Lalit Kumar
Social Media Marketing Consultant at Truvai Global- Claim this Profile
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Bio
Experience
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Truvai Global
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United Kingdom
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Facilities Services
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1 - 100 Employee
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Social Media Marketing Consultant
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Jan 2023 - Sep 2023
Mayur Vihar, Delhi, India Key responsibilities: - Update website and blog content to grow and maintain SEO ranking, and ensure website content is up-to-date, engaging, and relevant to the target audience. - Creating, Scheduling, monitoring and improving social media handles by creating different kinds of posts | Polls | Infographics |Carousel | Reels | Others. - Tracking and mapping brand as well as competitor’s-campaign/engagement strategy | Wix analytics. - Handling social media analytics (responding &… Show more Key responsibilities: - Update website and blog content to grow and maintain SEO ranking, and ensure website content is up-to-date, engaging, and relevant to the target audience. - Creating, Scheduling, monitoring and improving social media handles by creating different kinds of posts | Polls | Infographics |Carousel | Reels | Others. - Tracking and mapping brand as well as competitor’s-campaign/engagement strategy | Wix analytics. - Handling social media analytics (responding & extracting valuable insights). - Research keywords to use on the company’s website and marketing collateral using various SEO tools to increase the performance of new website content | Keyword planner |Ubersuggest. - Assist in formulation and prepare online newsletters and promotional emails | Mailchimp. - Analysed and suggested various AI tools for content creation and other uses | Veed.io | D-ID | ChatGPT | Bard | DupliChecker. - Development and implementation of strategic marketing campaigns on Facebook Ads platform. Achievements: - Created and Updated two websites (Truvaiglobal and Truvaistudyabroad) from scratch on Wix. - Achieved 78 out of 100 SEO score | Ubersuggest. Show less
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International MUN
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India
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Education Administration Programs
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700 & Above Employee
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Campus Ambassador
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Jun 2022 - Jul 2022
Noida, Uttar Pradesh, India - Planned digital content for various social media platforms, such as Facebook, Instagram, Twitter and LinkedIn and post on relevant blogs. - Managed to sell 8 mid-tier tickets. - Achieved a gold certification and LOR.
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Business Development Intern
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Apr 2022 - May 2022
India - Planned digital content for various social media platforms, such as Facebook, Instagram, Twitter and LinkedIn and post on relevant blogs. - Managed to sell a high-tier ticket.
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Campus Ambassador Intern
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Feb 2022 - Mar 2022
- Planned digital content for various social media platforms, such as Facebook, Instagram, Twitter and LinkedIn and post on relevant blogs. - Managed to sell 3 mid-tier tickets. - Achieved a silver certification.
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Digital Marketing Intern
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Feb 2022 - Mar 2022
During this period of my internship program, I had been exposed to different processes of online marketing from Digital, S.E.O, Meme and Video creation, Social Media Marketing, Blogging etc.
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Education
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Lovely Professional University
Master of Business Administration - MBA, Product Management and Marketing -
DAV UNIVERSITY, JALANDHAR
Bachelor of Technology - BTech, Computer Science and Engineering -
Anand Public Senior Secondary School, Kapurthala
12th, Non-Medical -
Anand Public Senior Secondary School, Kapurthala
10th, 7.8