kritika agarwal
Head Of Marketing at The Artment- Claim this Profile
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Bio
Experience
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The Artment
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India
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Retail
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1 - 100 Employee
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Head Of Marketing
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May 2021 - Present
-Helped the brand achieve 6 digit revenue per day through running PPC Campaigns, Landing page optimization, Social Media strategy-Helped the brand achieve good ROAS through optimizing their funnel in facebook and google-Improving homepage and Campaign page performance by data analysis, logical slot allocation, seasonal merchandising, studying element wise contribution, increasing product/ offer discovery, A/B Tests-Driven Experience Targeting Campaigns for banners on the basis of User browsing, Purchase behavior & other attributes
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Media Buyer
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Oct 2020 - Present
-Did Media Buying with the agency to help their clients such as Its all about the Journey, 5 Day Class achieve successful ROAS through optimizing their marketing funnel-Helped in SEM for the same clients-Helped Brands Like Loadshare, Coding Collective & 5 Day Class optimize their Landing page by good content creation, optimizing the landing page -Did Media Buying with the agency to help their clients such as Its all about the Journey, 5 Day Class achieve successful ROAS through optimizing their marketing funnel-Helped in SEM for the same clients-Helped Brands Like Loadshare, Coding Collective & 5 Day Class optimize their Landing page by good content creation, optimizing the landing page
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Digital Marketing Specialist
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Jul 2017 - Oct 2020
Taking care of backlinks, content, offsite SEO and onsite SEO for the company Also taking care of photoshoot, Facebook and google adverts etcAlso Incharge of merchandising for other B2B portal such as amazon, myntra etc.. Taking care of backlinks, content, offsite SEO and onsite SEO for the company Also taking care of photoshoot, Facebook and google adverts etcAlso Incharge of merchandising for other B2B portal such as amazon, myntra etc..
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Aditya Birla Fashion and Retail Ltd.
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India
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Retail Apparel and Fashion
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700 & Above Employee
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Intern
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Jan 2017 - Apr 2017
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Aditya Birla Fashion and Retail Ltd.
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India
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Retail Apparel and Fashion
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700 & Above Employee
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Merchandising Intern
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May 2016 - Aug 2016
Plus size launch for van heusen india Plus size launch for van heusen india
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Education
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National institute of fashion technology gandhinagar
Master's degree, Fashion management -
J.D. Birla Institute
Bachelor's degree, Business Administration and Management, General