Krystina Elbertsen

Account Executive, Partnership Marketing at National Hockey League (NHL)
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Contact Information
us****@****om
(386) 825-5501
Location
Scarborough, Ontario, Canada, CA

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Bio

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Credentials

  • Brand and Marketing Integration
    LinkedIn
    Mar, 2022
    - Nov, 2024
  • Project Leadership
    LinkedIn
    Oct, 2021
    - Nov, 2024
  • Strategic Partnerships
    LinkedIn
    May, 2021
    - Nov, 2024
  • Email and Newsletter Marketing Foundations
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Project Management Foundations
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Social Media Marketing Foundations
    LinkedIn
    Oct, 2020
    - Nov, 2024
  • Social Media Marketing Mastery
    Udemy
    Jul, 2020
    - Nov, 2024
  • Google Analytics For Beginners
    Google
    May, 2020
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    May, 2020
    - Nov, 2024

Experience

    • Spectator Sports
    • 700 & Above Employee
    • Account Executive, Partnership Marketing
      • Oct 2022 - Present

    • Canada
    • Retail
    • 700 & Above Employee
    • Specialist, Partner Channels and Business Development
      • Dec 2021 - Oct 2022

      - Support strategic planning and execution of partnership programs and business development portfolio- End-to-end partnership campaign development and execution

    • Coordinator, Partner Channels and Business Development
      • Dec 2020 - Dec 2021

      - Support and manage the partnerships program to drive engagement- Own day-to-day relationships with partners

    • Broadcast Media Production and Distribution
    • 400 - 500 Employee
    • Brand Partnerships Intern
      • Sep 2019 - Dec 2019

      - Managed deliverables and execution of specific campaigns across multiple TSN and BarDown social channels - Tracked and analyzed social media metrics relating to campaign posts across all TSN and BarDown social channels- Collaborated with the Project Managers on the creation of post-campaign reports and analysis - Managed internal and direct client communication regarding campaigns on various TSN platforms- NASCARonTSN Twitter: created a social strategy and ran the Twitter account, increasing Tweet impressions by over 50% in three months

    • Canada
    • Software Development
    • 300 - 400 Employee
    • Operations Coordinator
      • May 2018 - Aug 2018

      Worked on the Coupons Team within the Operations department.- Process improvement and management Worked on the Coupons Team within the Operations department.- Process improvement and management

    • Canada
    • Construction
    • 700 & Above Employee
    • Summer Associate, Human Resources
      • May 2017 - Aug 2017

      Worked within both the Human Capital Planning Team and Learning & HR Programs Team. - Lead on the research and planning of a Corporate-wide Mentorship Program- Collected and analyzed voluntary turnover data Worked within both the Human Capital Planning Team and Learning & HR Programs Team. - Lead on the research and planning of a Corporate-wide Mentorship Program- Collected and analyzed voluntary turnover data

    • Canada
    • Insurance
    • 700 & Above Employee
    • Project Coordinator, Development and Quality Assurance
      • Aug 2016 - Dec 2016

      Worked within the Global Solutions Delivery (GSD) Department in the Information Systems (IS) Program.- Reviewed, prioritized, and allocated the Development and Quality Assurance teams to appropriate project business request demands - Assisted in managing and ensuring consistency and quality while tracking project deliverables Worked within the Global Solutions Delivery (GSD) Department in the Information Systems (IS) Program.- Reviewed, prioritized, and allocated the Development and Quality Assurance teams to appropriate project business request demands - Assisted in managing and ensuring consistency and quality while tracking project deliverables

    • Canada
    • Government Administration
    • 700 & Above Employee
    • Integrated Technology - Business Support Student, Toronto Water
      • Jan 2016 - Apr 2016

      Worked with the Integrated Technology Management (ITM) Unit. - Created content for the Integrated Technology Management Unit (ITM) internal intranet- Composed an overall web design and structure using Confluence Worked with the Integrated Technology Management (ITM) Unit. - Created content for the Integrated Technology Management Unit (ITM) internal intranet- Composed an overall web design and structure using Confluence

    • Canada
    • Banking
    • 700 & Above Employee
    • Summer Intern, Investment Specialists
      • Apr 2015 - Aug 2015

      Worked with the Investment Specialists National Team in Global Asset Management. - Efficiently tracked and organized the transfers of customer assets from other Financial Institutions into Scotiabank. Worked with the Investment Specialists National Team in Global Asset Management. - Efficiently tracked and organized the transfers of customer assets from other Financial Institutions into Scotiabank.

Education

  • George Brown College
    Sport and Event Marketing, Post Graduate
    2019 - 2020
  • University of Waterloo
    Bachelor’s Degree, Arts and Business Co-op Program - Sociology Major, International Studies Minor, Legal Studies Minor
    2014 - 2018

Community

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