Experience

Amperity

• United States
• Software Development
• 200 - 300 Employee

• Senior UX Designer

  • Apr 2022 - Present



Freelance

• Seattle, Washington, United States

• UI / UX Design Director

  • Jul 2020 - Present



Mentor Creative Group

• United States
• Design Services
• 1 - 100 Employee

• Design Director

  • 2015 - 2020

  Successfully supported, pitched, and sold work that resulted in $2MM+ of revenue for clients including Eddie Bauer, Starbucks, Fred Hutch, T-Mobile, Care Oregon and Leafly. Led the creative process for a variety of user experience and interaction design projects: - Digital: Native Android, and iOS, React Native, Responsive web, and SaaS products - Verticals: E-commerce, Display advertising, Branding, Marketing, Self-service, and eLearning Facilitated and guided user experience activities including content auditing, heuristic assessments, competitive analysis, user discovery, information architecture, wire flow strategy, and prototyping. Led the design and launch of a brand new design system for mobile and responsive web for eddiebauer.com. Hired and mentored tailored teams of designers to execute on time and budget sensitive projects with maximum design appeal. Provided regular design reviews and walk-throughs for clients that helped them successfully interpret complex concepts with little context. Performed internal design process audits and hosted internal training labs that resulted in 50% reduction in time required to move from design and prototyping to development. Show less



Amazon

• United States
• Software Development
• 700 & Above Employee

• Sr. Visual Designer | ADX

  • 2012 - 2015

  Designed and built an array of digital ad campaigns across multiple platforms including for mobile, Fire tablet, Kindle eInk and desktop. KPIs and user testing data was leveraged to inform design decisions and increase customer consideration rates.Led the design for Bose, LG, Sony, Bissell, and Nikon campaigns. Here I established the design strategy and scalable design patterns to accommodate +50 different placement dimensions.Established internal style guides and processes to streamline design efficiency. Guides contributed to a 30% reduction in QA preflight bugs. These process improvements were then integrated into the onboarding experience for new designers. Produced successful semi-custom landing page experiences for Fire Tablet that required accurate representation of the advertiser's brand while still meeting the high design bar as set by Amazon.Provided art direction and training for ad design on Kindle and Fire tablet, and was the subject matter expert for Kindle eInk UI and UX. Show less

• UI / Visual Designer | ADX

  • 2011 - 2012

  Designed and implemented creative advertisements for high profile clients such as AMC, Chase, Paramount Pictures, and Neutrogena. The creatives run on the Amazon Kindle devices, which receives over 1.5 million impressions per week, and Amazon.com



Touch Worldwide

• United States
• Advertising Services
• 1 - 100 Employee

• Sr. Graphic Designer

  • 2011 - 2011

  Conceptualize and design large format display materials, presentations, web graphics, and identity materials for Nordstrom, United Way, Microsoft, Russell Investments Conceptualize and design large format display materials, presentations, web graphics, and identity materials for Nordstrom, United Way, Microsoft, Russell Investments



AIGA Design

• Design
• 100 - 200 Employee

• Committee Volunteer

  • 2010 - 2011

  Committee member for the annual AIGA Portfolio 1-on-1 event. I worked with other team members to effectively plan and execute the needed logistics for the event. This included: signage design, design firm scheduling, group tour guide, and general event support. Committee member for the annual AIGA Portfolio 1-on-1 event. I worked with other team members to effectively plan and execute the needed logistics for the event. This included: signage design, design firm scheduling, group tour guide, and general event support.



Bonestroo

• United States
• Civil Engineering
• 1 - 100 Employee

• Sr. Graphic Designer

  • 2005 - 2011

  Headed in-house design department with final design authority for creative materials and support graphics at a $43M engineering and planning firm. Produced and coordinated advertising, marketing collateral, industry design materials, and conference trade shows under tight deadlines. Developed and interpreted brand materials. Trained and managed a support staff of six including project estimates and expense budgets. Headed in-house design department with final design authority for creative materials and support graphics at a $43M engineering and planning firm. Produced and coordinated advertising, marketing collateral, industry design materials, and conference trade shows under tight deadlines. Developed and interpreted brand materials. Trained and managed a support staff of six including project estimates and expense budgets.



Auto Shopper Magazine

• Graphic Design Manager

  • 2002 - 2005

  Handled most all design work for print or web, designing ads for dealerships and other vehicle related companies as well as company marketing materials. I coordinated all stages of production output for the magazine. During my time, I hired 6 employees to my team. Handled most all design work for print or web, designing ads for dealerships and other vehicle related companies as well as company marketing materials. I coordinated all stages of production output for the magazine. During my time, I hired 6 employees to my team.



Metsys Engineering Inc.

• Sr. Product Illustrator

  • 1999 - 2001

  Designed and published technical illustrations for documentation, training, and engineering departments in the food packaging industry. These illustrations were created through on-site research and direct client collaboration. Internally, I developed sales and marketing materials for print and web. I also provided creative direction to a support staff. Designed and published technical illustrations for documentation, training, and engineering departments in the food packaging industry. These illustrations were created through on-site research and direct client collaboration. Internally, I developed sales and marketing materials for print and web. I also provided creative direction to a support staff.