Experience

NetGalley

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• VP, Business Growth and Engagement

  • Oct 2017 - Present

  Responsible for all publisher acquisition and management for the NetGalley platform in the U.S., U.K., Canada and Australia, as well as overseeing partner relationships in Germany, France and Japan.

• International Account Director

  • Sep 2015 - Oct 2017

  Head an international team to strategize with publishers of all sizes to analyze and increase effectiveness of marketing and publicity efforts. Analyze clients' activity and offer best practices for incorporating NetGalley tools and reporting in their campaigns and outreach, both within and outside of the NetGalley website. Train new clients in the technical use of their NetGalley account, and maintain relationship to continue to offer further strategies based on their goals.Manage internal communications efforts with clients. Implement and maintain a CRM system to track and analyze client activity, assign outreach tasks to team members, respond to sales inquiries, and incorporate with billing systems already in place.Speak and exhibit at various publishing conferences around the US and UK Represent NetGalley with the goal to educate and convert prospective clients, meet and strategize with current clients, and offer insights about the publishing industry and book markets based on collective activity observed within NetGalley. Show less

• Publisher Liaison and Communications Manager

  • Mar 2013 - Sep 2015

  Respond to sales inquiries. On-board new clients, including training and goal-assessment. Analyze clients' activity and offer best practices for incorporating NetGalley tools and reporting in their campaigns and outreach, both within and outside of the NetGalley website. Implement and maintain a CRM system to track and analyze client activity, assign outreach tasks to team members, and incorporate with billing systems already in place.Speak and exhibit at various publishing conferences around the U.S. Represent NetGalley with the goal to educate prospective clients, meet and strategize with current clients, and offer insights about the publishing industry and book markets based on collective activity observed within NetGalley. Show less

• Community Concierge

  • May 2011 - Mar 2013

  Coordinate email marketing campaigns with publishers of all sizes, including writing copy, designing emails, and building targeted audience lists. Strategize with publicists to incorporate NetGalley tools in their day-to-day activities and brainstorm creative ways to implement NetGalley offerings. Train clients in the technical aspects of using their NetGalley account: set up title pages, upload content, ensure DRM-settings are applied, make titles available for requests, and manage requests. Customer support for a community of 150,000+ professional readers. Show less



HarperCollins Publishers

• United States
• Book and Periodical Publishing
• 700 & Above Employee

• Integrated Marketing Associate, HarperTeen

  • May 2009 - May 2011

  Create and implement creative marketing plans for teen and middle grade titles, including content creation for advertising, web and mobile sites, printed materials, and group promotions; maintain production schedules and route materials for approval from marketing, editorial, book packagers, media groups, and authors/agents; general administrative tasks: schedule meetings, take notes, file invoices and confirm payments.

• Editorial Intern, Ecco

  • Jan 2009 - May 2009

  Read and assess manuscripts; write rejection letters and flap copy; participate in cover design and marketing meetings; general administrative tasks: answer phones, mailing, filing, and copying.



Hal Leonard

• United States
• Musicians
• 100 - 200 Employee

• Marketing/Publicity Intern

  • Jan 2009 - May 2009

  Write press releases; conduct online research about the fine arts book market; set up new marketing partnerships and work with existing partners; mail galley copies. Write press releases; conduct online research about the fine arts book market; set up new marketing partnerships and work with existing partners; mail galley copies.



Foundry Literary + Media

• Book and Periodical Publishing
• 1 - 100 Employee

• Editorial Intern

  • Aug 2008 - Jan 2009

  Read and assess solicited and unsolicited manuscripts; write letters to authors: rejections and requests for materials; general administrative tasks: answer phones, mailing, filing and copying. Read and assess solicited and unsolicited manuscripts; write letters to authors: rejections and requests for materials; general administrative tasks: answer phones, mailing, filing and copying.



Lee's Summit West High School

• English teacher

  • Aug 2006 - Jul 2008

  Create daily lesson plans for sophomore and junior honors, on-level, and writing skills classes; teach daily English literature and writing skills courses; grade and evaluate students' work; participate in curriculum revisions and team planning. Create daily lesson plans for sophomore and junior honors, on-level, and writing skills classes; teach daily English literature and writing skills courses; grade and evaluate students' work; participate in curriculum revisions and team planning.



Klein Forest High School

• English teacher

  • Aug 2003 - Jul 2006

  Create daily lesson plans for sophomore and junior honors, on-level, and writing skills classes; teach daily English literature and writing skills courses; grade and evaluate students' work; participate in curriculum revisions and team planning; faculty mentor for Asian-American Student’s Association and diversity clubs. Create daily lesson plans for sophomore and junior honors, on-level, and writing skills classes; teach daily English literature and writing skills courses; grade and evaluate students' work; participate in curriculum revisions and team planning; faculty mentor for Asian-American Student’s Association and diversity clubs.