Kyle Smith

Marketing Manager at Activeaid Inc
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Contact Information
us****@****om
(386) 825-5501
Location
Mankato, Minnesota, United States, US
Languages
  • Spanish -

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Experience

    • United States
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • May 2018 - Present

    • United States
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2012 - Present

    • Marketing Specialist
      • Sep 2011 - Sep 2012

    • United States
    • Printing Services
    • 700 & Above Employee
    • Corporate Communications
      • Jan 2011 - Sep 2011

      Designed informational/promotional collateral consistent with implementation of new brand standards and "voice" for internal and external distributionCollaborated with multiple departments to visually reinforce new branding effort through document design Developed overall design theme, complimentary print and digital collateral to inform over 9,000 employees about the launch of the company's first digital annual comprehensive benefits statement Created external print ads and copyWrote and edited value-based public relations copy and and case study featuresWrote daily feature stories for corporate intranet homepage - reinforcing value-based success across the Taylor organizationAudited and updated company and department page content using Microsoft Sharepoint to ensure accuracy, maintain consistency and sustained value for corporate intranet users Provided corporate intranet reporting and data analysis using in-house web analytics system and Google AnalyticsParticipated in corporate intranet design, functionality and editorial meetings for ideation of content, such as feature stories, polls, banners, video and social media/networkingResearched industry, market trends and corporate intranets to develop measurable increases in site traffic and usability

    • Managing Partner
      • Jan 2008 - Jan 2011

      Epitome|PR was a free-lance public relations/communications partnership focused on the creation of promotional collateral for print and digital distribution. Epitome|PR was a free-lance public relations/communications partnership focused on the creation of promotional collateral for print and digital distribution.

    • Public Relations Intern
      • May 2008 - Jul 2008

    • Pubilc Relations Chair
      • Oct 2005 - Jun 2006

Education

  • Minnesota State University, Mankato
    M.A., Public Administration
    2009 - 2011
  • Minnesota State University, Mankato
    B.A., Public Relations
    2005 - 2008
  • Redwood Valley High School
    2001 - 2005

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