Experience

Evoke

• United States
• Advertising Services
• 400 - 500 Employee

• Creative Director

  • Nov 2021 - Present

• Associate Creative Director

  • Jul 2019 - Nov 2021

• Senior Copywriter

  • Mar 2018 - Jul 2019



Agency|51 Advertising

• United States
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Jun 2014 - Mar 2018

  oversee East-Coast division on all branding development, messaging strategies & tactical executions • developed social-media plan for national B2B brand that increased followers by 6K+ in less than one year • consistently work alongside Agency President to lead client-side communication & presentation efforts with C-suite level executives to ensure business goals & marketing initiatives are aligned to facilitate growth • provide strategic & engaging copy for diverse client base in the destination-travel, local-government, property-maintenance, nonprofit & retail industries, among others • streamlined internal communications by implementing process & guidelines for project-management system that increased efficiency agency-wide by nearly 30% Show less



The Media & Marketing Group

• Advertising Services
• 1 - 100 Employee

• Senior Copywriter

  • Mar 2012 - Jun 2014

  developed messaging and concepts across all media for full-service agency, including digital, video, radio, DM, outdoor, print & social media • collaborated with art directors, designers & fellow copywriters to refresh, rebuild & enhance brands primarily in the casino gaming, F&B and hospitality industries developed messaging and concepts across all media for full-service agency, including digital, video, radio, DM, outdoor, print & social media • collaborated with art directors, designers & fellow copywriters to refresh, rebuild & enhance brands primarily in the casino gaming, F&B and hospitality industries



NEFF & ASSOCIATES, LLC

• United States
• Legal Services

• Associate Account Executive, Junior Copywriter

  • Jul 2011 - Feb 2012

  assisted VP of PR in managing media & client relations • generated publicity & awareness that achieved clients’ goals • developed press releases, email pitches, newsletters, media lists & clipbooks assisted VP of PR in managing media & client relations • generated publicity & awareness that achieved clients’ goals • developed press releases, email pitches, newsletters, media lists & clipbooks



NFI

• United States
• Transportation, Logistics, Supply Chain and Storage
• 700 & Above Employee

• Intern

  • Apr 2010 - Jun 2011

  Internal Newsletter Editor (InDesign) • philanthropic outreach committee: strategic planning and execution • IT maintenance and digital solutions • spreadsheet compilation & tracking (Excel) Internal Newsletter Editor (InDesign) • philanthropic outreach committee: strategic planning and execution • IT maintenance and digital solutions • spreadsheet compilation & tracking (Excel)



Wish Upon a Hero

• 501 Fellowship Road - Suite 301 Mount Laurel, NJ 08054

• Head Intern

  • Dec 2008 - Dec 2009

  lead team of interns to generate buzz & fundraising opportunities for world’s first “social helping” website, including contacting celebrities via twitter, social media contests & more • planning & development of two national events, including the inaugural "Hero in Heels" and "Hero Awards Gala" lead team of interns to generate buzz & fundraising opportunities for world’s first “social helping” website, including contacting celebrities via twitter, social media contests & more • planning & development of two national events, including the inaugural "Hero in Heels" and "Hero Awards Gala"



Synergixx

• United States
• Advertising Services
• 1 - 100 Employee

• Telemarketer

  • Sep 2008 - Nov 2009

  In-bound telemarketing sales, customer service, writing/editing scripts. In-bound telemarketing sales, customer service, writing/editing scripts.



Neff Associates, Inc.

• Media Planning- Intern

  • Sep 2008 - Dec 2008

  Media-source analyst, spreadsheet tracking, target market evaluation, and collect and sort MRK’s Media-source analyst, spreadsheet tracking, target market evaluation, and collect and sort MRK’s