Experience

Siltanen & Partners Advertising

• Advertising Services
• 1 - 100 Employee

• Project Manager

  • Nov 2022 - Present

  El Segundo, California, United States



Strand Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Project Manager

  • Apr 2021 - Nov 2022

  Hermosa Beach, California, United States

• Junior Project Manager

  • Feb 2021 - Apr 2021

  Hermosa Beach, California, United States



Charles Schwab

• United States
• Financial Services
• 700 & Above Employee

• Manager, Retail Acquisition Marketing & Brand Advertising

  • Apr 2020 - Nov 2020

  San Francisco Bay Area • Managed and helped execute creative development and production of effective ads across various channels in U.S. and Hong Kong markets: TV, Digital Display + HPTO’s, Outdoor, Online Video, Native, Print, Social, Podcasts, e-Newsletters, Content Sponsorships, Landing pages, etc. Media budgets per tactic ranging $40k-$5m+. • Coordinating compliance and S24 approval on all ad material resulting in reduced review times by over 50% through the introduction of bi-weekly stand-ups with appropriate… Show more • Managed and helped execute creative development and production of effective ads across various channels in U.S. and Hong Kong markets: TV, Digital Display + HPTO’s, Outdoor, Online Video, Native, Print, Social, Podcasts, e-Newsletters, Content Sponsorships, Landing pages, etc. Media budgets per tactic ranging $40k-$5m+. • Coordinating compliance and S24 approval on all ad material resulting in reduced review times by over 50% through the introduction of bi-weekly stand-ups with appropriate partners. • Worked extensively with media and creative agency partners to identify and optimize creative on a regular basis. • Lead the creative development on a single local identity for company and independently-owned branches. • Collaborated with other marketing teams to produce creative asset needs for new and innovative products, like Schwab Intelligent IncomeTM, promotional items, and hyperlocal support for Tier 1 markets. • Maintained traffic documents, ensured campaign consistency across all channels, and managed external/internal advertising hubs such as YouTube playlists and brand archives, reducing YouTube upload process by 30%. • Maintained healthy client/agency relationships on day-to-day basis. • Lead development, design, and launch of a quarterly, internal newsletter that showcased successful & influential brand campaigns while employing engaging activities for the Schwab community. Served to over 500+ Schwabbies. Campaigns: • Rules of Modern Investing • We Remain Invested (COVID-19 response) • Only Schwab • Be a Better Investor for a New Normal (Hong Kong)

• Specialist, Retail Acquisition Marketing & Brand Advertising

  • Jul 2018 - Apr 2020

  San Francisco Bay Area



SUPERB Productions

• United States
• Entertainment Providers
• 1 - 100 Employee

• Assistant Manager

  • Oct 2017 - May 2018

  Berkeley • Supported team with planning, marketing, and budgeting for all of UC Berkeley's live, entertainment events (concerts, films, sneak previews, stand-up comedy, and art shows), totaling 10,000+ attendees. • Aided in writing a referendum that would deliver more events and boosts attendance by tripling our budget of $130k. • Served as POC for 10 varying departments, ensuring the group’s development and communication through business strategy, operation, and social events.



UC Berkeley: Recreational Sports Marketing Group

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing and Business Development Intern

  • May 2017 - Jan 2018

  Berkeley, Ca • Assisted in marketing events, communications, project coordination, and administration duties. • Worked in conjunction with outside businesses and UC Berkeley Athletics to lead fundraising for the online auction that raised $55k+ for Summer Camp Youth Scholarship Program/Cal Alumni Association’s student programs and services • Created and monitored social media for UC Berkeley's two-day interactive sponsorship program, Caltopia, that marketed over 100 local and Fortune 500 companies… Show more • Assisted in marketing events, communications, project coordination, and administration duties. • Worked in conjunction with outside businesses and UC Berkeley Athletics to lead fundraising for the online auction that raised $55k+ for Summer Camp Youth Scholarship Program/Cal Alumni Association’s student programs and services • Created and monitored social media for UC Berkeley's two-day interactive sponsorship program, Caltopia, that marketed over 100 local and Fortune 500 companies directly. Show less



Sigma Chi Fraternity

• United States
• Civic and Social Organizations
• 400 - 500 Employee

• Social Chair, Brotherhood Chair, House Manager

  • Jan 2017 - Dec 2017

  Berkeley, Ca



University of California, Berkeley

• United States
• Higher Education
• 700 & Above Employee

• Student-Athlete (Swimmer)

  • Aug 2014 - Jun 2015

  Berkekey, Ca • Competed at #1 ranked swim program and public university in the world that consisted of 30+ hours/week of practice, competitions, study hall, training, and travel. • Member of the Big C Society (Varsity Lettering) that consists of over 6,000 athletes that display excellent sportsmanship while competing for UC Berkeley.