth of business. * Continued to stress innovation with chains to build brands and profitability. Show less
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Brand Development Manager
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Nov 2006 - May 2007
* Responsibilities included innovation brand performance from set up to execution including tracking, events, goals, and selling tools. * Assisted in managing the local budget for all brands. Managed POS logistics and monthly inventory and coordinate execution with channel managers. * Provided solutions in monthly inventory reports highlighting items that are under stock, over stock, and aged inventory. * Developed selling tools against focus areas as directed from brand/channel manager. Show less
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Brand Manager
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Aug 2005 - Nov 2006
* Managed high end spirit brands against volume, sales and profit targets. * Developed business plan, activities, tools/materials, & budgets. * Planning, execution, evaluating locally created events, selling opportunities, programs and functions. * Acted as in house expert as well as statewide lead to portfolio, channel, geographic, competitive, and customer experts within assigned brands and categories.
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Key Account Manager
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May 2003 - Aug 2005
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Education
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Northern Illinois University
Bachelors, Communications