Kristina Kelly
Digital Media Specialist at City of Wylie, Texas- Claim this Profile
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Experience
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City of Wylie, Texas
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United States
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Government Administration
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100 - 200 Employee
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Digital Media Specialist
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Jan 2022 - Present
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Self-employed
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Real Estate
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1 - 100 Employee
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Freelance Graphic Designer
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Jan 1998 - Present
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Marketing Coordinator
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Sep 2015 - Mar 2017
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US LED
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International Trade and Development
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Senior Marketing Designer
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Oct 2010 - Jan 2015
Solely responsible for art direction, company branding, design and production of a diverse range of media including segment catalogs, product brochures, digital marketing and promotional publications (online/print/trade show), posters, POS displays, logos, sales collateral, client presentations, newsletters, email marketing, packaging, product tools and advertising. Maintained brand development and web site traffic growth. Organized and implemented re-design of website; carried out SEO tasks including Facebook, LinkedIn, YouTube, Twitter. Planned, organized and managed events, trade shows and client training; managed logistics, created and designed collateral and promotional materials. Consistently completed projects on a timely basis while working with multiple deadlines and multiple teams. Show less
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First SOURCE Electrical
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United States
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Wholesale
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1 - 100 Employee
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Senior Marketing Coordinator
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Jul 2008 - Oct 2010
Independently responsible for developing logos, selling tools, website, merchandising, client presentations, direct mail and e-mail marketing. Instituted brand guidelines across a new organization. Successfully launched promotional website. Focused promotions, link exchanges and advertising toward regional exposure. Used SEO to increase traffic to over 500% in first year. Organized workshop-selling seminars and Counter Days with partners, demonstrating value with product exclusivity. Awarded TED Magazine’s Best of the Best award in four categories (2009), for Literature/Selling tools, Direct Promotions, Merchandising and Website Design. Show less
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Weddings in Houston
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United States
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Media and Telecommunications
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1 - 100 Employee
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Production Coordinator
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Aug 2005 - Feb 2007
• Provided visual solutions to communicate specific messages • Developed creative print and online media including brochures, advertisements, promos, newsletters, emails and ad banners using a strong sense of concept development, layout composition, color theory and typography • Designed and constructed multiple diverse websites using HTML, CSS, Flash, Javascript and Photoshop • Administered the upkeep of multiple websites making necessary updates, editing content to benefit visitors, verifying HTML validity and enforcing style consistency • Coordinated print production schedules, print specifications, pre-flights and proof readings Show less
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Senior Web Designer
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Mar 2000 - Mar 2003
• Executed design solutions under tight deadlines in team environment to plan and update corporate product sites • Introduced creative concepts to product owners and helped facilitate design ideas to the design and coding groups • Participated in usability testing while performing overall systems testing and troubleshooting • Projects included redesigns of corporate Internet and intranet sites, Flash application product demos, newsletter creation and distribution, design and implementation of new portal site Show less
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Education
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Texas Tech University
Bachelor of Arts (BA), Graphic Design -
The University of Texas at Dallas
Bachelor of Arts (BA), Literature