Kyle Abraham Bi
General Manager at Reflective Jewelry- Claim this Profile
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Bio
Experience
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Reflective Jewelry
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United States
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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General Manager
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Jan 2023 - Present
Tackling anything and everything.
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Brand Catalyst
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May 2018 - Jan 2023
As Reflective Jewelry’s Brand Catalyst, I am responsible for SEO, analytics, and content development across all social media and marketing platforms, from editing short films to producing newsletters — as well as conducting outreach to press and media. I also implemented and manage our charitable Giving 20% Back program, and have helped redesign and streamline aspects of our website. In these activities, I work in close collaboration with Marc Choyt, our President. I am Marc's editor, researcher, occasional co-author, and general advisor. Marc’s Ethical Jewelry Exposé, a piece of writing I proposed he write during my 2017 internship, has been a critical part of the company’s social activism. Show less
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Brand Strategist
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May 2017 - May 2018
In this internship role at Reflective Jewelry, I revised, revamped, and managed the social media accounts and advertising of Reflective Jewelry’s two brands: Reflective Jewelry and Celtic Jewelry. I also edited and overhauled many of the informational articles on the Reflective Jewelry blog, and began my in-depth research into the state of the ethical jewelry sector in North America, under the guidance of Reflective Jewelry’s President, Marc Choyt.
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ETHICAL METALSMITHS
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United States
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Non-profit Organizations
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1 - 100 Employee
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Co-Chair of Ethical Metalsmiths' Action Coalition ASGM Initiative
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Aug 2021 - Present
The ASGM Initiative aims to further customer and jeweler awareness of artisanal and small-scale gold mining, with the ultimate goal of facilitating market connections between miners and prospective buyers. We wish to empower consumers with the information they need to make an informed purchase, and to empower jewelers to communicate the benefits of ASGM to their customers.
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Editor + Repost Curator for The Source
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Jan 2021 - Present
I am editor/author of “Excavations: Unearthing Ethical Jewelry" — a section of Ethical Metalsmiths' blog, The Source. My primary focus is to expose challenges and faults in the ethical jewelry industry — always with an eye toward how we can move forward, together.As Repost Curator for The Source I gather pertinent articles on "ethical," "responsible," and fair trade jewelry issues to be republished on our site. My drive is to help educate and foster healthy debate within our community, so that we in the jewelry industry can work toward racial, social, and environmental justice. Show less
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Member Of The Board Of Advisors
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Jun 2022 - Present
Ethical Metalsmiths' mission is to inspire "responsible jewelry practices through education, connection, and action." Serving on the Board of Advisors affords me a seat at the table in deciding and implementing actions and plans to best serve these noble goals.
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Education
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Brown University
Bachelor's degree, Contemplative Studies -
GIA (Gemological Institute of America)
Graduate Gemologist (GG), Applied Jewelry Professional (AJP)