Experience

Trendstop Consumer, Market & Product Trend Forecasting

• United Kingdom
• Retail Apparel and Fashion
• 1 - 100 Employee

• Senior Trend Forecaster

  • Jun 2022 - Present



Lammcreative

• Spain
• Retail Apparel and Fashion

• FOUNDER & CREATIVE DIRECTOR

  • May 2017 - Present

  We Help your Brand to get one step ahead on Trends, Developing the Creative Vision and Aesthetic from Concept, design, Product to Consumer. We create together a new generation of green products and services by integrating Sustainability into your business model. We study and work on your product lifecycle and processes to get a positive environmental impact. We Help your Brand to get one step ahead on Trends, Developing the Creative Vision and Aesthetic from Concept, design, Product to Consumer. We create together a new generation of green products and services by integrating Sustainability into your business model. We study and work on your product lifecycle and processes to get a positive environmental impact.



LAMM JEWELRY

• Barcelona Area, Spain

• FOUNDER & CREATIVE DIRECTOR

  • Feb 2017 - Present

  Lamm is a unique jewelry brand featuring timeless designs, sourced and crafted by Lamia Molato. “Our brand is our story: a worldwide traveler always seeking new adventures, from the markets of Morocco to the wineries of Argentina; from the tea fields of Sri Lanka to the safaris of South Africa. We are exploring the world and meeting inspiring people and hearing amazing stories. We have experienced unique cultures and beautiful crafts from which we draw our inspiration for this project every day. Our collections will travel too but most importantly, they will make you travel through history and through the stories of their makers.” Show less



FIKA Activewear

• Hong Kong
• Retail Apparel and Fashion

• BRAND DIRECTOR

  • May 2017 - Jun 2021

  • Brand Strategy • Buying & Commercial strategy • Creative & Design concept FIKA is essential activewear for the modern superwoman. Versatile. Functional. Luxury quality. We bring together active style, shapewear technology, intelligent designs and sustainable high-tech fabrics. So you can look & perform at your best - everyday! FIKA was founded in New York and designed in Barcelona. We partner directly with the best factories to give you luxury-quality activewear at honest prices. @wearfika https://www.wearfika.com/ Show less



Encuentro

• Spain
• Retail Apparel and Fashion
• 200 - 300 Employee

• DESIGN DIRECTOR

  • Mar 2016 - May 2017

  Women head of design – woven, knitwear, jersey, denim, accessories • Managing and leading design team • Building the seasonal range of the whole collection of women • Creating color cards, mood boards, print & fabric strategy • Market research and sourcing, fashion trend analysis • Planning the capsules and ambiences in store • Coordination of global merchandising and product strategy in store • Developing the trend direction • Working for the best strategy to build a cohesive collection, based on the budget, sales history & brand DNA • Close cooperation with marketing department • Controlling & improving design process, looking for the right product in the right price and at the right moment • Building the seasonal product strategy with planning, sales, merchandising & production departments Show less



Inditex

• Spain
• Retail
• 700 & Above Employee

• HEAD OF DESIGN & BUYING Jersey & Sportswear - Lefties

  • Oct 2015 - Mar 2016

  • Managing and leading design & buying team • Developing and purchasing the whole collection of jersey and sportswear • Managing the budget • Tracking sales & stoke analysis • Planning deliveries to stores • Coordination of global merchandising and pricing strategies • Fashion trends analysis, building with the team the collection • Managing and leading design & buying team • Developing and purchasing the whole collection of jersey and sportswear • Managing the budget • Tracking sales & stoke analysis • Planning deliveries to stores • Coordination of global merchandising and pricing strategies • Fashion trends analysis, building with the team the collection



WE Fashion

• Netherlands
• Retail
• 700 & Above Employee

• WOMEN DESIGN MANAGER - KNITS & JERSEY

  • Nov 2013 - Jul 2015

  . Leading the team in the overall process of knits and jersey design . Organizing and structuring activities in the design team in a timely and efficient manner . Analyze trends and innovations and translate into the needs department, respecting the brand identity . Creating colour cards, mood boards, innovations, fabric concepts and styling . Close cooperation with sales, merchandising and production departments . Build a close relationship with the Control quality department and suppliers, to ensure the right design, best quality and optimal execution before sending the product to the stores . Working and looking after the best strategy to build a range and a cohesive collection, based on the budget, sales history and brand DNA . Corporate directions, consumer trends and commercial direction . Stand behind the collection with authority and a coherent handwriting . Meetings and presentations for internal teams and country/stores managers . In depth knowledge of production, lead times, quantity minimums and capacity of suppliers . Organizing department’s sourcing, shopping and fashion fair trips . Controlling and improving design process, looking for the right product in the right price and at the right moment Show less



MANGO

• Spain
• Retail Apparel and Fashion
• 700 & Above Employee

• KNITWEAR DESIGNER

  • Oct 2010 - Nov 2013

  Knitwear designer for women & girls • Identifying key trends & innovations • Creating a design calender & process • Developing seasonal concept & trends board with themes, silhouettes & colour palettes • Preparing designs & technical sheets • In collaboration with the buying department & suppliers from China, Turkey & Spain • Negotiation trips to Asia & Turkey • Coordination with the production & quality control department, identifying & participating in all segments of the product development, pre-production & production process • Fitting sessions • Shopping trips to Florence, London, Paris, Nueva York etc… • Fashion fair ( Pitti Filati - Florence/ SpinExpo – New York/ Premiere Vision - Paris) Show less



Freelance Fashion Designer

• LISBON & VALENCIA

• Freelance Fashion Designer

  • May 2009 - Oct 2011

  • Trend forecast • Designing & developing womenswear product • Developing Patterns & technical sheets • Trend forecast • Designing & developing womenswear product • Developing Patterns & technical sheets