Digital Marketing Performance Manager

• Aug 2023 - Present

Digital Marketing Performance Manager at Mindshare Lithuania

• May 2021 - Jun 2023

* Working with one of the biggest e-commerce clients in Lithuania * Creating digital marketing strategies * B2B communication in english and lithuanian languages * Analyzing campaigns results of digital channels * Optimizing marketing campaigns to reach target ROAS and clients KPIs * Reaching for the best coversion value * Working with global clients in Baltics (Latvia, Estonia & Lithuania) * Working with different platforms (Facebook, Youtube, Linkedin, Instagram, Google Ads, Adform, Reddit, Huawei Ads, Teads, Google Analytics, local channels, Gemius and more) * Making weekly and monthly reports of performance campaigns * Campaigns set up on various channels * Working with ppc team to reach the best results * Upselling * Remarketing campaigns * Creating marketing plans * Analyzing creatives * Competitors and market analysis * Staying updated with latest digital marketing trends and news Show less

Digital Marketing Specialist (PPC)

• Sep 2020 - May 2021

* Google Ads * Youtube Ads * Google Analytics * Facebook Ads * Instagram Ads * Reddit Ads * LinkedIn Ads * Google Tag Manager * Google Ads Editor * Google search ads * Google display ads * Adform * Canva * Google Ads * Youtube Ads * Google Analytics * Facebook Ads * Instagram Ads * Reddit Ads * LinkedIn Ads * Google Tag Manager * Google Ads Editor * Google search ads * Google display ads * Adform * Canva

Tourism manager / Digital Marketing Management

• Jun 2020 - Jul 2020

* Advertising in social media; * Designing ads; * Advertisement data analysis. * Analysis and management of google adds profile. * Management Facebook/Instagram ad media; * Creating a monthly budget/target plan for advertising campaigns; * Lauching a new advertising campaign; * Finished an advanced course of Facebook advertising. 4-hour intensive hands-on Facebook and Instagram course/workshop. Emphasis on design, retargeting and campaign evaluation. * Advertising in social media; * Designing ads; * Advertisement data analysis. * Analysis and management of google adds profile. * Management Facebook/Instagram ad media; * Creating a monthly budget/target plan for advertising campaigns; * Lauching a new advertising campaign; * Finished an advanced course of Facebook advertising. 4-hour intensive hands-on Facebook and Instagram course/workshop. Emphasis on design, retargeting and campaign evaluation.

Tourism manager, online orders curator

• Jul 2017 - Feb 2020

- administration of online orders; - information tours (trips to foreign countries, getting acquainted with hotels and their activities); - administration of monthly reports; - active communication with clients (live, by mail, facebook, phone); - conflict management; - urgent decision-making, crisis management; - booking of airline tickets, hotels, route planning; - customer consultations; - participation in Adventur exhibitions - issuing travel insurance; - work with reservation systems (Novaturas, Tez Tour, Kidy Tour, Itaka, Hotelston); AWARDS - 2017 VIP Best Agent Award TEZ TOUR; - 2018 TEZ TOUR award statuette "Best Representative of the Year"; - 2019 TEZ TOUR Gold Agent of the Year; Show less

Travel Agent

• Jun 2016 - Jul 2017

- VIP agent level TEZ TOUR; - active communication with customers (Facebook, e-mail, phone and live); - customer needs analysis; - participation in exhibitions (Adventur 2017) - creation of newsletters; - work on the social network Facebook; - work with reservation systems (Novaturas, Tez Tour, Kidy Tour); - conflict management; - VIP agent level TEZ TOUR; - active communication with customers (Facebook, e-mail, phone and live); - customer needs analysis; - participation in exhibitions (Adventur 2017) - creation of newsletters; - work on the social network Facebook; - work with reservation systems (Novaturas, Tez Tour, Kidy Tour); - conflict management;

Consultant

• Aug 2015 - May 2016

- constant intensive communication with clients in Lithuanian, English and Russian. - demonstration of negotiation skills; - active and highly successful product promotion; - work with the cash register and cash book; - merchandising; - participation in company inventories; - constant intensive communication with clients in Lithuanian, English and Russian. - demonstration of negotiation skills; - active and highly successful product promotion; - work with the cash register and cash book; - merchandising; - participation in company inventories;

Event Manager

• Aug 2015 - Oct 2015

- event planning; - communication and work with performers from around the world; - successful curation of the event; - communication with event visitors and sponsors; - conducting negotiations; - planning and implementation of the advertising campaign; - event planning; - communication and work with performers from around the world; - successful curation of the event; - communication with event visitors and sponsors; - conducting negotiations; - planning and implementation of the advertising campaign;

Event host

• Apr 2015 - Jun 2015

Organization of creative activities, workshops. Working with children with oncological diseases. Organization of creative activities, workshops. Working with children with oncological diseases.

Manager

• Sep 2013 - May 2015

- advertising content production; - communication with customers; - organizing events (birthdays for children); - development of plans to improve the company's internal and external image; - work with the cash register and cash book, cash register issuance orders; - negotiations with clients, search for new clients; - maintaining common order; - generation of new ideas; - cooperation with performers; - ticket sales and sales reports; - general control of the course of events; - search for music performers,; - providing information on the organization's activities and benefits to customers. - conducting creative activities at music festivals, corporate events. - work with large groups of people in Lithuanian and English. Show less

Food Server

• May 2013 - Sep 2013

Communication with customers, their service, work with the cash register, maintenance of order. Communication with customers, their service, work with the cash register, maintenance of order.

Event Manager

• Feb 2013 - May 2013

- project formation; - position of team leader; - cooperation and communication with performers; - cooperation with sponsors; - event management; - event organization and course control; - project formation; - position of team leader; - cooperation and communication with performers; - cooperation with sponsors; - event management; - event organization and course control;