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Credentials

  • IAB Digital Ad Operations Certification
    IAB
    Aug, 2016
    - Sep, 2024
  • Google Tag Manager Fundamentals
    Google
    Feb, 2020
    - Sep, 2024
  • Display & Video 360 Certification
    Google
    Oct, 2019
    - Sep, 2024
  • Google Ads - Measurement Certification
    Google
    Oct, 2019
    - Sep, 2024
  • Campaign Manager Certification Exam
    Google
    Sep, 2019
    - Sep, 2024

Experience

    • United Kingdom
    • Education Administration Programs
    • 1 - 100 Employee
    • Managing Director, Digital Activation & Operations
      • Oct 2022 - Present

    • Director of AdOps
      • Jan 2019 - Oct 2022

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Senior Manager, Ad Operations
      • Jul 2018 - Jan 2019

    • Manager, Ad Operations
      • Jul 2016 - Jun 2018

    • Senior Associate
      • Sep 2015 - Jun 2016

      For the client Coca-Cola:• Helped execute the seamless transition of client's agency in the fourth quarter of 2015• Participate in the internal evaluation and recommendation of outside partners and products to the client.• Traffic digital media campaigns in a timely manner for all brands under the Coca-Cola umbrella • Lead internal meetings with investment and planning teams to review upcoming/ongoing campaign(s) goals/components.• Participate in kick off calls with the client, creative agencies, 3rd party partners and publishers.• Create and issue tracking tags through ad servers (Google DoubleClick Campaign Manger).• Review/QA campaign documents and creative assets to ensure consistent and accurate set-up.• Advise on the use of conversion set-up and tracking.• Monitor live campaigns and assist in the troubleshooting and resolution of campaign issues.• Oversee and help with the training associates

    • India
    • Appliances, Electrical, and Electronics Manufacturing
    • Specialist, Ad Operations
      • Apr 2015 - Sep 2015

    • Associate, Ad Operations
      • Mar 2014 - Apr 2015

      • Responsible for the trafficking of digital campaigns across a variety of accounts and ad servers• Assist in the timely execution of campaigns by ensuring all assets are delivered per schedule• Execute the QA and troubleshooting of creative assets to ensure specifications are met• Implement online creative, create ads, and issue tracking tags directly to publishers • Monitor live campaigns and assist in the troubleshooting and resolution of campaign issues• Participate in the internal evaluation and recommendation of outside partners and productsClients include: The FDA CTP, Boeing, Aramark, Ameriprise Financial, Merck HCP

    • United States
    • Higher Education
    • 700 & Above Employee
    • Student
      • Aug 2009 - May 2013
    • United States
    • Information Services
    • Studio Intern
      • May 2012 - Aug 2012
    • Studio Intern
      • May 2011 - Aug 2011

      Plan, shoot, edit etc.. videos scaling from internal demos to full digital campaigns. Plan, shoot, edit etc.. videos scaling from internal demos to full digital campaigns.

    • Studio Intern
      • May 2010 - Aug 2010
    • United States
    • Spectator Sports
    • Assistant Course Director
      • Aug 2006 - May 2009

      Advanced leadership training for youth boys ages 12-18. Carefully planned week course that teaches all areas of leadership from conflict resolution to how to create and give a proper presentation. As assistant course director duties include training senior staff members, giving key presentations to participants and making sure everything runs smoothly. Advanced leadership training for youth boys ages 12-18. Carefully planned week course that teaches all areas of leadership from conflict resolution to how to create and give a proper presentation. As assistant course director duties include training senior staff members, giving key presentations to participants and making sure everything runs smoothly.

Education

  • Quinnipiac University
    B.A. in Film, Video and Interactive Media, Marketing
    2009 - 2013
  • Croton Harmon High School
    2005 - 2009

Community

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