Recruiter

• Jun 2021 - Aug 2021

Marketing Executive

• Feb 2021 - Jun 2021

-Successfully recruited 14 influencers in alignment with brand guidelines, presented them and finalized in accordance to their digital campaigns. -Consulted with the marketing and management team of 5 influencers to promote client brands, negotiated terms of contracts and managed ongoing relationships to ensure compliance of services agreed. -Oversaw the marketing campaign performance report, generated and collated using web analytical tools such as Google analytics, presented to the… Show more -Successfully recruited 14 influencers in alignment with brand guidelines, presented them and finalized in accordance to their digital campaigns. -Consulted with the marketing and management team of 5 influencers to promote client brands, negotiated terms of contracts and managed ongoing relationships to ensure compliance of services agreed. -Oversaw the marketing campaign performance report, generated and collated using web analytical tools such as Google analytics, presented to the stakeholders to evaluate the adherence of key performance indicators. -Conducted market research using in house resources to determine the best media mix for 5 client in accordance to their requirement and achieving the goal for the marketing campaign. Assisted in developing and implementing digital marketing strategies for various clients. -Built a roster of 10 influencers by presenting the pitch about the agency and exclusively signing up with them for brand promotions. -Managed brands social media on platform such as Pinterest, Facebook, Instagram to increase visibility. Show less -Successfully recruited 14 influencers in alignment with brand guidelines, presented them and finalized in accordance to their digital campaigns. -Consulted with the marketing and management team of 5 influencers to promote client brands, negotiated terms of contracts and managed ongoing relationships to ensure compliance of services agreed. -Oversaw the marketing campaign performance report, generated and collated using web analytical tools such as Google analytics, presented to the… Show more -Successfully recruited 14 influencers in alignment with brand guidelines, presented them and finalized in accordance to their digital campaigns. -Consulted with the marketing and management team of 5 influencers to promote client brands, negotiated terms of contracts and managed ongoing relationships to ensure compliance of services agreed. -Oversaw the marketing campaign performance report, generated and collated using web analytical tools such as Google analytics, presented to the stakeholders to evaluate the adherence of key performance indicators. -Conducted market research using in house resources to determine the best media mix for 5 client in accordance to their requirement and achieving the goal for the marketing campaign. Assisted in developing and implementing digital marketing strategies for various clients. -Built a roster of 10 influencers by presenting the pitch about the agency and exclusively signing up with them for brand promotions. -Managed brands social media on platform such as Pinterest, Facebook, Instagram to increase visibility. Show less

Marketing Executive

• Aug 2020 - Feb 2021

-Managed company website on WordPress and listings on multiple online platforms including Amazon, and liaising with clients to identify and source site content. Plan, implement, and monitor the ongoing company presence on social media (Instagram, Facebook, Pinterest) and increased to 70K followers. -Consistently communicated and developed relationships with 4 clients and consolidated month-end reports. Efficiently administered email marketing and newsletters through Mailchimp. -Creating… Show more -Managed company website on WordPress and listings on multiple online platforms including Amazon, and liaising with clients to identify and source site content. Plan, implement, and monitor the ongoing company presence on social media (Instagram, Facebook, Pinterest) and increased to 70K followers. -Consistently communicated and developed relationships with 4 clients and consolidated month-end reports. Efficiently administered email marketing and newsletters through Mailchimp. -Creating and curating innovative, brand-forward content for our websites, social media channels, blogs and email marketing platforms. Utilized Canva to curate 10 paid Facebook ads -Created and developed engaging content social media content, website, blogs, and conducted product photo shoots to increase brand visibility. Developed social content calendar for all social media platforms. -Execute various brand-building and lead-generation campaigns aligned with company goals and sales targets. Hosted webinar with over 30 people to generate new revenue streams. Show less -Managed company website on WordPress and listings on multiple online platforms including Amazon, and liaising with clients to identify and source site content. Plan, implement, and monitor the ongoing company presence on social media (Instagram, Facebook, Pinterest) and increased to 70K followers. -Consistently communicated and developed relationships with 4 clients and consolidated month-end reports. Efficiently administered email marketing and newsletters through Mailchimp. -Creating… Show more -Managed company website on WordPress and listings on multiple online platforms including Amazon, and liaising with clients to identify and source site content. Plan, implement, and monitor the ongoing company presence on social media (Instagram, Facebook, Pinterest) and increased to 70K followers. -Consistently communicated and developed relationships with 4 clients and consolidated month-end reports. Efficiently administered email marketing and newsletters through Mailchimp. -Creating and curating innovative, brand-forward content for our websites, social media channels, blogs and email marketing platforms. Utilized Canva to curate 10 paid Facebook ads -Created and developed engaging content social media content, website, blogs, and conducted product photo shoots to increase brand visibility. Developed social content calendar for all social media platforms. -Execute various brand-building and lead-generation campaigns aligned with company goals and sales targets. Hosted webinar with over 30 people to generate new revenue streams. Show less

Marketing Intern

• Jul 2020 - Aug 2020

-Activation of the company’s marketing strategy to drive growth in the customer base and drive loyalty Collaborate with the wider marketing team, agencies, and in-house product teams to develop and deliver differentiated, brand-focused and customer-centric assets and campaigns. -Worked on locating brand information, collect formal contact information from them and worked on rwa(residential welfare association) and in-store branding. -Identifies trends and insights and optimises spend… Show more -Activation of the company’s marketing strategy to drive growth in the customer base and drive loyalty Collaborate with the wider marketing team, agencies, and in-house product teams to develop and deliver differentiated, brand-focused and customer-centric assets and campaigns. -Worked on locating brand information, collect formal contact information from them and worked on rwa(residential welfare association) and in-store branding. -Identifies trends and insights and optimises spend and performance based on the insights. -Utilises strong analytical ability to evaluate end-to-end user experience across multiple channels and customer touch points. Show less -Activation of the company’s marketing strategy to drive growth in the customer base and drive loyalty Collaborate with the wider marketing team, agencies, and in-house product teams to develop and deliver differentiated, brand-focused and customer-centric assets and campaigns. -Worked on locating brand information, collect formal contact information from them and worked on rwa(residential welfare association) and in-store branding. -Identifies trends and insights and optimises spend… Show more -Activation of the company’s marketing strategy to drive growth in the customer base and drive loyalty Collaborate with the wider marketing team, agencies, and in-house product teams to develop and deliver differentiated, brand-focused and customer-centric assets and campaigns. -Worked on locating brand information, collect formal contact information from them and worked on rwa(residential welfare association) and in-store branding. -Identifies trends and insights and optimises spend and performance based on the insights. -Utilises strong analytical ability to evaluate end-to-end user experience across multiple channels and customer touch points. Show less

Marketing Intern

• May 2019 - Aug 2019

Motivated customer service teams to ensure successful implementation of ongoing in store POs activities. -Demonstrated interpersonal skills while working with 5 influencers, and created brand awareness presentations to ensure influencer understanding of the campaign objectives. -Coordinated with third party marketing agency to successfully execute digital marketing campaigns. -Presented strategies and campaign ideas to brand manager through current marketing trends analysis. -Led… Show more Motivated customer service teams to ensure successful implementation of ongoing in store POs activities. -Demonstrated interpersonal skills while working with 5 influencers, and created brand awareness presentations to ensure influencer understanding of the campaign objectives. -Coordinated with third party marketing agency to successfully execute digital marketing campaigns. -Presented strategies and campaign ideas to brand manager through current marketing trends analysis. -Led competitor analysis project, supported sales objectives with creative marketing initiatives, driving sales to reach the target of 4% growth. Collaborated with marketing department to create slogan for radio adverts. Reviewed and analyzed customer feedback against key metrics, presented findings to marketing manager to improve decision making. -Coordinating design projects with external suppliers to support in-store marketing activities, advertising campaigns and online promotion. Support the development and execution of sales and promotional materials, adapting scopes, timelines, and deliverables as needed for maximum benefit. -Collaborate with team members to execute marketing campaigns, leading brainstorming sessions to develop customer focus marketing strategies in accordance to industry trends. Show less Motivated customer service teams to ensure successful implementation of ongoing in store POs activities. -Demonstrated interpersonal skills while working with 5 influencers, and created brand awareness presentations to ensure influencer understanding of the campaign objectives. -Coordinated with third party marketing agency to successfully execute digital marketing campaigns. -Presented strategies and campaign ideas to brand manager through current marketing trends analysis. -Led… Show more Motivated customer service teams to ensure successful implementation of ongoing in store POs activities. -Demonstrated interpersonal skills while working with 5 influencers, and created brand awareness presentations to ensure influencer understanding of the campaign objectives. -Coordinated with third party marketing agency to successfully execute digital marketing campaigns. -Presented strategies and campaign ideas to brand manager through current marketing trends analysis. -Led competitor analysis project, supported sales objectives with creative marketing initiatives, driving sales to reach the target of 4% growth. Collaborated with marketing department to create slogan for radio adverts. Reviewed and analyzed customer feedback against key metrics, presented findings to marketing manager to improve decision making. -Coordinating design projects with external suppliers to support in-store marketing activities, advertising campaigns and online promotion. Support the development and execution of sales and promotional materials, adapting scopes, timelines, and deliverables as needed for maximum benefit. -Collaborate with team members to execute marketing campaigns, leading brainstorming sessions to develop customer focus marketing strategies in accordance to industry trends. Show less

Sales Executive

• May 2017 - Jun 2017