Kwok Heng Soo
Administrative Assistant at AP Media Pte Ltd- Claim this Profile
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Bio
Credentials
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WSQ Digital Advertising
Equinet AcademyJul, 2021- Nov, 2024 -
WSQ Digital Marketing Analytics
Equinet AcademyJul, 2021- Nov, 2024 -
WSQ Search Engine Optimisation
Equinet AcademyJul, 2021- Nov, 2024
Experience
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AP Media Pte Ltd
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Singapore
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Advertising Services
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1 - 100 Employee
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Administrative Assistant
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Mar 2022 - Present
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Mudian Crafted (Mu-Dian Pte Ltd)
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Singapore
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Furniture and Home Furnishings Manufacturing
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1 - 100 Employee
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Procurement Officer
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Apr 2021 - Jul 2021
Co-created content marketing plan for website, Instagram, and Facebook for marketing department. Researched, wrote and curated various content pieces for marketing on Instagram, Facebook, and website. Assisted with carpentry factory administration. Co-created content marketing plan for website, Instagram, and Facebook for marketing department. Researched, wrote and curated various content pieces for marketing on Instagram, Facebook, and website. Assisted with carpentry factory administration.
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Alliance Manchester Business School
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United Kingdom
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Higher Education
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500 - 600 Employee
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Marketing Specialist
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Mar 2017 - Jul 2017
Media planning; managed budget of $200,000; researched, wrote and curated content for LinkedIn ads and LinkedIn company page; events organization and operations; basic graphic design duties; procurement of an email marketing automation system. Media planning; managed budget of $200,000; researched, wrote and curated content for LinkedIn ads and LinkedIn company page; events organization and operations; basic graphic design duties; procurement of an email marketing automation system.
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ICM Pharma
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Singapore
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Trade Marketing Executive
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Mar 2014 - Nov 2016
Worked with buyers from Unity Pharmacy, Guardian, and Watson’s, to list in and promote ICM Pharma products. Proposed product sampling to students sitting for examinations at NTU, as well as servicemen from HomeTeamNS and SAFRA. Worked with web agency from start to finish to create company website. Assisted manager with pricing analysis and decisions. Analyzed pre- and post-promotion sales results. Worked with buyers from Unity Pharmacy, Guardian, and Watson’s, to list in and promote ICM Pharma products. Proposed product sampling to students sitting for examinations at NTU, as well as servicemen from HomeTeamNS and SAFRA. Worked with web agency from start to finish to create company website. Assisted manager with pricing analysis and decisions. Analyzed pre- and post-promotion sales results.
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Messe Düsseldorf Asia
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Singapore
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Events Services
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1 - 100 Employee
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Marketing Executive
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Jul 2013 - Nov 2013
Created HTML newsletters using internal IT system. Researched insights for press releases. Created HTML newsletters using internal IT system. Researched insights for press releases.
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Singapore University of Social Sciences (SUSS)
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Singapore
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Higher Education
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700 & Above Employee
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Student Recruitment Officer
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Nov 2012 - Jul 2013
Promoted courses to prospective students and counselled them on course choices. Promoted courses to prospective students and counselled them on course choices.
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Marketing Communications Executive
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Jul 2011 - Aug 2012
Marketed glass, safety & security, fire safety, LED lighting, and facility management trade shows. Negotiated media barter arrangements; worked with design and media agencies to created brochures and advertisements; worked with web agency on websites; researched, wrote and curated content for email marketing; researched and wrote press releases. Marketed glass, safety & security, fire safety, LED lighting, and facility management trade shows. Negotiated media barter arrangements; worked with design and media agencies to created brochures and advertisements; worked with web agency on websites; researched, wrote and curated content for email marketing; researched and wrote press releases.
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Philips
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Netherlands
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Hospitals and Health Care
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700 & Above Employee
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Marketing Communications Assistant
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Apr 2010 - Mar 2011
Wrote two global newsletters to share best practices across markets. Interviewed various marketers and supply chain professionals remotely to collect insights for storytelling. Received good feedback globally about the newsletters. Wrote two global newsletters to share best practices across markets. Interviewed various marketers and supply chain professionals remotely to collect insights for storytelling. Received good feedback globally about the newsletters.
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Education
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National University of Singapore
Bachelor of Arts - BA, Political Science -
National Junior College
A levels -
The Chinese High School
O levels