Experience

Takara Korea Biomedical Inc.

• South Korea
• Biotechnology Research
• 1 - 100 Employee

• Deputy General Manager Of Sales

  • Apr 2018 - Present

  • Sales channel managment including KyungSang-do province(south part of south korea) and one of Seoul distributors.• Developing, implement, and maintaining business strategy with different departments• Seminar and demonstration of qPCR/PCR instruments.• Work with distributors to find prospective customers for NGS library construction kit(Clontech), CAR-T products(Takara), • Perform competitive analysis and prepare product comparisons• Training of distributors(sales representatives)

• Deputy General Manager Sales Marketing

  • Jan 2014 - Mar 2018

  •Supporting and management of PR, and promotional plans•In charge of Cellartis, Lonza and Mirus- Cellartis: stem cell research product such as media, cell, and differentiation kit- Lonza: Molecular product and bioassay- Mirus: transfection reagents•Managing the publicity activities including conference•Perform competitive analysis and prepare product comparisons•Training for sales representatives•Giving a presentation for the products and new technology to meet the customer’s needs

• Product Manager in Marketing Department

  • Jan 2010 - Dec 2013

  •Supporting and management of PR, and promotional plans•In charge of Takara, Clontech, LONZA and Titertek-Berthold brand -Clontech Product: PCR cloning and RT, viral delivery system, sample prep kits for NGS and reagents -Lonza Product: Molecular biology product and bioassay -Titertek-Berthold: Nanovolume spectrometer, luminometer, etc.•Managing the publicity activities including conference•Publishing a catalog and literatures in Korean•Perform competitive analysis and prepare product comparisons•Training for sales representatives•Consult sales product and technical support to customers•Giving a presentation for the products and new technology to meet the customer’s needs•Sales increase 15%~20% every year since 2010

• Assistant Manager

  • Oct 2008 - Dec 2009

  • Product manager of Clontech & qPCR products of TaKaRa in Korea• Managing the publicity activities• Providing Contents for literature and materials for online/offline• Perform competitive analysis and prepare product comparisons • Consult sales product to customers • Training sales representative

• Assistant Manager

  • May 2005 - Sep 2008

  • Specialist of Clontech product in Korea• Perform competitive analysis and prepare product comparisons • Survey and field test of new product or candidate product to penetrate marketing• Maintain of interaction with academic and medical laboratory of high-throughput customers• Consult sales product to customers • Specialist in Sales and Demos of SNP analysis program(performance of Lab seminar, advice of data analysis)• Annual distributor of contract reviews• Coordinated with customer service and arranged customer service schedule(till 2006)• Transferred R&D center to sales & marketing department (May 2005)

• Researcher

  • Aug 2001 - May 2005

  R&D Center Genomic team / Researcher, PI• Development of multiplex genotyping PCR of rice genomic DNA• Launched Korean rice cultivar identification custom service in March 2005• Designed and managed a national project ($ 4.2 million) (Development and application of high-throughput genotyping for identification of Korean rice cultivar in 2004)• Promoted to Genomic team PI in July 2004• Responsible for sequencing custom service(from project design to technical support )• Established sequencing system and launched genomic analysis service in 2002