Kyle Gornay
Project Manager at Siltanen & Partners Advertising- Claim this Profile
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Bio
Experience
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Siltanen & Partners Advertising
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Advertising Services
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1 - 100 Employee
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Project Manager
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Nov 2022 - Present
El Segundo, California, United States
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Strand Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Project Manager
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Apr 2021 - Nov 2022
Hermosa Beach, California, United States
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Junior Project Manager
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Feb 2021 - Apr 2021
Hermosa Beach, California, United States
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Charles Schwab
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United States
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Financial Services
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700 & Above Employee
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Manager, Retail Acquisition Marketing & Brand Advertising
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Apr 2020 - Nov 2020
San Francisco Bay Area • Managed and helped execute creative development and production of effective ads across various channels in U.S. and Hong Kong markets: TV, Digital Display + HPTO’s, Outdoor, Online Video, Native, Print, Social, Podcasts, e-Newsletters, Content Sponsorships, Landing pages, etc. Media budgets per tactic ranging $40k-$5m+. • Coordinating compliance and S24 approval on all ad material resulting in reduced review times by over 50% through the introduction of bi-weekly stand-ups with appropriate… Show more • Managed and helped execute creative development and production of effective ads across various channels in U.S. and Hong Kong markets: TV, Digital Display + HPTO’s, Outdoor, Online Video, Native, Print, Social, Podcasts, e-Newsletters, Content Sponsorships, Landing pages, etc. Media budgets per tactic ranging $40k-$5m+. • Coordinating compliance and S24 approval on all ad material resulting in reduced review times by over 50% through the introduction of bi-weekly stand-ups with appropriate partners. • Worked extensively with media and creative agency partners to identify and optimize creative on a regular basis. • Lead the creative development on a single local identity for company and independently-owned branches. • Collaborated with other marketing teams to produce creative asset needs for new and innovative products, like Schwab Intelligent IncomeTM, promotional items, and hyperlocal support for Tier 1 markets. • Maintained traffic documents, ensured campaign consistency across all channels, and managed external/internal advertising hubs such as YouTube playlists and brand archives, reducing YouTube upload process by 30%. • Maintained healthy client/agency relationships on day-to-day basis. • Lead development, design, and launch of a quarterly, internal newsletter that showcased successful & influential brand campaigns while employing engaging activities for the Schwab community. Served to over 500+ Schwabbies. Campaigns: • Rules of Modern Investing • We Remain Invested (COVID-19 response) • Only Schwab • Be a Better Investor for a New Normal (Hong Kong)
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Specialist, Retail Acquisition Marketing & Brand Advertising
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Jul 2018 - Apr 2020
San Francisco Bay Area
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SUPERB Productions
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United States
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Entertainment Providers
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1 - 100 Employee
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Assistant Manager
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Oct 2017 - May 2018
Berkeley • Supported team with planning, marketing, and budgeting for all of UC Berkeley's live, entertainment events (concerts, films, sneak previews, stand-up comedy, and art shows), totaling 10,000+ attendees. • Aided in writing a referendum that would deliver more events and boosts attendance by tripling our budget of $130k. • Served as POC for 10 varying departments, ensuring the group’s development and communication through business strategy, operation, and social events.
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UC Berkeley: Recreational Sports Marketing Group
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United States
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Advertising Services
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1 - 100 Employee
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Marketing and Business Development Intern
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May 2017 - Jan 2018
Berkeley, Ca • Assisted in marketing events, communications, project coordination, and administration duties. • Worked in conjunction with outside businesses and UC Berkeley Athletics to lead fundraising for the online auction that raised $55k+ for Summer Camp Youth Scholarship Program/Cal Alumni Association’s student programs and services • Created and monitored social media for UC Berkeley's two-day interactive sponsorship program, Caltopia, that marketed over 100 local and Fortune 500 companies… Show more • Assisted in marketing events, communications, project coordination, and administration duties. • Worked in conjunction with outside businesses and UC Berkeley Athletics to lead fundraising for the online auction that raised $55k+ for Summer Camp Youth Scholarship Program/Cal Alumni Association’s student programs and services • Created and monitored social media for UC Berkeley's two-day interactive sponsorship program, Caltopia, that marketed over 100 local and Fortune 500 companies directly. Show less
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Sigma Chi Fraternity
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United States
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Civic and Social Organizations
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400 - 500 Employee
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Social Chair, Brotherhood Chair, House Manager
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Jan 2017 - Dec 2017
Berkeley, Ca
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University of California, Berkeley
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United States
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Higher Education
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700 & Above Employee
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Student-Athlete (Swimmer)
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Aug 2014 - Jun 2015
Berkekey, Ca • Competed at #1 ranked swim program and public university in the world that consisted of 30+ hours/week of practice, competitions, study hall, training, and travel. • Member of the Big C Society (Varsity Lettering) that consists of over 6,000 athletes that display excellent sportsmanship while competing for UC Berkeley.
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Education
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University of California, Berkeley
American Studies Major, Focus in Marketing and Advertising Strategies