Lai Jia Jun

Marketing Executive at China Telecom Asia Pacific
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Contact Information
Location
Singapore, SG
Languages
  • Chinese Native or bilingual proficiency
  • English Native or bilingual proficiency

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Credentials

  • Citi-SMU Financial Literacy Adjunct Trainer
    Singapore Management University
    Mar, 2021
    - Sep, 2024
  • Product & Design Challenge 2021
    Shopee
    Jan, 2021
    - Sep, 2024
  • Introduction to Programming Using Python
    Hackwagon Academy
    Dec, 2020
    - Sep, 2024
  • Programming Foundations: Fundamentals
    LinkedIn
    Dec, 2020
    - Sep, 2024
  • Social Media Marketing: Strategy and Optimization
    LinkedIn
    Dec, 2020
    - Sep, 2024
  • Advanced Google Analytics
    Google Analytics Academy
    Dec, 2020
    - Sep, 2024
  • Google Ads Display Certification
    Google Digital Academy (Skillshop)
    Dec, 2020
    - Sep, 2024
  • Google Ads Search Certification
    Google Digital Academy (Skillshop)
    Dec, 2020
    - Sep, 2024

Experience

    • Singapore
    • Telecommunications
    • 1 - 100 Employee
    • Marketing Executive
      • Dec 2022 - Present

    • Singapore
    • Retail
    • 1 - 100 Employee
    • Marketing Executive
      • Mar 2022 - Nov 2022

    • Singapore
    • Higher Education
    • 700 & Above Employee
    • Student Assistant
      • Oct 2018 - Mar 2022

    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Jan 2021 - Jun 2021

      •Social Media:- Executing and managing various ad accounts across Facebook and Instagram- Executed Facebook Ads for 6 client ad accounts from Jan 2021 - Social Media Content Creation in Collaboration with my team for Top Gear(Malaysia and Singapore)• Email Digital Marketing:- Weekly consumer emails using ActiveCampaign- Above Average Open Rate for the emails for the past 4 months» Increased consumer newsletter sign up by 34% in 2 months• Livestreaming:- Assisted in 1 live auction as “comment moderator” and 1 live auction as "event director"» 3 vehicles sold in the 2 live auctions• Others:- Together with the Digital Marketing team, created a dashboard for our online presence with Google Data Studio (using Google Analytics, Google Ads and Facebook)- Basic Adobe Photoshop skills editing- Basic Adobe Premiere Pro Video Editing skills- Handling all client ad reports from Jan 2021» A total of 6 clients, reporting ad spend and performance(for Facebook and Google ads)

    • Singapore
    • Government Administration
    • 700 & Above Employee
    • Tax Department Specialist
      • Dec 2015 - Apr 2016

    • Singapore
    • Wholesale Import and Export
    • 1 - 100 Employee
    • Retail Assistant
      • Oct 2013 - Dec 2013

      Assist in sales and tendering to customers’ enquiries and demands Assist in sales and tendering to customers’ enquiries and demands

Education

  • Singapore Management University
    BsC Economics, Economics
    2018 - 2022

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