Krzysztof Włodarczak
Senior Digital Sports Manager at Warner Bros. Discovery- Claim this Profile
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English Professional working proficiency
Topline Score
Bio
Credentials
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Prince2
AXELOS Global Best PracticeAug, 2020- Sep, 2024 -
DIMAQ (Digital Marketing Qualification)
IAB PolskaJan, 2016- Sep, 2024 -
Google AdWords
GoogleAug, 2014- Sep, 2024
Experience
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Warner Bros. Discovery
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United States
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Entertainment Providers
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700 & Above Employee
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Senior Digital Sports Manager
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Mar 2022 - Present
• Responsible for Eurosport digital in Poland • Business owner of the Sport D2C product • Managing sports rights for Poland • Managing multi-discipline project teams (finance, legal, research & analytics) • Working closely with and reporting directly to the senior management (on the local and global levels) • Responsible for Eurosport digital in Poland • Business owner of the Sport D2C product • Managing sports rights for Poland • Managing multi-discipline project teams (finance, legal, research & analytics) • Working closely with and reporting directly to the senior management (on the local and global levels)
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Discovery Inc
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United States
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Entertainment
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700 & Above Employee
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Senior Business Development Manager
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Jan 2017 - Mar 2022
• Developing a commercial strategy for DTC and B2B products • Responsible for Eurosport strategy & sports rights management • Leading the new VOD Joint Venture project between the biggest two Polish broadcasters. Responsible for preparing business model, shaping the product, negotiating contracts, and supervising the competition law procedure • Managing multi-discipline project teams (finance, legal, research & analytics) • Working closely with and reporting directly to the senior management (on the local and global levels) • Leading the unification & optimization of digital processes after SNI acquisition • Developing new digital products (e.g. Discovery Podcasts) Show less
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A+E Networks
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United States
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Entertainment Providers
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700 & Above Employee
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Brand & Partnership Manager
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Nov 2016 - Dec 2016
• Managing B2B partnerships • Supervising channels; commercial strategy and performance • Developing a communication strategy for History and Lifetime TV channels • Managing B2B partnerships • Supervising channels; commercial strategy and performance • Developing a communication strategy for History and Lifetime TV channels
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Starcom
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Australia
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IT Services and IT Consulting
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1 - 100 Employee
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Senior Communications Planner
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May 2015 - Oct 2016
• Developing Discovery and Eurosport media strategies • Planning and executing digital and offline communication campaigns • Developing and consulting strategies for agency clients (e.g. US Pharmacia, Storck) • Leading transformation from direct towards programmatic marketing, including training junior employees • Developing Discovery and Eurosport media strategies • Planning and executing digital and offline communication campaigns • Developing and consulting strategies for agency clients (e.g. US Pharmacia, Storck) • Leading transformation from direct towards programmatic marketing, including training junior employees
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Wavemaker
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United Kingdom
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Advertising Services
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700 & Above Employee
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Communications Planner
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May 2011 - Apr 2015
• Developing and executing media campaigns for NIVEA • Negotiating media contracts with 3rd party vendors • Developing analytical tools for performance evaluation • Automating ongoing processes (programing in Visual Basic) • Conducting media audits for NIVEA • Developing and executing media campaigns for NIVEA • Negotiating media contracts with 3rd party vendors • Developing analytical tools for performance evaluation • Automating ongoing processes (programing in Visual Basic) • Conducting media audits for NIVEA
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Education
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2011 - 2013
University of Warsaw
Master's degree, International Relations and Affairs -
2008 - 2011
University of Warsaw
Bachelor's degree, International Relations and Affairs
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