Experience

Design Pool LLC

• United States
• Design Services
• 1 - 100 Employee

• Director of Marketing and Communications

  • Jan 2020 - Present

  • Create original content for Design Pool blog and social media• Manage all Design Pool social media accounts• Research and create monthly trend letter highlighting industry trends• Manage all press outreach and requests • Write all web and print copy • Create original content for Design Pool blog and social media• Manage all Design Pool social media accounts• Research and create monthly trend letter highlighting industry trends• Manage all press outreach and requests • Write all web and print copy



The Providence Foundation

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Digital Marketing Specialist

  • Apr 2016 - Dec 2019

  • Manage multiple websites for The Providence Foundation and the Foundation's special project, the Downtown Providence Parks Conservancy. • Write all press releases and foster relationships with press. • Create original content for blog to raise awareness for the nonprofit’s mission through effective storytelling and community outreach. • Responsible for managing editorial calendar and creating original content for social media platforms, organization’s blog and regular newsletters.• Use Adobe Creative Suite to design visuals for use in marketing efforts and event promotion. • Take photos for use in social media, and work with professional photographers as needed for larger scale projects. • Track engagement across social media platforms to grow our community.



Cornish Associates

• Real Estate
• 1 - 100 Employee

• Marketing Assistant

  • Sep 2014 - Nov 2015

  • Responsible for Indowncity, the marketing department and merchant group made up of independent small businesses in the Downcity neighborhood of Providence.• Create content for Indowncity.com, a blog devoted to Downcity and the Indowncity merchant members, to promote businesses and the neighborhood to the local community and visitors.• Responsible for all social media connected to Indowncity; being sure to stay on brand, and represent merchant members equally.• Stay up to date on new social media platforms, experiment with new ones while evaluating audience response and engagement on different platforms.• Use social media tools to promote events, as well as host contests to expand our reach and engage our local community.• Work with local media outlets to help promote events and our businesses, such as multiple appearances on The Rhode Show, as well as coordinating to get our members connected directly.• Increased blog readership by 150% and social media engagement consistently across platforms.• Maintain editorial calendar to plan a range of stories for the blog, as well as plan social media.



Craftland

• United States
• Retail
• 1 - 100 Employee

• Director of Marketing and Communications

  • Aug 2009 - Sep 2014

  • Responsible for all communication of the store’s mission-driven marketing; including developing strong partnerships and advertising opportunities in the community.• Strategically utilize current social media platforms to promote Craftland, as well as maintain website and compose regular e-newsletters and engaging blog posts.• Create press releases for special events and promotions, follow up directly with press contacts.• Design compelling materials for advertising and in store promotion.• Plan and manage class schedule in the School of Craft by coordinating with teachers and students.• Increased sales by 25% over the last three years through setting sales goals for team, fosteringcustomer loyalty and promoting the store as a destination in the city.• Manage, hire and train seasonal employees needed during peak holiday season.• Generate sales reports to pay artists accurately and on time; track store sales.• Manage store inventory and maintain positive artist relations by communicating regularly withover 100 rotating artists.



Chinasia

• International Trade and Development

• Senior Textile Designer

  • Jun 2012 - Aug 2013

  • Designed woven jacquard fabrics and complete color lines for China based mill.• Used EAT software to complete designs, as well as Illustrator and Photoshop as needed.• Researched and presented color and pattern trends in current American market to creative and sales team.• Worked with team in China from home studio to complete work and communicate with mill.• Traveled to China for one month to work directly with the mill and Chinese sales team.



Quaker Fabric

• Textile Manufacturing
• 1 - 100 Employee

• Senior Woven Designer

  • Apr 2002 - Jul 2007

  Designed woven jacquard fabrics and color lines from conception to finished product for residential jobber lines. Managed customer account and worked closely with customer and sales to grow number of placements. Forecasted and researched color and pattern trends, experimented with new and existing tools to be creative and cost effective. Designed woven jacquard fabrics and color lines from conception to finished product for residential jobber lines. Managed customer account and worked closely with customer and sales to grow number of placements. Forecasted and researched color and pattern trends, experimented with new and existing tools to be creative and cost effective.



Joan Fabrics

• Textile Manufacturing
• 100 - 200 Employee

• Woven Designer

  • Dec 1998 - Mar 2002

  Designed woven fabrics and full color lines for residential jobber market. Worked closely with salespeople on special projects and customer requests. Designed woven fabrics and full color lines for residential jobber market. Worked closely with salespeople on special projects and customer requests.



Burlington Industries

• United States
• 1 - 100 Employee

• Woven Stylist

  • Jun 1997 - Jul 1998

  Designed products for converter and bedding lines. Personal assistant and Burlington liaison to licensed designer, Jay Yang. Communicated with all aspects of production to efficiently complete Yang's collection. Designed products for converter and bedding lines. Personal assistant and Burlington liaison to licensed designer, Jay Yang. Communicated with all aspects of production to efficiently complete Yang's collection.