Kristina Ø Boyer
Director, Client Development at Basis Technologies- Claim this Profile
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Bokmål, Norwegian -
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Bio
Katherine Campbell
I’ve worked alongside Kristina as her media strategy counterpart for about 4 years at Basis Technologies and she’s truly the BEST. Kristina has incredible work ethic and her drive for success is contagious. I admire the way she’s able to balance so many big projects at once but give all of them her undivided attention. I’d imagine it could be tricky to navigate internal team needs and client expectations, but Kristina manages this flawlessly. She respects the opinions of her team and she’s an expert when it comes to creative problem-solving. I consider her a colleague, mentor, and friend. Kristina has a strong background in digital advertising and her media knowledge is unparalleled. She understands the value in a cross-channel campaign strategy and can easily speak to a wide variety of media buying options including Demand Side Platforms (DSPs), Search, Social, Connected TV (CTV), Digital Out of Home (DOOH), etc. In fact, she often uses simple metaphors to articulate complex media topics to clients. I love working with Kristina because she’s not only a great communicator but also someone who values innovative technology.
Andrea Drey
I had the pleasure of working under Kristina Boyer when she was an Account Director at rabble+rouser. I cannot express my gratitude towards her for teaching me all she knows in time we had together. Her organization skills are off the charts and her work ethic is inspiring. She is the most patient and dedicated person I know. Kristina has always been an advocate of helping me grow as a professional, and I am so thankful to now call her my mentor and friend.
Katherine Campbell
I’ve worked alongside Kristina as her media strategy counterpart for about 4 years at Basis Technologies and she’s truly the BEST. Kristina has incredible work ethic and her drive for success is contagious. I admire the way she’s able to balance so many big projects at once but give all of them her undivided attention. I’d imagine it could be tricky to navigate internal team needs and client expectations, but Kristina manages this flawlessly. She respects the opinions of her team and she’s an expert when it comes to creative problem-solving. I consider her a colleague, mentor, and friend. Kristina has a strong background in digital advertising and her media knowledge is unparalleled. She understands the value in a cross-channel campaign strategy and can easily speak to a wide variety of media buying options including Demand Side Platforms (DSPs), Search, Social, Connected TV (CTV), Digital Out of Home (DOOH), etc. In fact, she often uses simple metaphors to articulate complex media topics to clients. I love working with Kristina because she’s not only a great communicator but also someone who values innovative technology.
Andrea Drey
I had the pleasure of working under Kristina Boyer when she was an Account Director at rabble+rouser. I cannot express my gratitude towards her for teaching me all she knows in time we had together. Her organization skills are off the charts and her work ethic is inspiring. She is the most patient and dedicated person I know. Kristina has always been an advocate of helping me grow as a professional, and I am so thankful to now call her my mentor and friend.
Katherine Campbell
I’ve worked alongside Kristina as her media strategy counterpart for about 4 years at Basis Technologies and she’s truly the BEST. Kristina has incredible work ethic and her drive for success is contagious. I admire the way she’s able to balance so many big projects at once but give all of them her undivided attention. I’d imagine it could be tricky to navigate internal team needs and client expectations, but Kristina manages this flawlessly. She respects the opinions of her team and she’s an expert when it comes to creative problem-solving. I consider her a colleague, mentor, and friend. Kristina has a strong background in digital advertising and her media knowledge is unparalleled. She understands the value in a cross-channel campaign strategy and can easily speak to a wide variety of media buying options including Demand Side Platforms (DSPs), Search, Social, Connected TV (CTV), Digital Out of Home (DOOH), etc. In fact, she often uses simple metaphors to articulate complex media topics to clients. I love working with Kristina because she’s not only a great communicator but also someone who values innovative technology.
Andrea Drey
I had the pleasure of working under Kristina Boyer when she was an Account Director at rabble+rouser. I cannot express my gratitude towards her for teaching me all she knows in time we had together. Her organization skills are off the charts and her work ethic is inspiring. She is the most patient and dedicated person I know. Kristina has always been an advocate of helping me grow as a professional, and I am so thankful to now call her my mentor and friend.
Katherine Campbell
I’ve worked alongside Kristina as her media strategy counterpart for about 4 years at Basis Technologies and she’s truly the BEST. Kristina has incredible work ethic and her drive for success is contagious. I admire the way she’s able to balance so many big projects at once but give all of them her undivided attention. I’d imagine it could be tricky to navigate internal team needs and client expectations, but Kristina manages this flawlessly. She respects the opinions of her team and she’s an expert when it comes to creative problem-solving. I consider her a colleague, mentor, and friend. Kristina has a strong background in digital advertising and her media knowledge is unparalleled. She understands the value in a cross-channel campaign strategy and can easily speak to a wide variety of media buying options including Demand Side Platforms (DSPs), Search, Social, Connected TV (CTV), Digital Out of Home (DOOH), etc. In fact, she often uses simple metaphors to articulate complex media topics to clients. I love working with Kristina because she’s not only a great communicator but also someone who values innovative technology.
Andrea Drey
I had the pleasure of working under Kristina Boyer when she was an Account Director at rabble+rouser. I cannot express my gratitude towards her for teaching me all she knows in time we had together. Her organization skills are off the charts and her work ethic is inspiring. She is the most patient and dedicated person I know. Kristina has always been an advocate of helping me grow as a professional, and I am so thankful to now call her my mentor and friend.
Experience
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Basis Technologies
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United States
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Advertising Services
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700 & Above Employee
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Director, Client Development
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Sep 2022 - Present
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Senior Agency Lead
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Apr 2016 - Sep 2022
Basis Technologies is a global provider of workflow automation, intelligence and programmatic trading software for the marketing enterprise. Its technology platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social campaigns. Basis integrates otherwise disconnected processes, systems and point solutions to create a seamless workflow and centralized system of record for digital marketers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture. The company has offices in nearly every U.S. state as well as in Canada, Mexico and Argentina, with customers throughout North America, South America, and Europe. Show less
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rabble+rouser
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United States
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Advertising Services
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1 - 100 Employee
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Account Director
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Aug 2014 - Apr 2016
Clients - Atkins Nutritionals, Farm Credit, Accenture, WebMD, S-5!, National Multiple Sclerosis Society Clients - Atkins Nutritionals, Farm Credit, Accenture, WebMD, S-5!, National Multiple Sclerosis Society
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The Integer Group
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United States
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Advertising Services
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400 - 500 Employee
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Account Supervisor
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2007 - 2014
Account Supervisor MillerCoors - Innovations (New Brand Launches) Team MolsonCoors - International Team Various Accounts - VISA, MARS & Kellogg's Teams Account Supervisor, Integer London Johnson & Johnson UK - Acuvue Brand Team Senior Account Executive Procter & Gamble - Venus Brand Team, HHN Innovations Lab Team & RiteAid Customer Team Kellogg’s - Walmart Customer Team & Crunchy Nut Brand Launch Team Account Executive Procter & Gamble - Kroger & Dollar General Customer Teams Show less
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Account Coordinator & Executive
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2005 - 2007
Qwest Communications - B2B Small Business Team & Local Markets Team Qwest Communications - B2B Small Business Team & Local Markets Team
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Education
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St. Olaf College
B.A., Media Ecology -
Institute for Mindful Leadership - Leading Differently Retreat
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Integer iState - Retail & Shopper Marketing Certification
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Kyle Craig - Motivational Leadership Skills Training Seminar