Kriti Goel
Marketing Executive at Pansari Group- Claim this Profile
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Credentials
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Brand management
University of LondonMar, 2022- Sep, 2024
Experience
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Pansari Group
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India
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Food and Beverage Services
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1 - 100 Employee
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Marketing Executive
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Oct 2021 - Present
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LASTINCH.in
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India
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Retail Apparel and Fashion
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1 - 100 Employee
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Marketing Executive
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Jun 2019 - Sep 2021
1. Strategizing and implementation on various parameters to build the brand by targeting the relevant audience with right message2. Understand the consumer behaviour in respect to B2B and B2C3. Analysing the organic and inorganic marketing via social media handles4. Have knowledge of search ranking factors, critical updates, perform ongoing keyword discovery and learnt how to manage social media by boosting SEO's5. Launch campaigns and contest to boost up the reach and engagement6. Contribute to the company blog and social media community7. Collaborated with various brand to help them to introduce themselves on our platform
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Aditya Birla Sun Life Insurance
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India
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Insurance
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700 & Above Employee
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Intern
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Apr 2018 - Jun 2018
1. Achieved rating of “Excellent” on completion of internship2. Applied knowledge from internship and successfully sold an insurance policy of Rs 20 lakh3. Worked on how to strengthen mother brand of companies which we learned through creating campaigns (on social media)– We selected trending topics - “Animal safety”, “Aaj se shuruwat”, “All for one, one for all”• Animal safety: emotional connect between human being and animals• Aaj se shuruwat: don’t focus on failures but focus on achievements• All for one, one for all: team work and unity leads to better results and achievements
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Education
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Delhi School of Business
PGDM, Marketing and finance -
Delhi University
Bachelor of Commerce - BCom, Business/Commerce, General -
Vikas Bharati Public School