Search Engine Optimization Manager

• May 2023 - Present

Content Strategist

• Jan 2023 - May 2023

Owned and edited all email, blog, and social media content for real estate and insurance verticals. Managed a group of five freelancers to develop content. Oversaw image procurement for all content. Owned and edited all email, blog, and social media content for real estate and insurance verticals. Managed a group of five freelancers to develop content. Oversaw image procurement for all content.

Sr. Content Strategist

• Sep 2021 - Aug 2022

Content strategy leader for all large enterprise clients. Created and executed an in-depth Amazon content analysis process that captured quantitative and qualitative insights to inform content strategy for global brands. Worked with designers to execute high-fidelity mock-ups and compelling visual content. Assisted sales team with content expertise for business development purposes. Content strategy leader for all large enterprise clients. Created and executed an in-depth Amazon content analysis process that captured quantitative and qualitative insights to inform content strategy for global brands. Worked with designers to execute high-fidelity mock-ups and compelling visual content. Assisted sales team with content expertise for business development purposes.

Sr. Content Manager

• Apr 2021 - Sep 2021

- Web content generation- Offshore content team management- Technical blog writing- Content marketing program management- Marketing video production management

Content Manager

• Nov 2020 - Apr 2021

Marketing Data Analyst

• Jan 2020 - Apr 2020

- Main point-of-contact for all marketing data requests. - Liaison with central business intelligence team. - Delivered key business insights for all digital and traditional marketing initiatives. - Main point-of-contact for all marketing data requests. - Liaison with central business intelligence team. - Delivered key business insights for all digital and traditional marketing initiatives.

Content Manager

• Oct 2019 - Dec 2019

Program Manager - Custom Advertising

• Apr 2017 - Sep 2019

- Coordinate, manage, and track performance for all custom ad sponsorships sold on IMDb, including on-brand sponsored content and world-class immersive ad experiences- Own and define IMDb custom advertising processes- Report all sponsorship performance to internal stakeholders

Program Manager - Sponsored Content

• Apr 2016 - Apr 2017

- Create and manage engaging entertainment content for paid sponsors on IMDb.com and its associated platforms- Drive awareness specifically for Amazon Studios and its television and feature film titles

Program Manager - Content Acquisition

• Oct 2014 - Apr 2016

- Work with television and movie studios to get content onto IMDb.com- Content acquisition process ownership- Macro content management- Owner of the IMDb Scorecard program, which allows studio to add content to IMDb directly

Content Manager for Fulfillment by Amazon

• Sep 2012 - Oct 2014

- Create and edit online help, support and marketing content for Amazon.com's turnkey fulfillment solution for third-party sellers, Fulfillment by Amazon- Coordinate and manage written and video FBA seller testimonials- Manage seller lifecycle email marketing program- International content localization lead- Execute all big corporate communications, such as fee changes and product launches

Content Editor, Jewelry & Watches

• May 2011 - Oct 2012

- Create and edit online content for Amazon.com's jewelry and watch detail pages- Lead social media effort for men's jewelry and watches- Lead A+ expanded technical detail content for all men’s watches on Amazon

New Media Editor

• Sep 2010 - Mar 2011

- Focus on SEO and social media engagement for Sound Publishing's 30+ news websites- Develop and lead all new media education initiatives for legacy reporters- Moderate comments, blog and assist editors with content uploads

Managing Editor

• Feb 2010 - Sep 2010

- Managing editor of The Bellingham and Wenatchee Business Journals- Manage two offices of reporters, plus write and edit articles, shoot photos and video- Maintain company websites: BBJToday.com and WBJToday.com- Office admin: manage interns, pay bills, file paperwork- Act as the face of the publication in the Bellingham and Wenatchee business communities

Editor

• Jun 2009 - Sep 2010

- Manage, edit and layout The Bellingham Business Journal and BBJToday.com

Reporter

• Jan 2008 - Jun 2009

- Write in-depth features, online news blasts and breaking news for daily web updates and a monthly print edition- Take photos and shoot video for story assignments- Regularly review public documents related to new business activities

Communications Consultant

• Sep 2007 - Oct 2007

- Temp publications editor for faculty and staff newsletter - Write and edit newsletter articles - Shoot pictures and video for site and print - Temp publications editor for faculty and staff newsletter - Write and edit newsletter articles - Shoot pictures and video for site and print

Features Intern

• Jan 2007 - Jul 2007

- Wrote and updated weekly travel and garden features, community news, as well as arts and entertainment showcases - Wrote movie column during Oscars season - Wrote and updated weekly travel and garden features, community news, as well as arts and entertainment showcases - Wrote movie column during Oscars season