Experience

Lane Boots

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Head Of Design

  • Dec 2018 - Present

• Design Coordinator

  • Jun 2017 - Dec 2018



Ag Promo Source

• United States
• Advertising Services
• 1 - 100 Employee

• Business Development Director

  • Oct 2016 - May 2017

  • Maximized prospective clients by utilizing digital platforms and print media that resulted in an increase in following and engagement on social platforms.• Designed client websites and webstores based upon specific marketing goals, individual corporate needs, and generated additional cash flow for client headquarters. • Maximized prospective clients by utilizing digital platforms and print media that resulted in an increase in following and engagement on social platforms.• Designed client websites and webstores based upon specific marketing goals, individual corporate needs, and generated additional cash flow for client headquarters.



N Zone Sportswear

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing

  • Mar 2016 - Oct 2016

  • Created graphics and technical sketches to be used as promotional tools for clients’ own branding purposes utilizing Adobe Photoshop and Illustrator daily.• Tracked the design and production processes with the use of FileMaker Pro and Onsight.• Built and maintained corporate client e-commerce web stores. • Created graphics and technical sketches to be used as promotional tools for clients’ own branding purposes utilizing Adobe Photoshop and Illustrator daily.• Tracked the design and production processes with the use of FileMaker Pro and Onsight.• Built and maintained corporate client e-commerce web stores.



Vintage Revival (Western Vintage Revival)

• Designer/Sales

  • Sep 2015 - Feb 2016

  •Communicated specifics about each jewelry design by formulating technicalpackages to be sent to the production facilities digitally and sketched by hand.•Developed marketing materials in the form of business cards/ post cards, social mediaadvertisements, print advertisements and email blasts.•Modeled for print advertisements.•Handling of accounts receivable and payable.•Contributed to web development through managing inventory, editing and posting ofphotos of merchandise and compiling written descriptions of each product.•Responsible for staying current on fashion trends and implementing specific keydetails into design work.•Responsible for communicating the history of all antique pieces for resale to customersat trade shows and implementing this understanding into designs to educate the customer about the value.



Double D Ranchwear

• Assistant Fashion Designer

  • May 2011 - May 2015

  •Created main concepts each season as a collaborative effort with design team.•Produced mood boards for collections based on ideas, colors, textures andapplications utilizing Adobe Photoshop.•Participated in decision making for color palette, fabric choices, key details for eachcollection and collected this information into design boards.•Responsible for staying informed on current fashion trends and referencing thisinformation into design work.•Pre-merchandised garments based on design boards in a workbook format utilizingAdobe InDesign.•Designed the pre-merchandised clothing articles, boots, belts, and tote-bags as asketch utilizing Adobe Photoshop and Illustrator.•Communicated specifics about each design sketch by formulating technical packagesto be sent to the production facilities utilizing Adobe Illustrator.•Maintained communication with production facilities throughout the sample andproduction processes to ensure quality.•Merchandised garments into specific looks to prepare for photo shoots.•Facilitated in the photo shoot process by ensuring that models are wearing the correctensemble and the look of the garments were the desired appearance.•Responsible for editing photography that is to be used for catalogs and advertisementsdirectly through the brand, and also edit based upon requests from retailers.•Traveled abroad on two separate occasions to a boot manufacturing facility torepresent the brand and to formulate a standard of production quailty that would beagreeable by both parties.•Prepared product images as well as inspiration in appropriate formats to be utilized forblog posts, Facebook, and other social media platform.•Collaborated with the pattern department to ensure that patterns and garmentsmaterialize in accordance with specifications.•Organized online seminar sessions in order to explain inspiration and promote newcollections to retailers utilizing merchandising and marketing mechanics.



BridalNTux

• India
• Events Services

• Sales / Designer

  • Jun 2010 - Aug 2010

  •Curated custom wedding gowns (including 'Make a Wish Foundation' collaboration) •Curated custom wedding gowns (including 'Make a Wish Foundation' collaboration)