Kyle Arroyo

Digital Marketing Manager at Dirty Labs
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles Metropolitan Area

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Jun 2021 - Present
    • United States
    • Music
    • Brand Manager
      • Jun 2018 - Jun 2021

      • Oversaw all facets of brand marketing, strategic business development, partnerships, and promotions, in an effort to drive category growth and build DSP exposure for musicians. • Managed multi-platform music campaigns and digital release cycles to promote client EP and song distributions. • Negotiated multi-purpose partnership programs and commercial engagements with music labels, publishers, and brands. • Utilized industry analytics tools and research to conduct competitive data analysis, forecasting, and performance reporting; making key recommendations based on data. Show less

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Account Manager
      • Jan 2017 - Jun 2018

      • Managed a 20+ roster of creative artists, influencers, and tastemakers, while developing marketing strategies, creating campaign briefs, producing editorial content, responding to RFPs, and building relationships with key agency partners. • Served as the main point of contact for sales and agency operations to execute specific artist advertising campaigns, campaign traffic revisions, and overall QC for campaign documents and materials. • Lead client kick-off calls, managed daily communication, created brand presentations, and provided campaign insights and wrap reporting across all commercial opportunities including entertainment, fashion, and consumer technology accounts. • Managed workflows, budgets, tentpole calendars, sales materials, timelines, social executions, digital media, and style guides. • Implemented new processes and systems for internal management (CRM, CMS, and scheduling systems). Show less

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Agent Assistant
      • 2013 - 2017

      • Managed worldwide music concert tours with cumulative tour grosses of $500K-$23M. • Negotiated and coordinated multi-city tour offers, budgeted touring costs, wrote and reviewed talent contracts, compiled, tracked, and reconciled sales and ticket reports, and reviewed music/television crossover licensing agreements. • Worked cross-functionally with diverse musicians, managers, talent and tour promoters, publicists, business managers, legal, and internal agency departments. • Managed worldwide music concert tours with cumulative tour grosses of $500K-$23M. • Negotiated and coordinated multi-city tour offers, budgeted touring costs, wrote and reviewed talent contracts, compiled, tracked, and reconciled sales and ticket reports, and reviewed music/television crossover licensing agreements. • Worked cross-functionally with diverse musicians, managers, talent and tour promoters, publicists, business managers, legal, and internal agency departments.

    • United States
    • Musicians
    • 700 & Above Employee
    • Intern
      • 2011 - 2011

      • Assisted the Head of Commercial and Artist Relations for SYCO Television • Supported the promotions and sponsorships teams in the development of product marketing campaigns in collaboration with show partners Fremantle Media, FOX Broadcasting, and PepsiCo for The X Factor Franchise • Assembled marketing timelines and decks for new music artists and branded activations • Assisted the Head of Commercial and Artist Relations for SYCO Television • Supported the promotions and sponsorships teams in the development of product marketing campaigns in collaboration with show partners Fremantle Media, FOX Broadcasting, and PepsiCo for The X Factor Franchise • Assembled marketing timelines and decks for new music artists and branded activations

Education

  • University of Southern California
    Bachelor of Science (B.S.), Business Administration, Entrepreneurship

Community

You need to have a working account to view this content. Click here to join now