Lael Madden
Sales Operations Generalist at Seesaw Learning- Claim this Profile
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Bio
Experience
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Seesaw Learning
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United States
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Software Development
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100 - 200 Employee
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Sales Operations Generalist
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Aug 2020 - Present
San Francisco, California, United States In my current role, I work cross-functionally to identify and address challenges in the sales process, implementing strategies to enhance efficiency across the board. This involves creating and executing sales training programs, managing a centralized hub of sales resources, and optimizing sales technology tools as part of an all-encompassing sales operations strategy. Additionally, I oversee the onboarding of the Revenue Team, collaborate with IT on automating processes, troubleshoot system… Show more In my current role, I work cross-functionally to identify and address challenges in the sales process, implementing strategies to enhance efficiency across the board. This involves creating and executing sales training programs, managing a centralized hub of sales resources, and optimizing sales technology tools as part of an all-encompassing sales operations strategy. Additionally, I oversee the onboarding of the Revenue Team, collaborate with IT on automating processes, troubleshoot system errors, advise on front-end revenue processes, document and implement new strategies, train on new systems, and manage data. This also includes leading significant process changes, maintaining the Enablement Playground, and adjusting various tools like Salesforce, LeanData, Outreach, Gong and DocuSign. I enjoy ensuring the smooth operation of sales and revenue processes, contributing to the efficiency and effectiveness of the team. Show less
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Joy Organics
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Sales Manager
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Jun 2019 - Jun 2020
Fort Collins, Colorado, United States As the Sales Manager of the Private Label sales team, I was responsible for setting performance goals, monitoring progress, and cultivating a collaborative and high-performance culture. My responsibilities included conducting market analyses, developing targeted sales initiatives, overseeing account management activities, and guiding the team in their execution, all crucial to the growth of the Private Label program and an increase in repeat business. Additionally, I organized and led regular… Show more As the Sales Manager of the Private Label sales team, I was responsible for setting performance goals, monitoring progress, and cultivating a collaborative and high-performance culture. My responsibilities included conducting market analyses, developing targeted sales initiatives, overseeing account management activities, and guiding the team in their execution, all crucial to the growth of the Private Label program and an increase in repeat business. Additionally, I organized and led regular team meetings and partner check-ins, conducted performance reviews, provided constructive feedback, and developed individual development plans to enhance team performance and foster stronger collaborations.
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Private Label Specialist
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Dec 2018 - Jun 2019
Fort Collins, Colorado Area In my previous role, I played a pivotal role in supporting both new and existing business owners in launching their personal branded line of CBD products. I was the primary expert for all inquiries regarding our products and the partnership process, ensuring all parties had a clear understanding and fostering successful collaborations. Additionally, I conducted thorough market research to identify new opportunities, crafted and delivered personalized sales presentations to potential partners… Show more In my previous role, I played a pivotal role in supporting both new and existing business owners in launching their personal branded line of CBD products. I was the primary expert for all inquiries regarding our products and the partnership process, ensuring all parties had a clear understanding and fostering successful collaborations. Additionally, I conducted thorough market research to identify new opportunities, crafted and delivered personalized sales presentations to potential partners and collaborated with various teams to ensure smooth onboarding and successful product launches.
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Medical Office Receptionist
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Jan 2018 - Nov 2018
Fort Collins, Colorado Area My experience included managing critical aspects of patient care and office operations, from social media and community engagement to daily operational tasks and adherence to regulatory standards, ultimately contributing to the efficiency and effectiveness of the patient care process.
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Logogram, Ltd.
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United States
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Advertising Services
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Customer Relationship Manager
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Aug 2017 - Dec 2017
Fort Collins, Colorado Area As a Customer Relationship Manager, I developed strategic business plans aimed at expanding our customer base and ensuring a positive presence in the community. This involved fostering lasting relationships with businesses by actively understanding their needs, representing the company at local events, and continuously analyzing customer feedback to enhance their experience with our services.
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Education
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University of Northwestern - St. Paul
Bachelor's degree, Elementary Education and Teaching