Lara Hawel

Customer Success Manager at LoginRadius
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Location
Vancouver, British Columbia, Canada, CA

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Credentials

  • Jira Fundamentals Badge
    Atlassian
    Aug, 2022
    - Sep, 2024

Experience

    • United States
    • Software Development
    • 100 - 200 Employee
    • Customer Success Manager
      • Jun 2022 - Present

      LoginRadius is a leading provider of cloud-based Customer Identity and Access Management solutions for mid-to-large-sized companies. LoginRadius’ solution serves over 3,000 businesses with a monthly reach of 650 million users worldwide. The company has been named an industry leader in the cIAM space by Gartner, Forrester, Kuppingercole, and Computer Weekly. LoginRadius is a leading provider of cloud-based Customer Identity and Access Management solutions for mid-to-large-sized companies. LoginRadius’ solution serves over 3,000 businesses with a monthly reach of 650 million users worldwide. The company has been named an industry leader in the cIAM space by Gartner, Forrester, Kuppingercole, and Computer Weekly.

    • Canada
    • IT Services and IT Consulting
    • Co-Founder
      • Nov 2020 - Jun 2021

      Founded a startup with a focus on IT Support through a third-party retailer in order to provide clients with managed IT services. Formulated the company’s vision, goals, and objectives. Participated in all aspects of business development from market research and brand to operations and marketing, ensuring that the company’s vision was being followed. Built out the CRM system, created targeted lead list sheets with targeted account messaging, which led to sales demos to demonstrate our services to all prospective clients. Show less

    • Mexico
    • Advertising Services
    • Cloud Technology Specialist
      • Sep 2019 - Apr 2020

      Was able to understand the needs of a client in order to bring in the technical team to find solutions to start the statement of work. Worked on targeted lead lists from Microsoft & helped increase vendor partnerships to drive sales. Assisted in creating a new work process & helped implement better flow into our CRM system- PipeDrive. Assisted in defining target market, value proposition to create effective sales and marketing assets and campaigns. Was able to understand the needs of a client in order to bring in the technical team to find solutions to start the statement of work. Worked on targeted lead lists from Microsoft & helped increase vendor partnerships to drive sales. Assisted in creating a new work process & helped implement better flow into our CRM system- PipeDrive. Assisted in defining target market, value proposition to create effective sales and marketing assets and campaigns.

    • United States
    • Software Development
    • 700 & Above Employee
    • Business Development Representative
      • Apr 2018 - Jan 2019

      Prospected small, mid-market & enterprise accounts in the construction industry with Outreach, LinkedIn Sales Navigator, & cold calling. Filled the pipeline with 20 + initial demonstrations a month to achieve quota. Targeted and worked with companies in Canada from the West & East coasts. Organized and prioritized 400 + companies in different regions to start initial conversations to find the decision maker to create a sale. Prospected small, mid-market & enterprise accounts in the construction industry with Outreach, LinkedIn Sales Navigator, & cold calling. Filled the pipeline with 20 + initial demonstrations a month to achieve quota. Targeted and worked with companies in Canada from the West & East coasts. Organized and prioritized 400 + companies in different regions to start initial conversations to find the decision maker to create a sale.

    • Canada
    • Software Development
    • 1 - 100 Employee
    • Senior Business Development Representative
      • Mar 2017 - Apr 2018

      Constructed email sequences that are used by the sales team for mapping and responding to prospects. I had sent over 50,000 emails from my start date by using HubSpot- a sales tool to do outbound prospecting. Also found and added new contacts through LinkedIn Sales Navigator. Have contributed the best response email sequences on the team, which led to the most responses from prospects. Great at organizing campaigns and targeting the right personas. Constructed email sequences that are used by the sales team for mapping and responding to prospects. I had sent over 50,000 emails from my start date by using HubSpot- a sales tool to do outbound prospecting. Also found and added new contacts through LinkedIn Sales Navigator. Have contributed the best response email sequences on the team, which led to the most responses from prospects. Great at organizing campaigns and targeting the right personas.

    • Canada
    • Business Consulting and Services
    • 1 - 100 Employee
    • Customer Success Manager
      • Dec 2015 - Oct 2016

      Helped companies grow faster with outbound sales by using carb.io software to generate new business leads for my book of clients. Managed campaigns, ran Nail Your Niche workshops to understand the Ideal Customer Profile for each client and created targeted lists of C- level executives to reach out to. Communicated weekly with clients to run through metrics, leads, campaign achievements, and set up new milestones. Helped companies grow faster with outbound sales by using carb.io software to generate new business leads for my book of clients. Managed campaigns, ran Nail Your Niche workshops to understand the Ideal Customer Profile for each client and created targeted lists of C- level executives to reach out to. Communicated weekly with clients to run through metrics, leads, campaign achievements, and set up new milestones.

    • Brand Ambassador for The Great Canadian Sales Competition
      • Sep 2015 - Dec 2015
    • Wellness and Fitness Services
    • 100 - 200 Employee
    • Marketing Coordinator Intern
      • Feb 2014 - Aug 2014

      Planned and prepared events for monthly launches for 65 Managers. Worked as a junior level copywriter and created headlines for internal and external ads. Prepared marketing reports by collecting, analyzing, and summarizing data, all while communicating with 18 locations at the time. Supported with print production and organizing and handling of marketing material to all clubs. Executed a 150-person launch/event for staff and Jeep Giveaway. Planned and prepared events for monthly launches for 65 Managers. Worked as a junior level copywriter and created headlines for internal and external ads. Prepared marketing reports by collecting, analyzing, and summarizing data, all while communicating with 18 locations at the time. Supported with print production and organizing and handling of marketing material to all clubs. Executed a 150-person launch/event for staff and Jeep Giveaway.

    • Owner
      • Jan 2010 - Jan 2013

      Created a company from ground up, selected company name, opened HST tax account, and set up an easy to use bookkeeping/ accounting system. Designed and created business brochures to generate awareness. Created pricing for services and determined appropriate fee schedules for each client. Closed down the company to further my education in business by enrolling into Langara College to obtain a Bachelor in Business Administration. Created a company from ground up, selected company name, opened HST tax account, and set up an easy to use bookkeeping/ accounting system. Designed and created business brochures to generate awareness. Created pricing for services and determined appropriate fee schedules for each client. Closed down the company to further my education in business by enrolling into Langara College to obtain a Bachelor in Business Administration.

Education

  • Langara College
    Bachelor of Business Administration (BBA), Marketing Management
    2013 - 2016

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