Krisztina Csalami

Co-Founder at MindMaze Prague Escape Games
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Contact Information
us****@****om
(386) 825-5501
Location
Prague, Czechia, CZ

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Experience

    • Czechia
    • Entertainment Providers
    • 1 - 100 Employee
    • Co-Founder
      • Jun 2014 - Present

      Game design, visual design, project management, project development, for escape games, digital games, team building games, online events. Game design, visual design, project management, project development, for escape games, digital games, team building games, online events.

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Senior Category Development Manager - Oral Care
      • Jun 2012 - Jun 2014

      Category management and marketing responsibility for Oral Care categories under Colgate brand in Czech and Slovak Republic.

    • Category Development Manager
      • Aug 2010 - May 2012

      Category management and trade marketing responsibility for Personal Care and Home Care Categories. Related brands & product categories: Palmolive shower gel, liquid hand soap, bar soap, bath foam, hair care, Protex liquid soap and barsoap, Lady Speed Stick deodorants, Ajax cleaners.• Identifying opportunities and challenges to positively impact both share of market and profitability • Analysis of market shares performance for CP and competitors • Monitor sales in category and prepare Gap analysis (positive and negative evolution in given month)• P&L responsibility with deep understanding• Developing, communicating and tracking the category 5P’s by RE• Determinate optimal category assortment and rules for its shelf placements in terms of sales channels and customers• Giving inputs on strategies / action plans & their relevance to local needs• Executes agreed Activity Grid (new products launches, promotions, trade priorities) • Transform Category / Brand plans into Channel plans and specific actions• Prepare nation-wide and tailor made promotions, coordinate in-store implementation and related activities• Develops, recommends and watches over execution of agreed pricing strategy • POP management, following regional team guidelines• Monitors the marketing promotional budget

    • Colgate-Palmolive Hungary
      • Aug 2008 - Aug 2010

Education

  • International Business School
    BA in Business Studies, Marketing Specialization with IAA degree
    2006 - 2010
  • Universitá degli Studi di Trento - Faculty Economics, Italy
    BS - one year student exchange program, Economics / Marketing
    2007 - 2008

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