Kulsiriya Ueanomjitkul
Strategic Branding at Junior Marketing Association of Thailand (J-MAT)- Claim this Profile
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Bio
Experience
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Junior Marketing Association of Thailand (J-MAT)
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Advertising Services
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1 - 100 Employee
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Strategic Branding
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Jan 2023 - Present
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SCB – Siam Commercial Bank
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Thailand
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Banking
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700 & Above Employee
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BUILD THE TALENT
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Jun 2023 - Jul 2023
- Manage project recruitment branding and activities to engage young talent e.g. high schoolers and US university students - Analyze data( Excel Pivot Dashboard ) on engagement level and optimize campaign outcomes for future - Develop satisfaction survey and analyze of summer internship onboarding day - Propose engagement activities of last day internship program - Create content to promote career opportunity scholarship and internship at ATSA expo 2023 on SCB linked in page - Create TikTok storyboard and collaborate with content marketing team to create content to attract target groups for mass recruiting - Understand recruitment process (Sourcing , Prescreen , Interviewing and Evaluate) Show less
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TEDxThammasatU
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Thailand
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Non-profit Organizations
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1 - 100 Employee
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People management
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Apr 2022 - Oct 2022
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Glow Story
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Thailand
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Advertising Services
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1 - 100 Employee
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Strategic Planner
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Jun 2022 - Jul 2022
1)Project of the Association of Free Education Reform. - Evaluated the communication channel that is most appropriate for the target audience. - Wrote and created content on change.org to hunt down 100,000 candidates for Congress. - Created content for children to write letters to the Prime Minister of Thailand. - Contacted KOL to promote the project wide open. - Worked with the EEF, inskru, and the student council. 2)Limited Education Project - Researched Gen Z behavior for marketing decisions, and created ideas for events and products on limited education topics to present to customers. 3)Go! Hotel Project - Resolved the marketing issue by planning strategically and investigating Go Hotel's competing hotels.Also had an in-depth interview to identify marketing issues, after which I shared a creative idea with the team and pitched the project to the customer’s company. 4)TK Park Project - Contacted KOL to promote the project. - Arranged an interview with KOL and conducted it with the team. 5)Final Project (project completion internship) - A project on office workers' mental health - A sprint project - Made a pitch to the company. Show less
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Expert Print Ltd
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Printing Services
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Stock Controller
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Jun 2021 - Jul 2021
- Checked and verified for the missing goods. - Packed goods in backs and boxes to keep or before handing it to other departments of next procedures. - Checked and verified for the missing goods. - Packed goods in backs and boxes to keep or before handing it to other departments of next procedures.
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Thammasat Business School
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Thailand
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Higher Education
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1 - 100 Employee
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Public Relation staff
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Oct 2020 - Nov 2020
Open house tbs Open house tbs
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Education
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มหาวิทยาลัยธรรมศาสตร์
ปริญญาตรี, บริหารธุรกิจบัณฑิต -
Thammasat Business School
ปริญญาตรี, บริหารธุรกิจ