Lalit Kumar

Social Media Marketing Consultant at Truvai Global
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Contact Information
us****@****om
(386) 825-5501
Location
Kapurthala, IN

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Experience

    • United Kingdom
    • Facilities Services
    • 1 - 100 Employee
    • Social Media Marketing Consultant
      • Jan 2023 - Sep 2023

      Mayur Vihar, Delhi, India Key responsibilities: - Update website and blog content to grow and maintain SEO ranking, and ensure website content is up-to-date, engaging, and relevant to the target audience. - Creating, Scheduling, monitoring and improving social media handles by creating different kinds of posts | Polls | Infographics |Carousel | Reels | Others. - Tracking and mapping brand as well as competitor’s-campaign/engagement strategy | Wix analytics. - Handling social media analytics (responding &… Show more Key responsibilities: - Update website and blog content to grow and maintain SEO ranking, and ensure website content is up-to-date, engaging, and relevant to the target audience. - Creating, Scheduling, monitoring and improving social media handles by creating different kinds of posts | Polls | Infographics |Carousel | Reels | Others. - Tracking and mapping brand as well as competitor’s-campaign/engagement strategy | Wix analytics. - Handling social media analytics (responding & extracting valuable insights). - Research keywords to use on the company’s website and marketing collateral using various SEO tools to increase the performance of new website content | Keyword planner |Ubersuggest. - Assist in formulation and prepare online newsletters and promotional emails | Mailchimp. - Analysed and suggested various AI tools for content creation and other uses | Veed.io | D-ID | ChatGPT | Bard | DupliChecker. - Development and implementation of strategic marketing campaigns on Facebook Ads platform. Achievements: - Created and Updated two websites (Truvaiglobal and Truvaistudyabroad) from scratch on Wix. - Achieved 78 out of 100 SEO score | Ubersuggest. Show less

    • India
    • Education Administration Programs
    • 700 & Above Employee
    • Campus Ambassador
      • Jun 2022 - Jul 2022

      Noida, Uttar Pradesh, India - Planned digital content for various social media platforms, such as Facebook, Instagram, Twitter and LinkedIn and post on relevant blogs. - Managed to sell 8 mid-tier tickets. - Achieved a gold certification and LOR.

    • Business Development Intern
      • Apr 2022 - May 2022

      India - Planned digital content for various social media platforms, such as Facebook, Instagram, Twitter and LinkedIn and post on relevant blogs. - Managed to sell a high-tier ticket.

    • Campus Ambassador Intern
      • Feb 2022 - Mar 2022

      - Planned digital content for various social media platforms, such as Facebook, Instagram, Twitter and LinkedIn and post on relevant blogs. - Managed to sell 3 mid-tier tickets. - Achieved a silver certification.

    • Digital Marketing Intern
      • Feb 2022 - Mar 2022

      During this period of my internship program, I had been exposed to different processes of online marketing from Digital, S.E.O, Meme and Video creation, Social Media Marketing, Blogging etc.

Education

  • Lovely Professional University
    Master of Business Administration - MBA, Product Management and Marketing
    2021 - 2023
  • DAV UNIVERSITY, JALANDHAR
    Bachelor of Technology - BTech, Computer Science and Engineering
    2017 - 2021
  • Anand Public Senior Secondary School, Kapurthala
    12th, Non-Medical
    2015 - 2016
  • Anand Public Senior Secondary School, Kapurthala
    10th, 7.8
    2013 - 2014

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