Kubilay Karağaçlı
Sr. Digital Performance & Media Executive at OPN- Claim this Profile
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İngilizce Professional working proficiency
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Türkçe Native or bilingual proficiency
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İtalyanca Elementary proficiency
Topline Score
Bio
Credentials
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Google Ads Display Certification
GoogleMay, 2021- Oct, 2024 -
Google Ads Search Certification
GoogleMay, 2021- Oct, 2024 -
Google Ads Shopping Certification
GoogleMay, 2021- Oct, 2024 -
Google Ads Video Certification
GoogleMay, 2021- Oct, 2024 -
Dijital Atölye
GoogleOct, 2018- Oct, 2024 -
Campaign Manager 360
GoogleJan, 2023- Oct, 2024 -
Google Analytics Akademisi
GoogleNov, 2018- Oct, 2024
Experience
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OPN
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Think Tanks
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1 - 100 Employee
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Sr. Digital Performance & Media Executive
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Jun 2022 - Present
Management digital budgets and improves performance of Paid Search Advertising and Social Media Advertising for brands. Google Ads, Social Media, Tiktok ,Programmatic Brands :Şok Market, Golf Dondurma, Superfresh, Saka Su, Maltana Management digital budgets and improves performance of Paid Search Advertising and Social Media Advertising for brands. Google Ads, Social Media, Tiktok ,Programmatic Brands :Şok Market, Golf Dondurma, Superfresh, Saka Su, Maltana
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Union İstanbul
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Türkiye
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Advertising Services
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1 - 100 Employee
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Performance Marketing Executive
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Jan 2021 - Jun 2022
- Management digital budgets and improves performance of Paid Search Advertising and Social Media Advertising for total 15 client brands. Google Ads, Social Media, Criteo, Taboola, RTB House - Calculated best practices to obtain the maximum return on investment through clicks, opens, and overall customer engagement. - Analyze campaign performances, report with personal comments and suggestions. - Daily performance checks to ensure campaigns are running effectively, within budget / KPIs and act upon budget / performance optimization requirements. - Generated digital marketing analytics including, trend analysis reports. - Monthly/Weekly reporting sales activities of the clients responsible for through Analytics . Show less
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Glamira
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Retail Luxury Goods and Jewelry
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100 - 200 Employee
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Performance Marketing Specialist
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Nov 2019 - Jan 2021
- Management digital budgets and improves performance of Paid Search advertising traffic. - Development of new Paid Search strategy and directed execution. - Responsible for $5M of existing account revenue for Germany, France, England, Switzerland, Mexico ,Estonia, Ireland. - Calculated best practices to obtain the maximum return on investment through clicks, opens, and overall customer engagement. - Generated digital marketing analytics including, trend analysis reports. - Monthly reporting sales activities of the countrys responsible for through Magento and Analytics. - Training of new employees on administrative use of company web site and software. Show less
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Türkiye Finans Katılım Bankası
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Türkiye
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Banking
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700 & Above Employee
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Credit Management Specialist
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Jan 2015 - Dec 2018
-The limit, risk and collateral structures of commercial segment loan offers’ examination -Checking the documents related to the commercial loans -Performing the letter of credit processes through the import module - Structuring credits’ processes follow-up -Notification of letters of guarantee to the head of revenue administration -Follow-up of guarantee, invoice, insurance, commitment letter deficiencies -Making branch visits in certain periods -The limit, risk and collateral structures of commercial segment loan offers’ examination -Checking the documents related to the commercial loans -Performing the letter of credit processes through the import module - Structuring credits’ processes follow-up -Notification of letters of guarantee to the head of revenue administration -Follow-up of guarantee, invoice, insurance, commitment letter deficiencies -Making branch visits in certain periods
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Education
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Yeditepe Üniversitesi
Lisans, Public Relations and Publicity